Grouper Audience in United States

Grouper logo

Grouper has an estimated audience of 4,941,038 people in United States. 39.5% are female, 60.5% are male, average age 43.5. Top regions: Florida, California, Texas. Top brand affinities: Israel, Nebraska Cornhuskers football, Jesse Plemons, Nipsey Hussle, Jeep Wagoneer.

The average Grouper fan in United States is 43.5 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Israel, Nebraska Cornhuskers football, Jesse Plemons, with strongest over-indexing on Israel (3.08× the country average). Demographically, the Grouper audience skews more male with an average age of 43.5, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Grouper fans

Demographic split for Grouper audience in United States
MetricValue
Female39.5%
Male60.5%
Average age43.5
Estimated audience size4,941,038

Audience persona

The typical Grouper fan in United States is more male, around 43.5 years old, with strong Patriotism tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Grouper in United States
RegionReachAffinity
Florida1,047,8223.13×
California531,8380.98×
Texas482,0681.13×
New York351,2351.27×
Georgia194,3141.28×
North Carolina179,7571.21×
Illinois166,3021.01×
Ohio157,6341.04×
Pennsylvania153,9730.93×
Virginia147,3031.22×
New Jersey126,4591.01×
Michigan125,9830.98×
South Carolina117,1661.58×
Tennessee105,5631.07×
Alabama100,7181.46×
Arizona98,8030.98×
Washington96,5740.97×
Indiana90,8841.01×
Missouri87,6271.1×
Massachusetts85,1490.87×
Louisiana80,4151.26×
Maryland78,4180.92×
Minnesota66,8030.94×
Wisconsin66,1720.89×
Oregon65,9861.17×
Kentucky65,4751.06×
Colorado63,7960.82×
Oklahoma57,4691.05×
Mississippi51,7881.27×
Arkansas46,5531.14×
Connecticut43,9020.89×
Nevada41,2930.86×
Kansas39,5891.02×
Iowa39,4730.97×
Utah32,9010.74×
West Virginia25,6581.12×
Hawaii23,4411.1×
Nebraska20,7980.84×
New Mexico19,9850.81×
Idaho18,8790.76×
Maine15,5970.88×
Washington, District of Columbia15,3351.03×
New Hampshire15,1830.78×
Rhode Island12,4220.79×
Delaware12,1000.89×
Montana10,0800.74×
Alaska9,8460.93×
South Dakota9,2930.81×
North Dakota7,9340.78×
Vermont6,1720.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Grouper audience
BrandAffinityCategory
Israel3.08×Travel & Leisure
Nebraska Cornhuskers football3.92×Sports
Jesse Plemons2.26×Movies & TV
Nipsey Hussle3.55×Music & Radio
Jeep Wagoneer3.02×Cars & Mobility
Home staging2.67×Home & Garden
Wikia1.72×Internet & Social Media
Glossier2.49×Beauty & Wellness
Urban horticulture1.66×Home & Garden
Cleveland Clinic2.39×Health
19 Kids and Counting2.24×Movies & TV
Charlamagne Tha God3.8×Movies & TV
Keeper (password manager)2.53×Technology & Electronics
N1 road (South Africa)1.6×Travel & Leisure
N1 road (South Africa)1.58×Travel & Leisure
Jeep Grand Cherokee (WJ)2.36×Cars & Mobility
Keith Stanfield2.34×Movies & TV
New Era (Namibia)2.61×News
Go Go's3.81×Music & Radio
Holt Renfrew4.37×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Grouper audience
TraitClusterScore
PatriotismCONSERVATISM1.76
Risk AppetiteTHRILL1.57
ExtroversionTHRILL1.54
IndulgenceJOY1.4
Community OrientationOPEN1.28
TraditionCONSERVATISM1.28

Worldwide distribution

Worldwide audience distribution share by country for Grouper
CountryShare
United States30.9%
India9.8%
United Kingdom5.7%

See Grouper audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Grouper have in United States?

Grouper has an estimated audience of 4,941,038 people in United States, concentrated in Florida and California.

What is the gender split and age of Grouper fans?

39.5% of Grouper fans are female, 60.5% are male, with an average age of 43.5 years.

Which brands do Grouper fans like most?

Grouper fans show strongest brand affinity for Israel (3.08×), Nebraska Cornhuskers football (3.92×), and Jesse Plemons (2.26×) over the country average.

Where do Grouper fans live in United States?

Grouper fans in United States are most concentrated in Florida (reach 1,047,822), California (reach 531,838), and Texas (reach 482,068). These three regions account for the largest share of the active audience.

What other brands do Grouper fans also like?

Beyond Grouper itself, the audience over-indexes on Nebraska Cornhuskers football (3.92×), Jesse Plemons (2.26×), Nipsey Hussle (3.55×), and Jeep Wagoneer (3.02×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Grouper. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.