Financial Services Authority Audience in United States

Financial Services Authority has an estimated audience of 1,074,636 people in United States. 50.9% are female, 49.1% are male, average age 36.3. Top regions: California, Texas, Florida. Top brand affinities: KPMG, Chase (bank), PSV Eindhoven, Bank of America, Edina Realty.

The average Financial Services Authority fan in United States is 36.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include KPMG, Chase (bank), PSV Eindhoven, with strongest over-indexing on KPMG (104.29× the country average). Demographically, the Financial Services Authority audience skews balanced with an average age of 36.3, and over-indexes on personality traits such as Career Orientation, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: NGO / Political Party

Demographics of Financial Services Authority fans

Demographic split for Financial Services Authority audience in United States
MetricValue
Female50.9%
Male49.1%
Average age36.3
Estimated audience size1,074,636

Audience persona

The typical Financial Services Authority fan in United States is balanced, around 36.3 years old, with strong Career Orientation tendencies and a notable affinity for KPMG.

Top regions in United States

Top regions ranked by reach for Financial Services Authority in United States
RegionReachAffinity
California128,2891.09×
Texas88,0300.95×
Florida74,4011.02×
New York64,8581.08×
Pennsylvania36,7831.02×
Georgia36,4961.1×
Illinois35,2110.98×
Ohio31,6800.96×
North Carolina30,6220.95×
Virginia29,4741.13×
Michigan25,7710.92×
New Jersey23,5060.86×
Washington22,4311.04×
Maryland21,8741.18×
Massachusetts20,8830.99×
Indiana20,1681.03×
Tennessee19,9250.92×
Missouri18,6671.08×
Arizona16,7390.76×
Louisiana16,1821.17×
Minnesota16,0011.04×
Wisconsin15,9770.99×
Kentucky15,8481.18×
South Carolina15,8190.98×
Colorado15,4660.91×
Alabama14,0240.93×
Oregon13,6671.11×
Oklahoma12,6131.06×
Iowa11,0241.25×
Connecticut10,9351.01×
Mississippi9,7901.11×
Arkansas9,3671.06×
Kansas9,1881.08×
Nevada7,4610.72×
Utah6,8340.71×
Nebraska6,3541.18×
Idaho5,1670.96×
West Virginia4,8910.98×
Washington, District of Columbia4,8511.5×
New Mexico4,3250.8×
New Hampshire3,6880.87×
Hawaii3,6500.79×
Maine3,2570.85×
South Dakota3,0991.25×
Montana3,0501.02×
Rhode Island2,7810.81×
North Dakota2,7661.25×
Delaware2,3600.8×
Alaska1,9130.83×
Vermont1,8220.97×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Financial Services Authority audience
BrandAffinityCategory
KPMG104.29×Business & Career
Chase (bank)12.84×Business & Career
PSV Eindhoven73.81×Sports
Bank of America6.37×Business & Career
Edina Realty58.02×Home & Garden
Terraria55.39×Games
Planet Fitness4.24×Sports
Diaper bag5.97×Kids & Family
Zero Dark Thirty19.78×Movies & TV
El Corte Inglés20×Shopping
Toluca FC28.73×Sports
Home Alone8.57×Movies & TV
Google Photos5.98×Technology & Electronics
Kia Sportage14.03×Cars & Mobility
Red Dead Redemption10.67×Games
CJ Pony Parts34×Cars & Mobility
American Family Insurance11.95×Business & Career
T. Rowe Price11.38×Business & Career
FC Bayern Munich3.95×Sports
Golf Channel3.3×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Financial Services Authority audience
TraitClusterScore
Career OrientationPOWER4.4
Price SensitivityPREMIUM1.33
Need for SecurityCONSERVATISM1.21
Quality AwarenessPREMIUM1.21
Convenience OrientationPREMIUM1.15
DIY MentalityTHRILL1.11

Worldwide distribution

Worldwide audience distribution share by country for Financial Services Authority
CountryShare
United States51.8%
United Kingdom16.5%
Japan6.7%

See Financial Services Authority audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Financial Services Authority have in United States?

Financial Services Authority has an estimated audience of 1,074,636 people in United States, concentrated in California and Texas.

What is the gender split and age of Financial Services Authority fans?

50.9% of Financial Services Authority fans are female, 49.1% are male, with an average age of 36.3 years.

Which brands do Financial Services Authority fans like most?

Financial Services Authority fans show strongest brand affinity for KPMG (104.29×), Chase (bank) (12.84×), and PSV Eindhoven (73.81×) over the country average.

Where do Financial Services Authority fans live in United States?

Financial Services Authority fans in United States are most concentrated in California (reach 128,289), Texas (reach 88,030), and Florida (reach 74,401). These three regions account for the largest share of the active audience.

What other brands do Financial Services Authority fans also like?

Beyond Financial Services Authority itself, the audience over-indexes on Chase (bank) (12.84×), PSV Eindhoven (73.81×), Bank of America (6.37×), and Edina Realty (58.02×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Financial Services Authority. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.