Rascasse Audience Intelligence

Gamma Phi Beta Audience in United States

A data profile of the people who buy, follow and care about Gamma Phi Beta in United States — modelled from more than twelve digital signal sources. Gamma Phi Beta has an estimated audience of 374,007 people in United States.

#561among NGO / Political Party in United States#2639in Business & Career

The average Gamma Phi Beta fan in United States is 29.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Boho-chic, Nordstrom, Museum of Modern Art, with strongest over-indexing on Boho-chic (14.34× the country average).

Demographically, the Gamma Phi Beta audience skews more female with an average age of 29.3, and over-indexes on personality traits such as Early Adopter Mentality, Creativity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Gamma Phi Beta fan in United States is more female, around 29.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Boho-chic.

Category: Business & Career · Type: NGO / Political Party

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Gamma Phi Beta profile in United States.

Audience size
374K
in United States
Gender
63.6%♀
36.4% male
Age
29.3
average years
Country rank
#43092
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Gamma Phi Beta fans

63.6% are female, 36.4% are male, average age 29.3.

Fig. 02

Gender split

63.6%
Female
36.4%
Male
Demographic split for Gamma Phi Beta audience in United States
MetricValue
Female63.6%
Male36.4%
Average age29.3
Estimated audience size374,007
Fig. 03

Age distribution

Ø 29.3
average years
Age distribution of the Gamma Phi Beta audience in United States
Age bracketShare%
16-1953%
20-2918%
30-3910%
40-4911%
50+8%
Fig. 04

Worldwide distribution

91.4%

of the worldwide Gamma Phi Beta audience comes from United States.

Worldwide audience distribution share by country for Gamma Phi Beta
CountryShare
United States91.4%
Canada6.2%
India0.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Gamma Phi Beta audience in United States is strongest.

Fig. 05

Top regions by affinity

Gamma Phi Beta fans by region: top regions in United States
#RegionReachAffinity×
01Kansas~9K2.96×
02Nebraska~5K2.58×
03Colorado~10K2.25×
04Alabama~10K2.09×
05South Carolina~10K2.08×
06Oklahoma~9K2.06×
07Missouri~10K1.81×
08Iowa~6K1.80×
09Michigan~20K1.56×
10Indiana~10K1.45×
11Washington~10K1.36×
12Delaware~1K1.34×
13Minnesota~6K1.16×
14Wisconsin~6K1.14×
15Kentucky~5K1.13×
16Virginia~10K1.12×
17Georgia~10K1.11×
18Florida~30K1.10×
19North Dakota<1K1.08×
20Idaho~2K1.01×
21Illinois~10K0.99×
22California~40K0.98×
23Texas~30K0.98×
24Connecticut~4K0.94×
25Alaska<1K0.93×
26Ohio~10K0.88×
27Louisiana~4K0.88×
28Vermont<1K0.88×
29Washington, District of Columbia<1K0.86×
30South Dakota<1K0.86×
31Montana<1K0.85×
32Oregon~4K0.84×
33Arkansas~3K0.82×
34West Virginia~1K0.82×
35Maine~1K0.82×
36Rhode Island<1K0.82×
37New Mexico~2K0.80×
38Hawaii~1K0.80×
39New Hampshire~1K0.80×
40Arizona~6K0.78×
41Mississippi~2K0.76×
42Nevada~3K0.75×
43Maryland~5K0.70×
44Pennsylvania~9K0.69×
45Massachusetts~5K0.69×
46Utah~2K0.69×
47New Jersey~6K0.63×
48Tennessee~5K0.61×
49North Carolina~7K0.60×
50New York~10K0.58×
Fig. 06

Affinity by region

Affinity by region — Gamma Phi Beta, United States
0.58×1.00×2.96×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Gamma Phi Beta audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Gamma Phi Beta audience
#·InterestCategoryAffinity×
01Metropolitan Museum of ArtArts & Culture22.72×
02Leighton MeesterMovies & TV20.92×
03Museum of Modern ArtArts & Culture20.37×
04Altar'd StateShopping15.90×
05Boho-chicFashion & Accessoires14.34×
06Victoria's SecretFashion & Accessoires12.54×
07GraffitiArts & Culture11.19×
08Abercrombie & FitchFashion & Accessoires10.84×
09Urban OutfittersShopping10.53×
10Tory BurchFashion & Accessoires8.90×
11NordstromShopping7.92×
12Millie Bobby BrownMovies & TV7.65×
13StreetwearFashion & Accessoires5.89×
14FloridaTravel & Leisure5.17×
15Beauty salonsBeauty & Wellness5.13×
16HandbagsFashion & Accessoires5.05×
17CollegeBusiness & Career4.79×
18VeganismFood & Beverages4.38×
19TikTokInternet & Social Media3.84×
20CookingFood & Beverages2.91×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Gamma Phi Beta audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Gamma Phi Beta audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER2.43×
CreativityOPEN2.29×
Price SensitivityPREMIUM2.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Gamma Phi Beta audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.71×
Need for SecurityCONSERVATISM0.73×
SpiritualityBALANCE0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Gamma Phi Beta have in United States?

Gamma Phi Beta has an estimated audience of 374,007 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Gamma Phi Beta fans?

63.6% of Gamma Phi Beta fans are female, 36.4% are male, with an average age of 29.3 years.

03

Which brands do Gamma Phi Beta fans like most?

Gamma Phi Beta fans show strongest brand affinity for Boho-chic (14.34×), Nordstrom (7.92×), and Museum of Modern Art (20.37×) over the country average.

04

Where do Gamma Phi Beta fans live in United States?

Gamma Phi Beta fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Gamma Phi Beta fans also like?

Beyond Gamma Phi Beta itself, the audience over-indexes on Nordstrom (7.92×), Museum of Modern Art (20.37×), Metropolitan Museum of Art (22.72×), and Urban Outfitters (10.53×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Gamma Phi Beta audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Gamma Phi Beta. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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