Grouper Audience in United States

Grouper logo

Grouper has an estimated audience of 4,941,038 people in United States. 39.5% are female, 60.5% are male, average age 43.5. Top regions: Florida, California, Texas. Top brand affinities: Helena Bonham Carter, Steve Buscemi, Planet Fitness, Mahi-mahi, MSN.

The average Grouper fan in United States is 43.5 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Helena Bonham Carter, Steve Buscemi, Planet Fitness, with strongest over-indexing on Helena Bonham Carter (23.45× the country average). Demographically, the Grouper audience skews more male with an average age of 43.5, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Grouper fans

Demographic split for Grouper audience in United States
MetricValue
Female39.5%
Male60.5%
Average age43.5
Estimated audience size4,941,038

Audience persona

The typical Grouper fan in United States is more male, around 43.5 years old, with strong Patriotism tendencies and a notable affinity for Helena Bonham Carter.

Top regions in United States

Top regions ranked by reach for Grouper in United States
RegionReachAffinity
Florida1,047,8223.13×
California531,8380.98×
Texas482,0681.13×
New York351,2351.27×
Georgia194,3141.28×
North Carolina179,7571.21×
Illinois166,3021.01×
Ohio157,6341.04×
Pennsylvania153,9730.93×
Virginia147,3031.22×
New Jersey126,4591.01×
Michigan125,9830.98×
South Carolina117,1661.58×
Tennessee105,5631.07×
Alabama100,7181.46×
Arizona98,8030.98×
Washington96,5740.97×
Indiana90,8841.01×
Missouri87,6271.1×
Massachusetts85,1490.87×
Louisiana80,4151.26×
Maryland78,4180.92×
Minnesota66,8030.94×
Wisconsin66,1720.89×
Oregon65,9861.17×
Kentucky65,4751.06×
Colorado63,7960.82×
Oklahoma57,4691.05×
Mississippi51,7881.27×
Arkansas46,5531.14×
Connecticut43,9020.89×
Nevada41,2930.86×
Kansas39,5891.02×
Iowa39,4730.97×
Utah32,9010.74×
West Virginia25,6581.12×
Hawaii23,4411.1×
Nebraska20,7980.84×
New Mexico19,9850.81×
Idaho18,8790.76×
Maine15,5970.88×
Washington, District of Columbia15,3351.03×
New Hampshire15,1830.78×
Rhode Island12,4220.79×
Delaware12,1000.89×
Montana10,0800.74×
Alaska9,8460.93×
South Dakota9,2930.81×
North Dakota7,9340.78×
Vermont6,1720.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Grouper audience
BrandAffinityCategory
Helena Bonham Carter23.45×Movies & TV
Steve Buscemi15.92×Movies & TV
Planet Fitness3.04×Sports
Mahi-mahi35.48×Pets & Animals
MSN2.8×News
Diaper bag4.22×Kids & Family
FC Bayern Munich4.33×Sports
Staples (Canada)3.18×Business & Career
Motorboat5.86×Cars & Mobility
Florida Panthers7.68×Sports
Big Fish14.44×Movies & TV
Fox News Channel1.63×Movies & TV
AnglingSports
Shellfish5.82×Food & Beverages
Livemusic2.77×Music & Radio
Chuck Norris3.08×Movies & TV
Tractor Supply Company3.26×Shopping
Bass guitar2.51×Music & Radio
Golf Channel2.92×Sports
Nature1.5×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Grouper audience
TraitClusterScore
PatriotismCONSERVATISM1.76
Risk AppetiteTHRILL1.57
ExtroversionTHRILL1.54
IndulgenceJOY1.4
Community OrientationOPEN1.28
TraditionCONSERVATISM1.28

Worldwide distribution

Worldwide audience distribution share by country for Grouper
CountryShare
United States30.9%
India9.8%
United Kingdom5.7%

See Grouper audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Grouper have in United States?

Grouper has an estimated audience of 4,941,038 people in United States, concentrated in Florida and California.

What is the gender split and age of Grouper fans?

39.5% of Grouper fans are female, 60.5% are male, with an average age of 43.5 years.

Which brands do Grouper fans like most?

Grouper fans show strongest brand affinity for Helena Bonham Carter (23.45×), Steve Buscemi (15.92×), and Planet Fitness (3.04×) over the country average.

Where do Grouper fans live in United States?

Grouper fans in United States are most concentrated in Florida (reach 1,047,822), California (reach 531,838), and Texas (reach 482,068). These three regions account for the largest share of the active audience.

What other brands do Grouper fans also like?

Beyond Grouper itself, the audience over-indexes on Steve Buscemi (15.92×), Planet Fitness (3.04×), Mahi-mahi (35.48×), and MSN (2.8×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Grouper. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.