Funk carioca Audience in United States

Funk carioca logo

Funk carioca has an estimated audience of 977,465 people in United States. 43.1% are female, 56.9% are male, average age 31.0. Top regions: California, Florida, New York. Top brand affinities: JD Sports, Orange, Toyota Supra, Khabib Nurmagomedov, Hair Extensions.

The average Funk carioca fan in United States is 31.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, New York. Top brand affinities include JD Sports, Orange, Toyota Supra, with strongest over-indexing on JD Sports (25.09× the country average). Demographically, the Funk carioca audience skews more male with an average age of 31.0, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Funk carioca fans

Demographic split for Funk carioca audience in United States
MetricValue
Female43.1%
Male56.9%
Average age31.0
Estimated audience size977,465

Audience persona

The typical Funk carioca fan in United States is more male, around 31.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for JD Sports.

Top regions in United States

Top regions ranked by reach for Funk carioca in United States
RegionReachAffinity
California72,9540.68×
Florida62,6980.95×
New York48,0850.88×
Texas40,9090.49×
Massachusetts25,6251.33×
Illinois18,4940.57×
Georgia17,3930.58×
Virginia16,7820.7×
New Jersey16,2300.65×
Pennsylvania15,2360.46×
North Carolina13,2700.45×
Ohio11,3280.38×
Maryland9,4190.56×
Michigan9,3980.37×
Washington9,2790.47×
Kentucky8,5710.7×
Mississippi8,0191×
Missouri7,8980.5×
Oregon7,8430.7×
Louisiana7,7240.61×
Arizona7,6520.38×
Connecticut7,5550.77×
Arkansas7,1240.88×
Oklahoma6,9670.64×
Alabama6,6370.49×
Indiana6,6260.37×
West Virginia6,6201.45×
Alaska6,6063.16×
Colorado6,4370.42×
Tennessee6,3230.32×
South Carolina6,2770.43×
Kansas6,1150.79×
Idaho6,1131.25×
Hawaii5,8401.39×
Iowa5,8050.72×
Montana5,7592.12×
Wisconsin5,6090.38×
North Dakota5,5352.76×
New Hampshire5,4551.42×
Minnesota5,4290.39×
Wyoming5,3553.7×
Nebraska5,3411.09×
New Mexico5,3131.08×
Nevada5,2960.56×
Rhode Island5,2671.69×
Maine5,2641.5×
Utah5,1970.59×
Vermont5,1803.02×
Delaware4,7171.75×
Washington, District of Columbia4,2571.45×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Funk carioca audience
BrandAffinityCategory
JD Sports25.09×Shopping
Orange29.42×Technology & Electronics
Toyota Supra22.61×Cars & Mobility
Khabib Nurmagomedov29.17×Sports
Hair Extensions6.81×Beauty & Wellness
Sports betting10.91×Games
YouTube Music6.03×Internet & Social Media
Houston Astros8.38×Sports
Millie Bobby Brown6.67×Movies & TV
Premier League7.41×Sports
Google Drive3.7×Technology & Electronics
S.S.C. Napoli19.55×Sports
Real Madrid C.F.4.29×Sports
Inter Milan11.15×Sports
Dungeons & Dragons9.68×Games
Teyana Taylor8.3×Movies & TV
Disneyland Paris9.82×Travel & Leisure
OPPO37.04×Technology & Electronics
Rick and Morty5.57×Movies & TV
International education12.98×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Funk carioca audience
TraitClusterScore
LGBTQ+ IdentityOPEN4.39
PatriotismCONSERVATISM2.35
Pet OwnershipJOY1.96
Community OrientationOPEN1.82
Sports ActivityPOWER1.75
Risk AppetiteTHRILL1.74

Worldwide distribution

Worldwide audience distribution share by country for Funk carioca
CountryShare
Brazil70.3%
United States6.6%
Portugal4.3%

See Funk carioca audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Funk carioca have in United States?

Funk carioca has an estimated audience of 977,465 people in United States, concentrated in California and Florida.

What is the gender split and age of Funk carioca fans?

43.1% of Funk carioca fans are female, 56.9% are male, with an average age of 31.0 years.

Which brands do Funk carioca fans like most?

Funk carioca fans show strongest brand affinity for JD Sports (25.09×), Orange (29.42×), and Toyota Supra (22.61×) over the country average.

Where do Funk carioca fans live in United States?

Funk carioca fans in United States are most concentrated in California (reach 72,954), Florida (reach 62,698), and New York (reach 48,085). These three regions account for the largest share of the active audience.

What other brands do Funk carioca fans also like?

Beyond Funk carioca itself, the audience over-indexes on Orange (29.42×), Toyota Supra (22.61×), Khabib Nurmagomedov (29.17×), and Hair Extensions (6.81×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Funk carioca. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.