A data profile of the people who buy, follow and care about Extraordinary Desserts in United States — modelled from more than twelve digital signal sources. Extraordinary Desserts has an estimated audience of 461,229 people in United States.
The average Extraordinary Desserts fan in United States is 28.9 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Bath and Bodyworks, Beirut, Brownie (folklore), with strongest over-indexing on Bath and Bodyworks (21.22× the country average).
Demographically, the Extraordinary Desserts audience skews balanced with an average age of 28.9, and over-indexes on personality traits such as Pet Ownership, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Extraordinary Desserts fan in United States is balanced, around 28.9 years old, with strong Pet Ownership tendencies and a notable affinity for Bath and Bodyworks.
The key figures that characterise the Extraordinary Desserts profile in United States.
51.9% are female, 48.1% are male, average age 28.9.
| Metric | Value |
|---|---|
| Female | 51.9% |
| Male | 48.1% |
| Average age | 28.9 |
| Estimated audience size | 461,229 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 52% | |
| 20-29 | 19% | |
| 30-39 | 12% | |
| 40-49 | 10% | |
| 50+ | 6% |
of the worldwide Extraordinary Desserts audience comes from United States.
| Country | Share |
|---|---|
| United States | 90.2% |
| Saudi Arabia | 2.5% |
| Mexico | 1.8% |
Where the Extraordinary Desserts audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~300K | 30.52× | |
| 02 | Nevada | ~6K | 1.35× | |
| 03 | Arizona | ~10K | 1.18× | |
| 04 | Hawaii | ~2K | 1.16× | |
| 05 | Washington | ~10K | 1.14× | |
| 06 | Oregon | ~5K | 0.94× | |
| 07 | Alaska | <1K | 0.94× | |
| 08 | Vermont | <1K | 0.94× | |
| 09 | North Dakota | <1K | 0.93× | |
| 10 | South Dakota | <1K | 0.92× | |
| 11 | Montana | ~1K | 0.90× | |
| 12 | Rhode Island | ~1K | 0.88× | |
| 13 | Delaware | ~1K | 0.88× | |
| 14 | West Virginia | ~2K | 0.87× | |
| 15 | New Hampshire | ~2K | 0.87× | |
| 16 | Maine | ~1K | 0.87× | |
| 17 | Idaho | ~2K | 0.86× | |
| 18 | Washington, District of Columbia | ~1K | 0.86× | |
| 19 | Mississippi | ~3K | 0.84× | |
| 20 | Arkansas | ~3K | 0.84× | |
| 21 | Nebraska | ~2K | 0.84× | |
| 22 | New Mexico | ~2K | 0.82× | |
| 23 | Iowa | ~3K | 0.80× | |
| 24 | Kansas | ~3K | 0.80× | |
| 25 | Kentucky | ~5K | 0.79× | |
| 26 | Oklahoma | ~4K | 0.79× | |
| 27 | Alabama | ~5K | 0.78× | |
| 28 | Louisiana | ~5K | 0.78× | |
| 29 | Utah | ~3K | 0.78× | |
| 30 | South Carolina | ~5K | 0.75× | |
| 31 | Connecticut | ~3K | 0.75× | |
| 32 | Colorado | ~5K | 0.74× | |
| 33 | Indiana | ~6K | 0.68× | |
| 34 | Missouri | ~5K | 0.68× | |
| 35 | Wisconsin | ~5K | 0.68× | |
| 36 | Tennessee | ~6K | 0.65× | |
| 37 | Minnesota | ~4K | 0.65× | |
| 38 | Maryland | ~5K | 0.63× | |
| 39 | Michigan | ~7K | 0.59× | |
| 40 | Massachusetts | ~5K | 0.59× | |
| 41 | Ohio | ~8K | 0.57× | |
| 42 | Virginia | ~6K | 0.57× | |
| 43 | North Carolina | ~8K | 0.56× | |
| 44 | New Jersey | ~7K | 0.56× | |
| 45 | Georgia | ~8K | 0.54× | |
| 46 | Illinois | ~8K | 0.53× | |
| 47 | Pennsylvania | ~8K | 0.52× | |
| 48 | Texas | ~20K | 0.45× | |
| 49 | New York | ~10K | 0.43× | |
| 50 | Florida | ~10K | 0.42× |
The strongest cross-interests of the Extraordinary Desserts audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Royal Jordanian | Travel & Leisure | 110.67× | ||
| 02 | Brownie (folklore) | Food & Beverages | 83.35× | ||
| 03 | Beirut | Travel & Leisure | 61.64× | ||
| 04 | DeFacto | Fashion & Accessoires | 53.93× | ||
| 05 | Bahrain | Travel & Leisure | 49.53× | ||
| 06 | International education | Business & Career | 28.83× | ||
| 07 | Tunic | Fashion & Accessoires | 27.98× | ||
| 08 | forex trader | Business & Career | 25.78× | ||
| 09 | Hydro Flask | Home & Garden | 25.68× | ||
| 10 | Menchie's Frozen Yogurt | Food & Beverages | 22.97× | ||
| 11 | Morocco | Travel & Leisure | 22.58× | ||
| 12 | Bath and Bodyworks | Shopping | 21.22× | ||
| 13 | Christian Pulisic | Sports | 19.57× | ||
| 14 | Tracksuit | Fashion & Accessoires | 18.88× | ||
| 15 | Scarf | Fashion & Accessoires | 16.92× | ||
| 16 | Muffin | Food & Beverages | 14.29× | ||
| 17 | Pakistan | Travel & Leisure | 13.35× | ||
| 18 | Hot chocolate | Food & Beverages | 12.91× | ||
| 19 | Ketone | Health | 12.25× | ||
| 20 | Ice cream | Food & Beverages | 5.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 3.23× | |
| Community Orientation | OPEN | 3.02× | |
| Patriotism | CONSERVATISM | 2.59× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.77× | |
| Convenience Orientation | PREMIUM | 0.81× | |
| Early Adopter Mentality | POWER | 0.82× |
Extraordinary Desserts has an estimated audience of 461,229 people in United States, concentrated in California and Texas.
51.9% of Extraordinary Desserts fans are female, 48.1% are male, with an average age of 28.9 years.
Extraordinary Desserts fans show strongest brand affinity for Bath and Bodyworks (21.22×), Beirut (61.64×), and Brownie (folklore) (83.35×) over the country average.
Extraordinary Desserts fans in United States are most concentrated in California (reach ~300K), Texas (reach ~20K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.
Beyond Extraordinary Desserts itself, the audience over-indexes on Beirut (61.64×), Brownie (folklore) (83.35×), Ketone (12.25×), and Royal Jordanian (110.67×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Extraordinary Desserts. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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