Frontier Communications Audience in United States

Frontier Communications logo

Frontier Communications has an estimated audience of 1,667,389 people in United States. 44.2% are female, 55.8% are male, average age 46.2. Top regions: California, Florida, Texas. Top brand affinities: DirecTV, Pay television, Comcast, Digital television, Tidal (service).

The average Frontier Communications fan in United States is 46.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include DirecTV, Pay television, Comcast, with strongest over-indexing on DirecTV (3.95× the country average). Demographically, the Frontier Communications audience skews more male with an average age of 46.2, and over-indexes on personality traits such as Pet Ownership, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand · Subtype: Telecommunication company

Demographics of Frontier Communications fans

Demographic split for Frontier Communications audience in United States
MetricValue
Female44.2%
Male55.8%
Average age46.2
Estimated audience size1,667,389

Audience persona

The typical Frontier Communications fan in United States is more male, around 46.2 years old, with strong Pet Ownership tendencies and a notable affinity for DirecTV.

Top regions in United States

Top regions ranked by reach for Frontier Communications in United States
RegionReachAffinity
California564,1083.08×
Florida367,4443.26×
Texas357,0172.49×
Connecticut161,3819.65×
New York90,2010.97×
West Virginia68,5958.83×
Illinois66,0461.19×
Indiana53,1031.74×
Ohio49,5000.96×
Wisconsin47,8971.91×
Michigan43,3380.99×
Pennsylvania37,8110.67×
North Carolina36,4260.73×
Arizona34,9021.03×
Minnesota30,9541.3×
Virginia21,4020.53×
Georgia18,9170.37×
South Carolina17,3510.69×
Tennessee16,7210.5×
New Jersey15,1880.36×
Massachusetts10,9700.33×
Nevada10,0410.62×
Colorado8,9470.34×
Alabama8,8610.38×
Washington8,4070.25×
Iowa8,3780.61×
Missouri7,5880.28×
Maryland7,2840.25×
New Mexico5,6420.67×
Oregon5,1800.27×
Oklahoma5,0970.28×
Kentucky5,0550.24×
Utah4,9420.33×
Nebraska3,5430.42×
Louisiana3,4500.16×
Kansas3,0290.23×
Washington, District of Columbia2,7150.54×
Arkansas2,1900.16×
Idaho2,0190.24×
Mississippi1,9630.14×
New Hampshire1,6920.26×
Rhode Island1,6790.32×
Maine1,2890.22×
Hawaii1,0310.14×
Montana8030.17×
Delaware7520.16×
South Dakota7280.19×
Vermont7080.24×
North Dakota4250.12×
Wyoming4120.17×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Frontier Communications audience
BrandAffinityCategory
DirecTV3.95×Movies & TV
Pay television5.28×Movies & TV
Comcast6.67×Technology & Electronics
Digital television4.87×Movies & TV
Tidal (service)15.2×Music & Radio
IPTV4.68×Technology & Electronics
Home cinema8×Technology & Electronics
Vudu8.62×Internet & Social Media
Pandora Radio7×Music & Radio
Charter Communications14.32×Technology & Electronics
AT&T3.14×Technology & Electronics
Broadband8.37×Technology & Electronics
Apple Music4.16×Music & Radio
Chromecast11.6×Technology & Electronics
Tubi TV8.75×Movies & TV
Satellite television4.61×Technology & Electronics
Android TV10.91×Movies & TV
Sling TV4.8×Technology & Electronics
Roku4.46×Movies & TV
Portable media players8.66×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Frontier Communications audience
TraitClusterScore
Pet OwnershipJOY1.41
Price SensitivityPREMIUM1.37
Need for SecurityCONSERVATISM1.36
Career OrientationPOWER1.17
IndulgenceJOY1.15
Family OrientationCONSERVATISM1.1

Worldwide distribution

Worldwide audience distribution share by country for Frontier Communications
CountryShare
United States95.5%
India1.0%
Canada0.9%

See Frontier Communications audiences in other countries

More Telecommunication company audiences in United States

Frequently asked questions

How many fans does Frontier Communications have in United States?

Frontier Communications has an estimated audience of 1,667,389 people in United States, concentrated in California and Florida.

What is the gender split and age of Frontier Communications fans?

44.2% of Frontier Communications fans are female, 55.8% are male, with an average age of 46.2 years.

Which brands do Frontier Communications fans like most?

Frontier Communications fans show strongest brand affinity for DirecTV (3.95×), Pay television (5.28×), and Comcast (6.67×) over the country average.

Where do Frontier Communications fans live in United States?

Frontier Communications fans in United States are most concentrated in California (reach 564,108), Florida (reach 367,444), and Texas (reach 357,017). These three regions account for the largest share of the active audience.

What other brands do Frontier Communications fans also like?

Beyond Frontier Communications itself, the audience over-indexes on Pay television (5.28×), Comcast (6.67×), Digital television (4.87×), and Tidal (service) (15.2×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Frontier Communications. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.