A data profile of the people who buy, follow and care about Fashion illustration in United States — modelled from more than twelve digital signal sources. Fashion illustration has an estimated audience of 1,234,253 people in United States.
The average Fashion illustration fan in United States is 29.8 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Alex Grey, Carnegie Mellon University, International education, with strongest over-indexing on Alex Grey (502.92× the country average).
Demographically, the Fashion illustration audience skews more female with an average age of 29.8, and over-indexes on personality traits such as Design Affinity, Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Fashion illustration fan in United States is more female, around 29.8 years old, with strong Design Affinity tendencies and a notable affinity for Alex Grey.
The key figures that characterise the Fashion illustration profile in United States.
67.9% are female, 32.1% are male, average age 29.8.
| Metric | Value |
|---|---|
| Female | 67.9% |
| Male | 32.1% |
| Average age | 29.8 |
| Estimated audience size | 1,234,253 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 47% | |
| 20-29 | 21% | |
| 30-39 | 15% | |
| 40-49 | 11% | |
| 50+ | 6% |
Where the Fashion illustration audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~200K | 2.26× | |
| 02 | Georgia | ~60K | 1.46× | |
| 03 | California | ~200K | 1.39× | |
| 04 | New Jersey | ~40K | 1.38× | |
| 05 | Utah | ~10K | 1.27× | |
| 06 | Illinois | ~50K | 1.20× | |
| 07 | Texas | ~100K | 1.19× | |
| 08 | Vermont | ~2K | 1.11× | |
| 09 | North Dakota | ~3K | 1.10× | |
| 10 | Maryland | ~20K | 1.08× | |
| 11 | Alaska | ~3K | 1.08× | |
| 12 | Washington | ~30K | 1.05× | |
| 13 | Delaware | ~4K | 1.05× | |
| 14 | South Dakota | ~3K | 1.05× | |
| 15 | Hawaii | ~5K | 1.04× | |
| 16 | Washington, District of Columbia | ~4K | 1.01× | |
| 17 | Montana | ~3K | 1.01× | |
| 18 | Kansas | ~10K | 1.00× | |
| 19 | Massachusetts | ~20K | 0.99× | |
| 20 | Rhode Island | ~4K | 0.99× | |
| 21 | Pennsylvania | ~40K | 0.98× | |
| 22 | North Carolina | ~40K | 0.98× | |
| 23 | Arizona | ~20K | 0.98× | |
| 24 | South Carolina | ~20K | 0.98× | |
| 25 | Missouri | ~20K | 0.97× | |
| 26 | Oregon | ~10K | 0.97× | |
| 27 | Connecticut | ~10K | 0.96× | |
| 28 | West Virginia | ~6K | 0.96× | |
| 29 | Maine | ~4K | 0.96× | |
| 30 | Colorado | ~20K | 0.95× | |
| 31 | Arkansas | ~10K | 0.95× | |
| 32 | New Hampshire | ~5K | 0.95× | |
| 33 | Ohio | ~40K | 0.94× | |
| 34 | Virginia | ~30K | 0.94× | |
| 35 | Nebraska | ~6K | 0.94× | |
| 36 | Minnesota | ~20K | 0.93× | |
| 37 | Iowa | ~9K | 0.93× | |
| 38 | Idaho | ~6K | 0.93× | |
| 39 | New Mexico | ~6K | 0.93× | |
| 40 | Louisiana | ~10K | 0.92× | |
| 41 | Nevada | ~10K | 0.91× | |
| 42 | Mississippi | ~9K | 0.91× | |
| 43 | Kentucky | ~10K | 0.88× | |
| 44 | Oklahoma | ~10K | 0.88× | |
| 45 | Florida | ~70K | 0.86× | |
| 46 | Indiana | ~20K | 0.85× | |
| 47 | Alabama | ~10K | 0.85× | |
| 48 | Wisconsin | ~20K | 0.84× | |
| 49 | Michigan | ~30K | 0.83× | |
| 50 | Tennessee | ~20K | 0.83× |
The strongest cross-interests of the Fashion illustration audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Alex Grey | Arts & Culture | 502.92× | ||
| 02 | Carnegie Mellon University | Business & Career | 39.78× | ||
| 03 | OPPO | Technology & Electronics | 31.48× | ||
| 04 | Debbie Harry | Music & Radio | 19.04× | ||
| 05 | International education | Business & Career | 18.34× | ||
| 06 | Concept art | Arts & Culture | 15.44× | ||
| 07 | Portrait painting | Arts & Culture | 9.43× | ||
| 08 | Graphic novel | Literature | 8.91× | ||
| 09 | Brittany Snow | Movies & TV | 7.18× | ||
| 10 | Teyana Taylor | Movies & TV | 6.77× | ||
| 11 | Bohemian style | Fashion & Accessoires | 6.57× | ||
| 12 | Watercolor painting | Arts & Culture | 5.78× | ||
| 13 | Digital art | Arts & Culture | 5.54× | ||
| 14 | Balenciaga | Fashion & Accessoires | 5.52× | ||
| 15 | Designer clothing | Fashion & Accessoires | 5.09× | ||
| 16 | Art exhibition | Arts & Culture | 4.89× | ||
| 17 | Anime and manga fandom | Literature | 4.36× | ||
| 18 | Fine art | Business & Career | 3.24× | ||
| 19 | Do it yourself (DIY) | Home & Garden | 2.73× | ||
| 20 | Superman | Movies & TV | 1.90× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 2.82× | |
| Luxury Orientation | PREMIUM | 2.53× | |
| Mindfulness | BALANCE | 2.15× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.72× | |
| Convenience Orientation | PREMIUM | 0.74× | |
| Need for Security | CONSERVATISM | 0.80× |
Fashion illustration has an estimated audience of 1,234,253 people in United States, concentrated in California and New York.
67.9% of Fashion illustration fans are female, 32.1% are male, with an average age of 29.8 years.
Fashion illustration fans show strongest brand affinity for Alex Grey (502.92×), Carnegie Mellon University (39.78×), and International education (18.34×) over the country average.
Fashion illustration fans in United States are most concentrated in California (reach ~200K), New York (reach ~200K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Fashion illustration itself, the audience over-indexes on Carnegie Mellon University (39.78×), International education (18.34×), Graphic novel (8.91×), and Do it yourself (DIY) (2.73×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Fashion illustration. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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