Rascasse Audience Intelligence

Fruit Ninja Audience in United States

A data profile of the people who buy, follow and care about Fruit Ninja in United States — modelled from more than twelve digital signal sources. Fruit Ninja has an estimated audience of 1,710,729 people in United States.

#100among Video game in United States#161among Video / Board Game in United States#335in Games

The average Fruit Ninja fan in United States is 32.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Miniclip, Temple Run, Park Shin-hye, with strongest over-indexing on Miniclip (115.28× the country average).

Demographically, the Fruit Ninja audience skews balanced with an average age of 32.8, and over-indexes on personality traits such as Healthy Lifestyle, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Fruit Ninja fan in United States is balanced, around 32.8 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Miniclip.

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fruit Ninja profile in United States.

Audience size
1.7M
in United States
Gender
52.3%♀
47.7% male
Age
32.8
average years
Country rank
#16089
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

-24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fruit Ninja fans

52.3% are female, 47.7% are male, average age 32.8.

Fig. 02

Gender split

52.3%
Female
47.7%
Male
Demographic split for Fruit Ninja audience in United States
MetricValue
Female52.3%
Male47.7%
Average age32.8
Estimated audience size1,710,729
Fig. 03

Age distribution

Ø 32.8
average years
Age distribution of the Fruit Ninja audience in United States
Age bracketShare%
16-1942%
20-2918%
30-3913%
40-4913%
50+14%
Fig. 04

Worldwide distribution

27.8%

of the worldwide Fruit Ninja audience comes from United States.

Worldwide audience distribution share by country for Fruit Ninja
CountryShare
United States27.8%
India11.6%
Italy5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fruit Ninja audience in United States is strongest.

Fig. 05

Top regions by affinity

Fruit Ninja fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~10K1.54×
02Oklahoma~30K1.36×
03North Dakota~4K1.20×
04Texas~200K1.19×
05Virginia~50K1.17×
06Kentucky~20K1.14×
07Utah~20K1.14×
08Kansas~20K1.14×
09Missouri~30K1.11×
10Pennsylvania~60K1.09×
11Washington~40K1.09×
12Indiana~30K1.09×
13North Carolina~60K1.07×
14Georgia~60K1.06×
15Louisiana~20K1.06×
16New York~100K1.05×
17New Jersey~50K1.05×
18Mississippi~10K1.05×
19South Dakota~4K1.05×
20Arkansas~10K1.04×
21California~200K1.02×
22Alabama~20K1.01×
23Idaho~9K1.01×
24Ohio~50K1.00×
25Massachusetts~30K0.99×
26West Virginia~8K0.99×
27Illinois~60K0.98×
28Michigan~40K0.98×
29Oregon~20K0.98×
30Nevada~20K0.98×
31Wisconsin~30K0.97×
32Nebraska~8K0.97×
33Iowa~10K0.96×
34Rhode Island~5K0.96×
35Arizona~30K0.95×
36South Carolina~20K0.95×
37Maine~6K0.95×
38Connecticut~20K0.94×
39Vermont~3K0.94×
40Minnesota~20K0.93×
41Delaware~4K0.93×
42New Hampshire~6K0.92×
43Maryland~30K0.90×
44Montana~4K0.90×
45Tennessee~30K0.89×
46Florida~100K0.87×
47Washington, District of Columbia~4K0.86×
48Colorado~20K0.84×
49Alaska~3K0.84×
50New Mexico~7K0.82×
Fig. 06

Affinity by region

Affinity by region — Fruit Ninja, United States
0.82×1.00×1.54×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fruit Ninja audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fruit Ninja audience
#·InterestCategoryAffinity×
01MiniclipGames115.28×
02Temple RunGames71.49×
03Park Shin-hyeMovies & TV58.65×
04Hay DayGames31.60×
05Candy Crush Soda SagaGames28.60×
06Night at the MuseumMovies & TV25.14×
07Pressed JuiceryFood & Beverages24.08×
08SimCityGames16.14×
09byu basketballSports16.08×
10My Hero AcademiaLiterature11.66×
11Group buyingShopping10.38×
12Animal CrossingGames10.31×
13Jamba JuiceFood & Beverages9.22×
14Final FantasyGames7.49×
15David HarbourMovies & TV6.68×
16Scooby-DooMovies & TV6.37×
17Gaming computerTechnology & Electronics6.13×
18Puzzle video gamesGames5.35×
19CrunchyrollGames5.34×
20Stranger ThingsMovies & TV2.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fruit Ninja audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fruit Ninja audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE2.14×
Price SensitivityPREMIUM1.25×
Convenience OrientationPREMIUM1.20×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fruit Ninja audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.73×
Risk AppetiteTHRILL0.80×
SustainabilityBALANCE0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Fruit Ninja have in United States?

Fruit Ninja has an estimated audience of 1,710,729 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Fruit Ninja fans?

52.3% of Fruit Ninja fans are female, 47.7% are male, with an average age of 32.8 years.

03

Which brands do Fruit Ninja fans like most?

Fruit Ninja fans show strongest brand affinity for Miniclip (115.28×), Temple Run (71.49×), and Park Shin-hye (58.65×) over the country average.

04

Where do Fruit Ninja fans live in United States?

Fruit Ninja fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Fruit Ninja fans also like?

Beyond Fruit Ninja itself, the audience over-indexes on Temple Run (71.49×), Park Shin-hye (58.65×), Hay Day (31.6×), and Night at the Museum (25.14×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Video game audiences in United States

See Fruit Ninja audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Fruit Ninja. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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