Financial analysis Audience in United States

Financial analysis has an estimated audience of 531,461 people in United States. 38.7% are female, 61.3% are male, average age 46.3. Top regions: California, Texas, New York. Top brand affinities: Google Maps, PSV Eindhoven, Doctor Stranger, Indeed.com, America First Credit Union.

The average Financial analysis fan in United States is 46.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Google Maps, PSV Eindhoven, Doctor Stranger, with strongest over-indexing on Google Maps (20.74× the country average). Demographically, the Financial analysis audience skews more male with an average age of 46.3, and over-indexes on personality traits such as Career Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Financial analysis fans

Demographic split for Financial analysis audience in United States
MetricValue
Female38.7%
Male61.3%
Average age46.3
Estimated audience size531,461

Audience persona

The typical Financial analysis fan in United States is more male, around 46.3 years old, with strong Career Orientation tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Financial analysis in United States
RegionReachAffinity
California75,2741.29×
Texas54,5971.19×
New York43,1321.45×
Florida35,2930.98×
North Carolina28,3151.77×
Illinois20,5031.16×
Georgia18,3031.12×
Pennsylvania17,849
New Jersey17,5851.3×
Virginia15,2141.18×
Massachusetts14,1501.35×
Ohio12,4630.76×
Arizona11,8841.1×
Washington11,0141.03×
Michigan10,9350.79×
Maryland10,1551.11×
Tennessee9,4320.88×
Indiana8,5540.88×
Colorado8,1020.97×
Missouri7,4000.86×
Minnesota6,5410.86×
Wisconsin6,4840.81×
South Carolina6,3210.79×
Louisiana6,2490.91×
Alabama6,1880.83×
Connecticut5,6681.06×
Oregon4,9720.82×
Oklahoma4,4170.75×
Nevada4,2470.83×
Arkansas4,1180.94×
Kentucky4,0910.61×
Mississippi4,0370.92×
Kansas3,7630.9×
Utah3,5860.75×
Iowa3,4640.79×
Washington, District of Columbia2,4771.55×
Idaho2,1660.81×
Nebraska2,0920.78×
Hawaii2,0690.91×
Rhode Island1,7681.05×
New Mexico1,6840.63×
West Virginia1,6050.65×
Delaware1,5831.08×
North Dakota1,5481.42×
New Hampshire1,5260.73×
Alaska1,4781.3×
Montana1,2890.87×
Maine1,2760.67×
South Dakota1,2721.04×
Wyoming1,1981.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Financial analysis audience
BrandAffinityCategory
Google Maps20.74×Internet & Social Media
PSV Eindhoven118.1×Sports
Doctor Stranger70.78×Movies & TV
Indeed.com7.64×Business & Career
America First Credit Union31.61×Business & Career
MSN5.36×News
Vera Farmiga20×Movies & TV
Great Clips5.69×Beauty & Wellness
Capital One3.7×Business & Career
Google News4.94×News
Enterprise Rent-A-Car5.04×Cars & Mobility
DuckDuckGo7.47×Internet & Social Media
Financial adviser7.19×Business & Career
Chuck Norris4.61×Movies & TV
Staples (Canada)3.8×Business & Career
Google Flights4.07×Travel & Leisure
CarGurus4.18×Cars & Mobility
Wall Street11.39×Business & Career
Master of Business Administration5.04×Business & Career
LinkedIn2.56×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Financial analysis audience
TraitClusterScore
Career OrientationPOWER2.7
Need for SecurityCONSERVATISM2.23
Risk AppetiteTHRILL1.89
Quality AwarenessPREMIUM1.43
IndulgenceJOY1.35
Family OrientationCONSERVATISM1.32

Worldwide distribution

Worldwide audience distribution share by country for Financial analysis
CountryShare
Japan24.6%
United States15.2%
Taiwan11.1%

See Financial analysis audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Financial analysis have in United States?

Financial analysis has an estimated audience of 531,461 people in United States, concentrated in California and Texas.

What is the gender split and age of Financial analysis fans?

38.7% of Financial analysis fans are female, 61.3% are male, with an average age of 46.3 years.

Which brands do Financial analysis fans like most?

Financial analysis fans show strongest brand affinity for Google Maps (20.74×), PSV Eindhoven (118.1×), and Doctor Stranger (70.78×) over the country average.

Where do Financial analysis fans live in United States?

Financial analysis fans in United States are most concentrated in California (reach 75,274), Texas (reach 54,597), and New York (reach 43,132). These three regions account for the largest share of the active audience.

What other brands do Financial analysis fans also like?

Beyond Financial analysis itself, the audience over-indexes on PSV Eindhoven (118.1×), Doctor Stranger (70.78×), Indeed.com (7.64×), and America First Credit Union (31.61×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Financial analysis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.