Rascasse Audience Intelligence

Feta Audience in United States

A data profile of the people who buy, follow and care about Feta in United States — modelled from more than twelve digital signal sources. Feta has an estimated audience of 577,726 people in United States.

The average Feta fan in United States is 43.2 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, New York.

Top brand affinities include FedEx, Sustainable energy, Trader Joe's, with strongest over-indexing on FedEx (5.3× the country average).

Demographically, the Feta audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Feta fan in United States is more female, around 43.2 years old, with strong Family Orientation tendencies and a notable affinity for FedEx.

Category: Food & Beverages · Type: Topic · Subtype: Cheese

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Feta profile in United States.

Audience size
578K
in United States
Gender
71.4%
28.6% male
Age
43.2
average years
Country rank
#33577
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Feta fans

71.4% are female, 28.6% are male, average age 43.2.

Fig. 02

Gender split

71.4%
Female
28.6%
Male
Demographic split for Feta audience in United States
MetricValue
Female71.4%
Male28.6%
Average age43.2
Estimated audience size577,726
Fig. 03

Age distribution

Ø 43.2
average years
Age distribution of the Feta audience in United States
Age bracketShare%
16-1912%
20-2916%
30-3919%
40-4922%
50+30%
Fig. 04

Worldwide distribution

17.6%

of the worldwide Feta audience comes from United States.

Worldwide audience distribution share by country for Feta
CountryShare
United States17.6%
Greece10.6%
Romania7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Feta audience in United States is strongest.

Fig. 05

Top regions by affinity

Feta fans by region: top regions in United States
#RegionReachAffinity×
01Nebraska~20K5.95×
02Louisiana~10K2.00×
03Indiana~20K1.80×
04Massachusetts~20K1.44×
05Texas~60K1.14×
06Washington, District of Columbia~2K1.07×
07Vermont~1K1.07×
08Minnesota~9K1.06×
09Iowa~5K1.02×
10Kentucky~7K1.01×
11Maine~2K1.00×
12Washington~10K0.98×
13Hawaii~2K0.98×
14Alaska~1K0.98×
15New Hampshire~2K0.97×
16Oregon~6K0.95×
17Connecticut~5K0.94×
18New York~30K0.92×
19Rhode Island~2K0.91×
20Virginia~10K0.88×
21Montana~1K0.88×
22South Dakota~1K0.88×
23North Dakota~1K0.88×
24Missouri~8K0.87×
25Kansas~4K0.87×
26Wisconsin~8K0.86×
27Delaware~1K0.85×
28Pennsylvania~20K0.84×
29North Carolina~10K0.84×
30Maryland~8K0.84×
31Oklahoma~5K0.84×
32Idaho~2K0.84×
33Illinois~20K0.83×
34Michigan~10K0.83×
35Colorado~8K0.83×
36Utah~4K0.83×
37Arkansas~4K0.83×
38Tennessee~10K0.82×
39Ohio~10K0.81×
40Georgia~10K0.80×
41New Jersey~10K0.80×
42Mississippi~4K0.80×
43California~50K0.79×
44South Carolina~7K0.79×
45New Mexico~2K0.77×
46West Virginia~2K0.77×
47Arizona~9K0.76×
48Alabama~6K0.76×
49Nevada~4K0.76×
50Florida~30K0.71×
Fig. 06

Affinity by region

Affinity by region — Feta, United States
0.71×1.00×5.95×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Feta audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Feta audience
#·InterestCategoryAffinity×
01Baking powderFood & Beverages9.21×
02Elderly careHealth8.79×
03Sustainable energyHome & Garden6.67×
04Potato chipFood & Beverages5.51×
05FedExBusiness & Career5.30×
06QVCMovies & TV5.16×
07Renewable energyBusiness & Career5.09×
08First class travelTravel & Leisure4.30×
09Trader Joe'sShopping3.70×
10Discount storesShopping3.59×
11Mortgage loansBusiness & Career3.20×
12Organic foodFood & Beverages3.10×
13PinterestInternet & Social Media2.82×
14SubwayFood & Beverages2.81×
15Pizza HutFood & Beverages2.66×
16Shopping mallsShopping2.66×
17McDonald'sFood & Beverages2.35×
18AirbnbTravel & Leisure2.31×
19BarbecueFood & Beverages2.23×
20FurnitureHome & Garden1.82×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Feta audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Feta audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.61×
Convenience OrientationPREMIUM2.14×
SustainabilityBALANCE2.13×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Feta audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.81×
Early Adopter MentalityPOWER0.88×
Pet OwnershipJOY0.91×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Feta have in United States?

Feta has an estimated audience of 577,726 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Feta fans?

71.4% of Feta fans are female, 28.6% are male, with an average age of 43.2 years.

03

Which brands do Feta fans like most?

Feta fans show strongest brand affinity for FedEx (5.3×), Sustainable energy (6.67×), and Trader Joe's (3.7×) over the country average.

04

Where do Feta fans live in United States?

Feta fans in United States are most concentrated in Texas (reach ~60K), California (reach ~50K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Feta fans also like?

Beyond Feta itself, the audience over-indexes on Sustainable energy (6.67×), Trader Joe's (3.7×), Pinterest (2.82×), and Renewable energy (5.09×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Feta. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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