Forest City Audience in United States

Forest City logo

Forest City has an estimated audience of 284,126 people in United States. 54.7% are female, 45.3% are male, average age 41.7. Top regions: North Carolina, Florida, South Carolina. Top brand affinities: Electrolyte, Natural rubber, Voter registration, Jesse Plemons, UK garage.

The average Forest City fan in United States is 41.7 years old, balanced, and lives primarily in North Carolina. The audience is concentrated in North Carolina, Florida, South Carolina. Top brand affinities include Electrolyte, Natural rubber, Voter registration, with strongest over-indexing on Electrolyte (17.51× the country average). Demographically, the Forest City audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Brand

Demographics of Forest City fans

Demographic split for Forest City audience in United States
MetricValue
Female54.7%
Male45.3%
Average age41.7
Estimated audience size284,126

Audience persona

The typical Forest City fan in United States is balanced, around 41.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Electrolyte.

Top regions in United States

Top regions ranked by reach for Forest City in United States
RegionReachAffinity
North Carolina51,3536.01×
Florida25,9941.35×
South Carolina18,5044.33×
Iowa18,4157.87×
California17,3500.56×
Pennsylvania12,2111.28×
Texas11,4760.47×
Illinois10,9301.15×
New York10,1060.64×
Ohio9,2201.05×
Arkansas7,4493.18×
Georgia5,6960.65×
Minnesota5,5681.37×
Tennessee5,0550.89×
Virginia3,9640.57×
Missouri3,8440.84×
Michigan3,6650.49×
Utah3,3431.31×
Washington3,1920.56×
New Jersey3,1860.44×
Arizona2,7150.47×
Massachusetts2,6760.48×
Indiana2,5580.49×
Colorado2,5160.56×
Wisconsin2,4970.58×
Maryland2,0590.42×
Alabama1,9400.49×
Oregon1,8110.56×
Connecticut1,7320.61×
Kentucky1,6480.46×
Oklahoma1,5080.48×
Louisiana1,5060.41×
Kansas1,3910.62×
Nevada1,3250.48×
Mississippi1,1850.51×
Nebraska1,1130.78×
South Dakota8891.35×
Maine8330.82×
Hawaii6980.57×
Washington, District of Columbia5690.67×
New Mexico5420.38×
Idaho5170.36×
New Hampshire4870.44×
West Virginia4780.36×
Montana3230.41×
Delaware3200.41×
Rhode Island3070.34×
Vermont2990.6×
Alaska2630.43×
North Dakota2470.42×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Forest City audience
BrandAffinityCategory
Electrolyte17.51×Health
Natural rubber3.33×Cars & Mobility
Voter registration6.02×Politics & Society
Jesse Plemons2.27×Movies & TV
UK garage3.51×Music & Radio
Celadon11.17×Home & Garden
Tulkarm11.61×Travel & Leisure
JDSU1.83×Business & Career
3D printing1.5×Technology & Electronics
Nebraska Cornhuskers football2.04×Sports
Wikia1.72×Internet & Social Media
Hebe3.26×Home & Garden
Keenan Allen3.23×Sports
Jaws2.61×Movies & TV
Tail lift9.07×Cars & Mobility
Cam Ward1.79×Sports
Stamp collecting2.14×Home & Garden
Halsey, Oregon3.74×Travel & Leisure
Home staging2.34×Home & Garden
Historic site1.89×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Forest City audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.92
Community OrientationOPEN1.74
Design AffinityPREMIUM1.44
Sports ActivityPOWER1.41
TravellingTHRILL1.34
Luxury OrientationPREMIUM1.25

Worldwide distribution

Worldwide audience distribution share by country for Forest City
CountryShare
Malaysia40.7%
United States24.5%
Germany5.1%

See Forest City audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Forest City have in United States?

Forest City has an estimated audience of 284,126 people in United States, concentrated in North Carolina and Florida.

What is the gender split and age of Forest City fans?

54.7% of Forest City fans are female, 45.3% are male, with an average age of 41.7 years.

Which brands do Forest City fans like most?

Forest City fans show strongest brand affinity for Electrolyte (17.51×), Natural rubber (3.33×), and Voter registration (6.02×) over the country average.

Where do Forest City fans live in United States?

Forest City fans in United States are most concentrated in North Carolina (reach 51,353), Florida (reach 25,994), and South Carolina (reach 18,504). These three regions account for the largest share of the active audience.

What other brands do Forest City fans also like?

Beyond Forest City itself, the audience over-indexes on Natural rubber (3.33×), Voter registration (6.02×), Jesse Plemons (2.27×), and UK garage (3.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Forest City. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.