Fishing sinker Audience in United States

Fishing sinker logo

Fishing sinker has an estimated audience of 2,653,892 people in United States. 20.3% are female, 79.7% are male, average age 44.4. Top regions: California, Texas, Florida. Top brand affinities: Israel, Urban Outfitters, Pro-Ject, Minnesota, Alaska.

The average Fishing sinker fan in United States is 44.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Israel, Urban Outfitters, Pro-Ject, with strongest over-indexing on Israel (4.01× the country average). Demographically, the Fishing sinker audience skews more male with an average age of 44.4, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Topic

Demographics of Fishing sinker fans

Demographic split for Fishing sinker audience in United States
MetricValue
Female20.3%
Male79.7%
Average age44.4
Estimated audience size2,653,892

Audience persona

The typical Fishing sinker fan in United States is more male, around 44.4 years old, with strong Patriotism tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Fishing sinker in United States
RegionReachAffinity
California273,0160.94×
Texas241,8341.06×
Florida165,2090.92×
New York132,1890.89×
Illinois87,9300.99×
Pennsylvania87,7140.98×
North Carolina83,7381.05×
Ohio79,3680.97×
Michigan75,6151.09×
Georgia68,3920.84×
Virginia60,3440.93×
Washington59,6251.12×
New Jersey56,8100.84×
Tennessee51,3920.97×
Indiana46,7020.96×
Minnesota46,3541.22×
Massachusetts43,9780.84×
Missouri43,2841.01×
Louisiana42,5381.24×
Wisconsin41,2901.03×
Maryland39,6520.87×
South Carolina38,9980.98×
Oklahoma38,3241.3×
Arizona38,1370.7×
Colorado37,1280.89×
Alabama36,5080.98×
Kentucky33,4011×
Oregon33,3411.1×
Arkansas26,7101.22×
Iowa26,3721.21×
Mississippi24,1411.1×
Connecticut23,7910.89×
Kansas22,0891.06×
Utah21,4780.9×
Nebraska16,2261.22×
Idaho15,8941.19×
Hawaii15,3431.34×
Nevada13,7700.54×
West Virginia12,3201×
New Mexico12,0690.91×
Maine10,6611.12×
New Hampshire9,4050.9×
Rhode Island8,0720.96×
Montana7,8801.07×
Delaware6,7130.92×
South Dakota6,6891.09×
North Dakota6,6651.22×
Alaska6,5091.15×
Washington, District of Columbia5,1260.64×
Vermont4,1120.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Fishing sinker audience
BrandAffinityCategory
Israel4.01×Travel & Leisure
Urban Outfitters2.9×Shopping
Pro-Ject6.37×Music & Radio
Minnesota2.04×Travel & Leisure
Alaska1.87×Travel & Leisure
Nebraska Cornhuskers football3.92×Sports
Product design2.05×Business & Career
UK garage4.51×Music & Radio
Unique Gifts1.6×Shopping
WESH3.16×Movies & TV
Nebraska1.65×Travel & Leisure
edureka21.96×Business & Career
ABC 7 Chicago2.55×Movies & TV
Keith Stanfield3.73×Movies & TV
Wikia1.92×Internet & Social Media
Glossier2.88×Beauty & Wellness
Staycation1.75×Home & Garden
N1 road (South Africa)2.13×Travel & Leisure
Voter registration2.44×Politics & Society
Birthday Gifts1.58×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Fishing sinker audience
TraitClusterScore
PatriotismCONSERVATISM2.36
Risk AppetiteTHRILL2.35
DIY MentalityTHRILL1.43
Luxury OrientationPREMIUM1.28
Need for SecurityCONSERVATISM1.23
IndividualismJOY1.22

Worldwide distribution

Worldwide audience distribution share by country for Fishing sinker
CountryShare
United States45.4%
United Kingdom8.4%
Australia6.5%

See Fishing sinker audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Fishing sinker have in United States?

Fishing sinker has an estimated audience of 2,653,892 people in United States, concentrated in California and Texas.

What is the gender split and age of Fishing sinker fans?

20.3% of Fishing sinker fans are female, 79.7% are male, with an average age of 44.4 years.

Which brands do Fishing sinker fans like most?

Fishing sinker fans show strongest brand affinity for Israel (4.01×), Urban Outfitters (2.9×), and Pro-Ject (6.37×) over the country average.

Where do Fishing sinker fans live in United States?

Fishing sinker fans in United States are most concentrated in California (reach 273,016), Texas (reach 241,834), and Florida (reach 165,209). These three regions account for the largest share of the active audience.

What other brands do Fishing sinker fans also like?

Beyond Fishing sinker itself, the audience over-indexes on Urban Outfitters (2.9×), Pro-Ject (6.37×), Minnesota (2.04×), and Alaska (1.87×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Fishing sinker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.