A data profile of the people who buy, follow and care about Globovisión in United States — modelled from more than twelve digital signal sources. Globovisión has an estimated audience of 571,361 people in United States.
The average Globovisión fan in United States is 40.4 years old, balanced, and lives primarily in Florida.
The audience is concentrated in Florida, Texas, Indiana.
Top brand affinities include Copa América, El Corte Inglés, Kia Picanto, with strongest over-indexing on Copa América (85.45× the country average).
Demographically, the Globovisión audience skews balanced with an average age of 40.4, and over-indexes on personality traits such as Quality Awareness, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Globovisión fan in United States is balanced, around 40.4 years old, with strong Quality Awareness tendencies and a notable affinity for Copa América.
The key figures that characterise the Globovisión profile in United States.
51.8% are female, 48.2% are male, average age 40.4.
| Metric | Value |
|---|---|
| Female | 51.8% |
| Male | 48.2% |
| Average age | 40.4 |
| Estimated audience size | 571,361 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 19% | |
| 30-39 | 26% | |
| 40-49 | 27% | |
| 50+ | 16% |
Where the Globovisión audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Florida | ~300K | 8.19× | |
| 02 | Indiana | ~50K | 5.24× | |
| 03 | Texas | ~100K | 2.65× | |
| 04 | Utah | ~10K | 2.39× | |
| 05 | North Carolina | ~40K | 2.32× | |
| 06 | Oklahoma | ~10K | 1.51× | |
| 07 | New Jersey | ~20K | 1.37× | |
| 08 | Pennsylvania | ~20K | 1.23× | |
| 09 | Maryland | ~10K | 1.21× | |
| 10 | Washington, District of Columbia | ~2K | 1.21× | |
| 11 | New York | ~40K | 1.15× | |
| 12 | Mississippi | ~5K | 1.15× | |
| 13 | Tennessee | ~10K | 1.07× | |
| 14 | Georgia | ~20K | 1.01× | |
| 15 | Alaska | ~1K | 1.00× | |
| 16 | South Dakota | ~1K | 0.98× | |
| 17 | North Dakota | ~1K | 0.98× | |
| 18 | Vermont | <1K | 0.98× | |
| 19 | Montana | ~2K | 0.97× | |
| 20 | Nebraska | ~3K | 0.95× | |
| 21 | Rhode Island | ~2K | 0.95× | |
| 22 | Delaware | ~1K | 0.95× | |
| 23 | Idaho | ~3K | 0.93× | |
| 24 | West Virginia | ~2K | 0.93× | |
| 25 | Hawaii | ~2K | 0.93× | |
| 26 | Maine | ~2K | 0.93× | |
| 27 | South Carolina | ~8K | 0.92× | |
| 28 | Oregon | ~6K | 0.92× | |
| 29 | New Hampshire | ~2K | 0.92× | |
| 30 | New Mexico | ~3K | 0.90× | |
| 31 | Arkansas | ~4K | 0.88× | |
| 32 | Iowa | ~4K | 0.87× | |
| 33 | Kansas | ~4K | 0.87× | |
| 34 | Louisiana | ~6K | 0.86× | |
| 35 | Kentucky | ~6K | 0.85× | |
| 36 | Connecticut | ~5K | 0.84× | |
| 37 | Nevada | ~5K | 0.84× | |
| 38 | Missouri | ~8K | 0.83× | |
| 39 | Wisconsin | ~7K | 0.83× | |
| 40 | Alabama | ~7K | 0.82× | |
| 41 | Minnesota | ~7K | 0.80× | |
| 42 | Virginia | ~10K | 0.78× | |
| 43 | Colorado | ~7K | 0.77× | |
| 44 | Michigan | ~10K | 0.76× | |
| 45 | Arizona | ~9K | 0.74× | |
| 46 | Washington | ~8K | 0.74× | |
| 47 | Massachusetts | ~8K | 0.73× | |
| 48 | Ohio | ~10K | 0.68× | |
| 49 | Illinois | ~10K | 0.63× | |
| 50 | California | ~30K | 0.49× |
The strongest cross-interests of the Globovisión audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kia Picanto | Cars & Mobility | 102.91× | ||
| 02 | Copa América | Sports | 85.45× | ||
| 03 | Chilean wine | Food & Beverages | 60.62× | ||
| 04 | El Corte Inglés | Shopping | 50.03× | ||
| 05 | Kia Rio | Cars & Mobility | 34.64× | ||
| 06 | Telecinco | Movies & TV | 34.52× | ||
| 07 | Kia Sorento | Cars & Mobility | 20.99× | ||
| 08 | Gender equality | Politics & Society | 17.52× | ||
| 09 | City car | Cars & Mobility | 11.22× | ||
| 10 | All-inclusive resort | Travel & Leisure | 9.09× | ||
| 11 | Chat room | Internet & Social Media | 8.33× | ||
| 12 | Web server | Technology & Electronics | 7.90× | ||
| 13 | Liga MX | Sports | 7.69× | ||
| 14 | La Liga | Sports | 7.17× | ||
| 15 | Affiliate marketing | Business & Career | 7.01× | ||
| 16 | 7-Eleven | Shopping | 4.15× | ||
| 17 | Las Vegas | Travel & Leisure | 4.12× | ||
| 18 | The UPS Store | Shopping | 3.54× | ||
| 19 | Financial services | Business & Career | 3.38× | ||
| 20 | FIFA World Cup | Sports | 2.94× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 2.60× | |
| Family Orientation | CONSERVATISM | 2.28× | |
| Mindfulness | BALANCE | 2.18× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.81× | |
| Indulgence | JOY | 0.86× | |
| Individualism | JOY | 0.89× |
Globovisión has an estimated audience of 571,361 people in United States, concentrated in Florida and Texas.
51.8% of Globovisión fans are female, 48.2% are male, with an average age of 40.4 years.
Globovisión fans show strongest brand affinity for Copa América (85.45×), El Corte Inglés (50.03×), and Kia Picanto (102.91×) over the country average.
Globovisión fans in United States are most concentrated in Florida (reach ~300K), Texas (reach ~100K), and Indiana (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Globovisión itself, the audience over-indexes on El Corte Inglés (50.03×), Kia Picanto (102.91×), Gender equality (17.52×), and Chilean wine (60.62×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Globovisión. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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