FCS Audience in United States

FCS logo

FCS has an estimated audience of 389,930 people in United States. 62.8% are female, 37.2% are male, average age 33.4. Top regions: Florida, Georgia, California. Top brand affinities: Nipsey Hussle, Steampunk, University of the French West Indies and Guiana, Volcano, Hawaii, Elsword.

The average FCS fan in United States is 33.4 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Georgia, California. Top brand affinities include Nipsey Hussle, Steampunk, University of the French West Indies and Guiana, with strongest over-indexing on Nipsey Hussle (17.79× the country average). Demographically, the FCS audience skews more female with an average age of 33.4, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of FCS fans

Demographic split for FCS audience in United States
MetricValue
Female62.8%
Male37.2%
Average age33.4
Estimated audience size389,930

Audience persona

The typical FCS fan in United States is more female, around 33.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Nipsey Hussle.

Top regions in United States

Top regions ranked by reach for FCS in United States
RegionReachAffinity
Florida106,2254.02×
Georgia17,8521.49×
California15,3520.36×
Texas14,9250.45×
Virginia11,0671.17×
New York7,9320.36×
Montana6,9986.47×
Iowa6,0721.89×
North Carolina5,9070.5×
Illinois5,8730.45×
South Dakota5,8106.45×
Ohio5,6990.47×
Pennsylvania5,6080.43×
Tennessee4,7980.61×
Minnesota4,7610.85×
Missouri4,2200.67×
Washington4,1470.53×
North Dakota4,0815.09×
Michigan3,9960.39×
Colorado3,8110.62×
Nebraska3,6191.85×
Indiana3,5650.5×
New Jersey3,4760.35×
South Carolina3,1220.53×
Arizona3,0990.39×
Massachusetts2,9910.39×
Louisiana2,9530.59×
Alabama2,9480.54×
Oregon2,7760.62×
Maryland2,7690.41×
Wisconsin2,6800.46×
Kentucky2,4920.51×
Oklahoma2,4690.57×
Mississippi2,2930.71×
Idaho2,0351.04×
Utah2,0320.58×
Arkansas1,9540.61×
Kansas1,8830.61×
Connecticut1,5770.4×
Nevada1,1650.31×
Hawaii1,1100.66×
New Hampshire7700.5×
Wyoming7131.23×
Rhode Island7080.57×
West Virginia6750.37×
Washington, District of Columbia6280.54×
New Mexico6100.31×
Maine5850.42×
Delaware5730.53×
Alaska2540.3×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for FCS audience
BrandAffinityCategory
Nipsey Hussle17.79×Music & Radio
Steampunk11.47×Fashion & Accessoires
University of the French West Indies and Guiana164.77×Business & Career
Volcano, Hawaii20×Travel & Leisure
Elsword16.66×Games
Kona Grill11.06×Food & Beverages
Gumbal8.17×Cars & Mobility
Home equity1.52×Home & Garden
GILT9.18×Shopping
Hope For Paws15.55×Pets & Animals
3D printing1.84×Technology & Electronics
JDSU2.2×Business & Career
Nebraska Cornhuskers football2.54×Sports
Corona (band)3.72×Music & Radio
N1 road (South Africa)2.05×Travel & Leisure
UK garage2.57×Music & Radio
Jeep Jamboree10.57×Cars & Mobility
Home staging2.36×Home & Garden
John Havlicek6.94×Sports
Earth91120×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by FCS audience
TraitClusterScore
Luxury OrientationPREMIUM2.35
Risk AppetiteTHRILL1.86
SustainabilityBALANCE1.78
Early Adopter MentalityPOWER1.53
Design AffinityPREMIUM1.46
Sports ActivityPOWER1.32

Worldwide distribution

Worldwide audience distribution share by country for FCS
CountryShare
India72.0%
United States11.4%
Germany2.5%

See FCS audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does FCS have in United States?

FCS has an estimated audience of 389,930 people in United States, concentrated in Florida and Georgia.

What is the gender split and age of FCS fans?

62.8% of FCS fans are female, 37.2% are male, with an average age of 33.4 years.

Which brands do FCS fans like most?

FCS fans show strongest brand affinity for Nipsey Hussle (17.79×), Steampunk (11.47×), and University of the French West Indies and Guiana (164.77×) over the country average.

Where do FCS fans live in United States?

FCS fans in United States are most concentrated in Florida (reach 106,225), Georgia (reach 17,852), and California (reach 15,352). These three regions account for the largest share of the active audience.

What other brands do FCS fans also like?

Beyond FCS itself, the audience over-indexes on Steampunk (11.47×), University of the French West Indies and Guiana (164.77×), Volcano, Hawaii (20×), and Elsword (16.66×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for FCS. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.