Rascasse Audience Intelligence

Gunnar Henderson Audience in United States

A data profile of the people who buy, follow and care about Gunnar Henderson in United States — modelled from more than twelve digital signal sources. Gunnar Henderson has an estimated audience of 1,027,188 people in United States.

#151among Baseball in United States#5159among Person in United States#2137in Sports

The average Gunnar Henderson fan in United States is 37.2 years old, more male, and lives primarily in Maryland.

The audience is concentrated in Maryland, California, Florida.

Top brand affinities include Baltimore Orioles, Seattle Mariners, MLB, with strongest over-indexing on Baltimore Orioles (10.07× the country average).

Demographically, the Gunnar Henderson audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Gunnar Henderson fan in United States is more male, around 37.2 years old, with strong Patriotism tendencies and a notable affinity for Baltimore Orioles.

Category: Sports · Type: Person · Subtype: Baseball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Gunnar Henderson profile in United States.

Audience size
1M
in United States
Gender
38.1%♀
61.9% male
Age
37.2
average years
Country rank
#23253
Person in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Gunnar Henderson fans

38.1% are female, 61.9% are male, average age 37.2.

Fig. 02

Gender split

38.1%
Female
61.9%
Male
Demographic split for Gunnar Henderson audience in United States
MetricValue
Female38.1%
Male61.9%
Average age37.2
Estimated audience size1,027,188
Fig. 03

Age distribution

Ø 37.2
average years
Age distribution of the Gunnar Henderson audience in United States
Age bracketShare%
16-1926%
20-2919%
30-3918%
40-4917%
50+19%
Fig. 04

Worldwide distribution

91.3%

of the worldwide Gunnar Henderson audience comes from United States.

Worldwide audience distribution share by country for Gunnar Henderson
CountryShare
United States91.3%
Canada4.1%
Japan1.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Gunnar Henderson audience in United States is strongest.

Fig. 05

Top regions by affinity

Gunnar Henderson fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~100K8.87×
02Delaware~8K3.07×
03Washington, District of Columbia~7K2.31×
04Alabama~30K1.96×
05Pennsylvania~60K1.68×
06Virginia~40K1.56×
07West Virginia~7K1.42×
08New Jersey~30K1.15×
09Connecticut~10K1.04×
10New York~60K1.01×
11Massachusetts~20K0.97×
12Vermont~2K0.94×
13Maine~3K0.90×
14North Carolina~30K0.89×
15Florida~60K0.87×
16Louisiana~10K0.87×
17Illinois~30K0.86×
18New Hampshire~3K0.86×
19South Carolina~10K0.84×
20Rhode Island~3K0.84×
21Montana~2K0.84×
22Ohio~30K0.83×
23Tennessee~20K0.80×
24Kansas~6K0.77×
25Alaska~2K0.77×
26Mississippi~6K0.76×
27Indiana~10K0.75×
28North Dakota~2K0.75×
29Arizona~10K0.74×
30South Dakota~2K0.74×
31Wisconsin~10K0.73×
32Kentucky~9K0.72×
33Missouri~10K0.71×
34Nebraska~3K0.70×
35Iowa~6K0.69×
36Hawaii~3K0.69×
37Arkansas~5K0.67×
38Georgia~20K0.65×
39Nevada~6K0.64×
40Idaho~3K0.64×
41Michigan~20K0.63×
42Washington~10K0.61×
43Oregon~7K0.61×
44California~60K0.59×
45New Mexico~3K0.59×
46Oklahoma~6K0.57×
47Colorado~9K0.55×
48Minnesota~8K0.53×
49Texas~40K0.52×
50Utah~5K0.51×
Fig. 06

Affinity by region

Affinity by region — Gunnar Henderson, United States
0.51×1.00×8.87×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Gunnar Henderson audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Gunnar Henderson audience
#·InterestCategoryAffinity×
01Baltimore OriolesSports10.07×
02Seattle MarinersSports4.78×
03World SeriesSports4.01×
04Major League Baseball All-Star GameSports3.91×
05Aaron JudgeSports3.51×
06Minor League BaseballSports3.27×
07Boston Red SoxSports2.96×
08Aaron RodgersSports2.61×
09Houston AstrosSports2.40×
10MLBSports2.35×
11MLB.comSports2.27×
12New York YankeesSports2.03×
13Detroit TigersSports1.84×
14Anime conventionLiterature1.83×
15Scooby-DooMovies & TV1.78×
16CBS SportsMovies & TV1.77×
17NBA FinalsSports1.60×
18High schoolBusiness & Career1.58×
19PGA TourSports1.57×
20Las VegasTravel & Leisure1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Gunnar Henderson audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Gunnar Henderson audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.40×
Career OrientationPOWER1.14×
Risk AppetiteTHRILL1.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Gunnar Henderson audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.79×
CreativityOPEN0.84×
MindfulnessBALANCE0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Gunnar Henderson have in United States?

Gunnar Henderson has an estimated audience of 1,027,188 people in United States, concentrated in Maryland and California.

02

What is the gender split and age of Gunnar Henderson fans?

38.1% of Gunnar Henderson fans are female, 61.9% are male, with an average age of 37.2 years.

03

Which brands do Gunnar Henderson fans like most?

Gunnar Henderson fans show strongest brand affinity for Baltimore Orioles (10.07×), Seattle Mariners (4.78×), and MLB (2.35×) over the country average.

04

Where do Gunnar Henderson fans live in United States?

Gunnar Henderson fans in United States are most concentrated in Maryland (reach ~100K), California (reach ~60K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Gunnar Henderson fans also like?

Beyond Gunnar Henderson itself, the audience over-indexes on Seattle Mariners (4.78×), MLB (2.35×), Major League Baseball All-Star Game (3.91×), and Boston Red Sox (2.96×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Baseball audiences in United States

See Gunnar Henderson audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Gunnar Henderson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →