Good Eats Audience in United States

Good Eats has an estimated audience of 457,075 people in United States. 59.4% are female, 40.6% are male, average age 41.3. Top regions: New York, California, Texas. Top brand affinities: La Jolla, Goop, Governor of Michigan, Grinch, Wok.
The average Good Eats fan in United States is 41.3 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Texas. Top brand affinities include La Jolla, Goop, Governor of Michigan, with strongest over-indexing on La Jolla (33.04× the country average). Demographically, the Good Eats audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Indulgence, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Dish
Demographics of Good Eats fans
| Metric | Value |
|---|---|
| Female | 59.4% |
| Male | 40.6% |
| Average age | 41.3 |
| Estimated audience size | 457,075 |
Audience persona
The typical Good Eats fan in United States is more female, around 41.3 years old, with strong Indulgence tendencies and a notable affinity for La Jolla.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 61,851 | 2.42× |
| California | 51,747 | 1.03× |
| Texas | 50,950 | 1.3× |
| Florida | 24,194 | 0.78× |
| New Jersey | 17,932 | 1.54× |
| Pennsylvania | 15,863 | 1.03× |
| North Carolina | 15,395 | 1.12× |
| Mississippi | 15,197 | 4.04× |
| Georgia | 13,351 | 0.95× |
| Virginia | 12,723 | 1.14× |
| Illinois | 12,500 | 0.82× |
| Ohio | 11,349 | 0.81× |
| Louisiana | 10,455 | 1.77× |
| Massachusetts | 9,413 | 1.05× |
| Michigan | 9,203 | 0.77× |
| Wisconsin | 8,545 | 1.24× |
| Washington | 8,262 | 0.9× |
| Tennessee | 8,241 | 0.9× |
| Connecticut | 7,988 | 1.74× |
| Missouri | 6,773 | 0.92× |
| South Carolina | 6,262 | 0.91× |
| Maryland | 6,183 | 0.79× |
| Iowa | 6,123 | 1.63× |
| Indiana | 5,997 | 0.72× |
| Arizona | 5,836 | 0.63× |
| Colorado | 5,603 | 0.78× |
| Oregon | 4,708 | 0.9× |
| Minnesota | 4,612 | 0.7× |
| Alabama | 4,268 | 0.67× |
| Oklahoma | 3,843 | 0.76× |
| Hawaii | 3,823 | 1.95× |
| Kentucky | 3,645 | 0.64× |
| Kansas | 3,094 | 0.86× |
| Utah | 2,778 | 0.68× |
| Nevada | 2,589 | 0.59× |
| Arkansas | 2,545 | 0.68× |
| Nebraska | 1,924 | 0.84× |
| Idaho | 1,817 | 0.79× |
| New Mexico | 1,504 | 0.66× |
| Washington, District of Columbia | 1,421 | 1.03× |
| New Hampshire | 1,310 | 0.73× |
| Maine | 1,234 | 0.75× |
| Delaware | 1,052 | 0.83× |
| Rhode Island | 1,009 | 0.69× |
| West Virginia | 1,003 | 0.47× |
| Montana | 988 | 0.78× |
| Alaska | 736 | 0.75× |
| Vermont | 592 | 0.74× |
| South Dakota | 569 | 0.54× |
| North Dakota | 554 | 0.59× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| La Jolla | 33.04× | Travel & Leisure |
| Goop | 11.88× | Internet & Social Media |
| Governor of Michigan | 14.89× | Politics & Society |
| Grinch | 7.91× | Movies & TV |
| Wok | 12.23× | Food & Beverages |
| Nationality | 3.62× | Politics & Society |
| Hibachi | 12.06× | Food & Beverages |
| Vocal harmony | 6.52× | Music & Radio |
| Grace Slick | 12.44× | Music & Radio |
| headspace | 11.9× | Health |
| No Escape (1994 film) | 14.01× | Movies & TV |
| UK garage | 6.57× | Music & Radio |
| El Paso County, Colorado | 15.43× | Travel & Leisure |
| Google Home | 7.7× | Technology & Electronics |
| Cherish (group) | 11.69× | Music & Radio |
| Electrolyte | 5.02× | Health |
| Stay at Home Mum | 13.74× | Kids & Family |
| Hebe | 6.57× | Home & Garden |
| Guitarist (magazine) | 10.87× | Music & Radio |
| TV Fanatic | 10.1× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.65 |
| Early Adopter Mentality | POWER | 1.4 |
| Price Sensitivity | PREMIUM | 1.4 |
| Urban Lifestyle | OPEN | 1.38 |
| Social Media Usage | JOY | 1.36 |
| Need for Security | CONSERVATISM | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 81.5% |
| Japan | 4.4% |
| Canada | 3.5% |
See Good Eats audiences in other countries
More Dish audiences in United States
Frequently asked questions
How many fans does Good Eats have in United States?
Good Eats has an estimated audience of 457,075 people in United States, concentrated in New York and California.
What is the gender split and age of Good Eats fans?
59.4% of Good Eats fans are female, 40.6% are male, with an average age of 41.3 years.
Which brands do Good Eats fans like most?
Good Eats fans show strongest brand affinity for La Jolla (33.04×), Goop (11.88×), and Governor of Michigan (14.89×) over the country average.
Where do Good Eats fans live in United States?
Good Eats fans in United States are most concentrated in New York (reach 61,851), California (reach 51,747), and Texas (reach 50,950). These three regions account for the largest share of the active audience.
What other brands do Good Eats fans also like?
Beyond Good Eats itself, the audience over-indexes on Goop (11.88×), Governor of Michigan (14.89×), Grinch (7.91×), and Wok (12.23×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Good Eats. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.