A data profile of the people who buy, follow and care about Haida language in United States — modelled from more than twelve digital signal sources. Haida language has an estimated audience of 375,474 people in United States.
The average Haida language fan in United States is 43.1 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Renewable energy, Sustainable energy, Weather forecasting, with strongest over-indexing on Renewable energy (7.89× the country average).
Demographically, the Haida language audience skews balanced with an average age of 43.1, and over-indexes on personality traits such as Sustainability, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Haida language fan in United States is balanced, around 43.1 years old, with strong Sustainability tendencies and a notable affinity for Renewable energy.
The key figures that characterise the Haida language profile in United States.
54.3% are female, 45.7% are male, average age 43.1.
| Metric | Value |
|---|---|
| Female | 54.3% |
| Male | 45.7% |
| Average age | 43.1 |
| Estimated audience size | 375,474 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 17% | |
| 30-39 | 20% | |
| 40-49 | 25% | |
| 50+ | 27% |
Where the Haida language audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~4K | 5.37× | |
| 02 | Washington | ~20K | 2.22× | |
| 03 | Oregon | ~7K | 1.55× | |
| 04 | Hawaii | ~2K | 1.15× | |
| 05 | Montana | ~1K | 1.14× | |
| 06 | Vermont | <1K | 1.12× | |
| 07 | California | ~40K | 1.06× | |
| 08 | New Mexico | ~2K | 1.04× | |
| 09 | Idaho | ~2K | 1.03× | |
| 10 | Utah | ~3K | 1.01× | |
| 11 | Maine | ~1K | 1.01× | |
| 12 | Washington, District of Columbia | ~1K | 1.01× | |
| 13 | South Dakota | <1K | 1.00× | |
| 14 | North Dakota | <1K | 0.99× | |
| 15 | West Virginia | ~2K | 0.97× | |
| 16 | Colorado | ~6K | 0.96× | |
| 17 | Nebraska | ~2K | 0.96× | |
| 18 | New Hampshire | ~1K | 0.96× | |
| 19 | Rhode Island | ~1K | 0.95× | |
| 20 | Arizona | ~7K | 0.94× | |
| 21 | Oklahoma | ~4K | 0.93× | |
| 22 | Delaware | <1K | 0.93× | |
| 23 | Nevada | ~3K | 0.92× | |
| 24 | Iowa | ~3K | 0.92× | |
| 25 | Mississippi | ~3K | 0.90× | |
| 26 | Arkansas | ~3K | 0.90× | |
| 27 | Kansas | ~3K | 0.90× | |
| 28 | Massachusetts | ~7K | 0.88× | |
| 29 | Alabama | ~5K | 0.87× | |
| 30 | Louisiana | ~4K | 0.87× | |
| 31 | Kentucky | ~4K | 0.87× | |
| 32 | Connecticut | ~3K | 0.87× | |
| 33 | New York | ~20K | 0.86× | |
| 34 | Minnesota | ~5K | 0.86× | |
| 35 | Maryland | ~5K | 0.84× | |
| 36 | Wisconsin | ~5K | 0.84× | |
| 37 | North Carolina | ~9K | 0.83× | |
| 38 | Virginia | ~8K | 0.83× | |
| 39 | Missouri | ~5K | 0.83× | |
| 40 | Georgia | ~10K | 0.82× | |
| 41 | Michigan | ~8K | 0.82× | |
| 42 | Tennessee | ~6K | 0.82× | |
| 43 | South Carolina | ~5K | 0.81× | |
| 44 | Pennsylvania | ~10K | 0.80× | |
| 45 | Indiana | ~5K | 0.80× | |
| 46 | Illinois | ~10K | 0.79× | |
| 47 | Texas | ~20K | 0.76× | |
| 48 | Florida | ~20K | 0.74× | |
| 49 | Ohio | ~9K | 0.74× | |
| 50 | New Jersey | ~7K | 0.74× |
The strongest cross-interests of the Haida language audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Calgary Flames | Sports | 12.20× | ||
| 02 | ExxonMobil | Cars & Mobility | 9.60× | ||
| 03 | Renewable energy | Business & Career | 7.89× | ||
| 04 | Sustainable energy | Home & Garden | 7.29× | ||
| 05 | Weather forecasting | Home & Garden | 5.90× | ||
| 06 | Colorado Avalanche | Sports | 5.86× | ||
| 07 | Sauna | Home & Garden | 5.78× | ||
| 08 | Non-alcoholic beverage | Food & Beverages | 3.97× | ||
| 09 | FedEx | Business & Career | 3.72× | ||
| 10 | Solar energy | Home & Garden | 3.35× | ||
| 11 | QVC | Movies & TV | 3.30× | ||
| 12 | Microwave oven | Home & Garden | 3.15× | ||
| 13 | Mortgage loans | Business & Career | 3.00× | ||
| 14 | Rail transport | Travel & Leisure | 2.95× | ||
| 15 | Britney Spears | Music & Radio | 2.61× | ||
| 16 | Internet & Social Media | 2.14× | |||
| 17 | Airbnb | Travel & Leisure | 2.12× | ||
| 18 | Organic food | Food & Beverages | 1.94× | ||
| 19 | Camping | Travel & Leisure | 1.65× | ||
| 20 | Furniture | Home & Garden | 1.63× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 2.23× | |
| Convenience Orientation | PREMIUM | 2.14× | |
| Individualism | JOY | 1.96× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.78× | |
| Healthy Lifestyle | BALANCE | 0.80× | |
| Creativity | OPEN | 0.88× |
Haida language has an estimated audience of 375,474 people in United States, concentrated in California and Texas.
54.3% of Haida language fans are female, 45.7% are male, with an average age of 43.1 years.
Haida language fans show strongest brand affinity for Renewable energy (7.89×), Sustainable energy (7.29×), and Weather forecasting (5.9×) over the country average.
Haida language fans in United States are most concentrated in California (reach ~40K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Haida language itself, the audience over-indexes on Sustainable energy (7.29×), Weather forecasting (5.9×), Mortgage loans (3×), and FedEx (3.72×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Haida language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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