A data profile of the people who buy, follow and care about Fordham University in United States — modelled from more than twelve digital signal sources. Fordham University has an estimated audience of 505,603 people in United States.
The average Fordham University fan in United States is 45.6 years old, balanced, and lives primarily in New York.
The audience is concentrated in New York, California, New Jersey.
Top brand affinities include Colgate University, University of Notre Dame, Boston College, with strongest over-indexing on Colgate University (97.56× the country average).
Demographically, the Fordham University audience skews balanced with an average age of 45.6, and over-indexes on personality traits such as Quality Awareness, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Fordham University fan in United States is balanced, around 45.6 years old, with strong Quality Awareness tendencies and a notable affinity for Colgate University.
The key figures that characterise the Fordham University profile in United States.
53.0% are female, 47.0% are male, average age 45.6.
| Metric | Value |
|---|---|
| Female | 53.0% |
| Male | 47.0% |
| Average age | 45.6 |
| Estimated audience size | 505,603 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 12% | |
| 30-39 | 14% | |
| 40-49 | 22% | |
| 50+ | 39% |
Where the Fordham University audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~200K | 7.79× | |
| 02 | New Jersey | ~50K | 3.59× | |
| 03 | Connecticut | ~20K | 3.56× | |
| 04 | Massachusetts | ~20K | 2.14× | |
| 05 | Washington, District of Columbia | ~3K | 1.77× | |
| 06 | Rhode Island | ~3K | 1.71× | |
| 07 | Vermont | ~1K | 1.50× | |
| 08 | Maryland | ~10K | 1.48× | |
| 09 | New Hampshire | ~3K | 1.38× | |
| 10 | Pennsylvania | ~20K | 1.33× | |
| 11 | Virginia | ~20K | 1.24× | |
| 12 | Delaware | ~2K | 1.14× | |
| 13 | Maine | ~2K | 1.12× | |
| 14 | California | ~50K | 0.96× | |
| 15 | Hawaii | ~2K | 0.92× | |
| 16 | Illinois | ~20K | 0.90× | |
| 17 | North Carolina | ~10K | 0.84× | |
| 18 | Florida | ~30K | 0.78× | |
| 19 | Washington | ~8K | 0.76× | |
| 20 | Georgia | ~10K | 0.74× | |
| 21 | Ohio | ~10K | 0.69× | |
| 22 | Oregon | ~4K | 0.69× | |
| 23 | South Carolina | ~5K | 0.68× | |
| 24 | Texas | ~30K | 0.67× | |
| 25 | Louisiana | ~4K | 0.65× | |
| 26 | Colorado | ~5K | 0.64× | |
| 27 | Minnesota | ~5K | 0.64× | |
| 28 | Nebraska | ~2K | 0.60× | |
| 29 | Alaska | <1K | 0.59× | |
| 30 | West Virginia | ~1K | 0.58× | |
| 31 | North Dakota | <1K | 0.58× | |
| 32 | Tennessee | ~6K | 0.57× | |
| 33 | Missouri | ~5K | 0.57× | |
| 34 | South Dakota | <1K | 0.56× | |
| 35 | Kentucky | ~3K | 0.55× | |
| 36 | Michigan | ~7K | 0.54× | |
| 37 | Arizona | ~6K | 0.54× | |
| 38 | Montana | <1K | 0.54× | |
| 39 | Indiana | ~5K | 0.53× | |
| 40 | Wisconsin | ~4K | 0.53× | |
| 41 | Nevada | ~3K | 0.53× | |
| 42 | Arkansas | ~2K | 0.53× | |
| 43 | Kansas | ~2K | 0.52× | |
| 44 | New Mexico | ~1K | 0.50× | |
| 45 | Idaho | ~1K | 0.49× | |
| 46 | Alabama | ~3K | 0.48× | |
| 47 | Iowa | ~2K | 0.47× | |
| 48 | Oklahoma | ~3K | 0.46× | |
| 49 | Mississippi | ~2K | 0.46× | |
| 50 | Utah | ~2K | 0.43× |
The strongest cross-interests of the Fordham University audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Colgate University | Business & Career | 97.56× | ||
| 02 | Boston College | Business & Career | 55.77× | ||
| 03 | Brown University | Business & Career | 32.14× | ||
| 04 | University of Hawaii at Manoa | Business & Career | 29.67× | ||
| 05 | University of Notre Dame | Business & Career | 22.83× | ||
| 06 | Yale University | Business & Career | 19.17× | ||
| 07 | New York University | Business & Career | 17.07× | ||
| 08 | University of Pennsylvania | Business & Career | 12.88× | ||
| 09 | University of Cambridge | Business & Career | 12.45× | ||
| 10 | Columbia University | Business & Career | 10.70× | ||
| 11 | Drudge Report | Sports | 8.86× | ||
| 12 | Business school | Business & Career | 6.39× | ||
| 13 | New York Post | News | 5.85× | ||
| 14 | Sustainable energy | Home & Garden | 3.92× | ||
| 15 | First class travel | Travel & Leisure | 3.83× | ||
| 16 | Chick-fil-A | Food & Beverages | 3.59× | ||
| 17 | FedEx | Business & Career | 3.17× | ||
| 18 | Mortgage loans | Business & Career | 2.64× | ||
| 19 | Hobby Lobby | Home & Garden | 2.48× | ||
| 20 | Airbnb | Travel & Leisure | 2.17× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.72× | |
| Career Orientation | POWER | 1.70× | |
| Sustainability | BALANCE | 1.61× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.76× | |
| Extroversion | THRILL | 0.79× | |
| Healthy Lifestyle | BALANCE | 0.83× |
Fordham University has an estimated audience of 505,603 people in United States, concentrated in New York and California.
53.0% of Fordham University fans are female, 47.0% are male, with an average age of 45.6 years.
Fordham University fans show strongest brand affinity for Colgate University (97.56×), University of Notre Dame (22.83×), and Boston College (55.77×) over the country average.
Fordham University fans in United States are most concentrated in New York (reach ~200K), California (reach ~50K), and New Jersey (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Fordham University itself, the audience over-indexes on University of Notre Dame (22.83×), Boston College (55.77×), Drudge Report (8.86×), and Brown University (32.14×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Fordham University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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