Rascasse Audience Intelligence

Filter (aquarium) Audience in United States

A data profile of the people who buy, follow and care about Filter (aquarium) in United States — modelled from more than twelve digital signal sources. Filter (aquarium) has an estimated audience of 1,712,729 people in United States.

#6845among Topic in United States#283in Pets & Animals

The average Filter (aquarium) fan in United States is 36.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include D&R, Freshwater fish, Koi, with strongest over-indexing on D&R (61.13× the country average).

Demographically, the Filter (aquarium) audience skews more male with an average age of 36.4, and over-indexes on personality traits such as Need for Security, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Filter (aquarium) fan in United States is more male, around 36.4 years old, with strong Need for Security tendencies and a notable affinity for D&R.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Filter (aquarium) profile in United States.

Audience size
1.7M
in United States
Gender
40.9%♀
59.1% male
Age
36.4
average years
Country rank
#16071
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Filter (aquarium) fans

40.9% are female, 59.1% are male, average age 36.4.

Fig. 02

Gender split

40.9%
Female
59.1%
Male
Demographic split for Filter (aquarium) audience in United States
MetricValue
Female40.9%
Male59.1%
Average age36.4
Estimated audience size1,712,729
Fig. 03

Age distribution

Ø 36.4
average years
Age distribution of the Filter (aquarium) audience in United States
Age bracketShare%
16-1929%
20-2920%
30-3917%
40-4917%
50+17%
Fig. 04

Worldwide distribution

28.4%

of the worldwide Filter (aquarium) audience comes from United States.

Worldwide audience distribution share by country for Filter (aquarium)
CountryShare
United States28.4%
Japan14.5%
Italy5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Filter (aquarium) audience in United States is strongest.

Fig. 05

Top regions by affinity

Filter (aquarium) fans by region: top regions in United States
#RegionReachAffinity×
01Idaho~9K1.07×
02Hawaii~8K1.06×
03Arkansas~10K1.05×
04Alaska~4K1.04×
05Vermont~3K1.04×
06Oregon~20K1.03×
07Oklahoma~20K1.03×
08Nevada~20K1.03×
09Iowa~10K1.03×
10Mississippi~10K1.03×
11New Mexico~9K1.03×
12Kansas~10K1.02×
13West Virginia~8K1.02×
14Montana~5K1.02×
15Utah~20K1.01×
16Nebraska~9K1.01×
17Rhode Island~5K1.01×
18North Dakota~4K1.01×
19South Carolina~30K1.00×
20Alabama~20K1.00×
21Louisiana~20K1.00×
22Connecticut~20K1.00×
23Maine~6K1.00×
24South Dakota~4K1.00×
25Indiana~30K0.99×
26Wisconsin~30K0.99×
27Kentucky~20K0.99×
28New Hampshire~7K0.99×
29Washington, District of Columbia~5K0.99×
30Delaware~5K0.99×
31Tennessee~30K0.98×
32Missouri~30K0.98×
33Arizona~30K0.97×
34Washington~30K0.97×
35Massachusetts~30K0.97×
36Maryland~30K0.97×
37Colorado~30K0.97×
38Minnesota~20K0.97×
39Michigan~40K0.96×
40Ohio~50K0.95×
41Georgia~50K0.95×
42North Carolina~50K0.95×
43New Jersey~40K0.95×
44Virginia~40K0.95×
45Pennsylvania~50K0.94×
46Illinois~50K0.94×
47New York~90K0.91×
48Florida~100K0.90×
49Texas~100K0.88×
50California~200K0.84×
Fig. 06

Affinity by region

Affinity by region — Filter (aquarium), United States
0.84×1.00×1.07×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Filter (aquarium) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Filter (aquarium) audience
#·InterestCategoryAffinity×
01D&RTechnology & Electronics61.13×
02Freshwater fishPets & Animals57.55×
03James JoyceLiterature45.43×
04KoiPets & Animals40.75×
05The Old Spaghetti FactoryFood & Beverages36.49×
06Military pressSports13.91×
07Cricket World CupSports13.74×
08ShrimpFood & Beverages11.38×
09AquariumPets & Animals8.43×
10New Year's EveHome & Garden5.52×
11Discount TireShopping4.34×
12Solar energyHome & Garden4.10×
13FedExBusiness & Career3.77×
14Hardware storeHome & Garden3.20×
15EBayShopping2.42×
16Home improvementHome & Garden2.01×
17SmartphonesTechnology & Electronics1.96×
18Donald TrumpPolitics & Society1.89×
19Alcoholic beveragesFood & Beverages1.73×
20CookingFood & Beverages1.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Filter (aquarium) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Filter (aquarium) audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.98×
DIY MentalityTHRILL1.58×
Convenience OrientationPREMIUM1.56×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Filter (aquarium) audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.71×
Luxury OrientationPREMIUM0.72×
SustainabilityBALANCE0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Filter (aquarium) have in United States?

Filter (aquarium) has an estimated audience of 1,712,729 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Filter (aquarium) fans?

40.9% of Filter (aquarium) fans are female, 59.1% are male, with an average age of 36.4 years.

03

Which brands do Filter (aquarium) fans like most?

Filter (aquarium) fans show strongest brand affinity for D&R (61.13×), Freshwater fish (57.55×), and Koi (40.75×) over the country average.

04

Where do Filter (aquarium) fans live in United States?

Filter (aquarium) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Filter (aquarium) fans also like?

Beyond Filter (aquarium) itself, the audience over-indexes on Freshwater fish (57.55×), Koi (40.75×), Shrimp (11.38×), and The Old Spaghetti Factory (36.49×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in United States

See Filter (aquarium) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Filter (aquarium). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →