A data profile of the people who buy, follow and care about Harry Caray in United States — modelled from more than twelve digital signal sources. Harry Caray has an estimated audience of 417,871 people in United States.
The average Harry Caray fan in United States is 45.7 years old, more male, and lives primarily in Illinois.
The audience is concentrated in Illinois, California, Texas.
Top brand affinities include Weber Grills, FedEx, Weather forecasting, with strongest over-indexing on Weber Grills (21.86× the country average).
Demographically, the Harry Caray audience skews more male with an average age of 45.7, and over-indexes on personality traits such as Convenience Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Harry Caray fan in United States is more male, around 45.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Weber Grills.
The key figures that characterise the Harry Caray profile in United States.
44.7% are female, 55.3% are male, average age 45.7.
| Metric | Value |
|---|---|
| Female | 44.7% |
| Male | 55.3% |
| Average age | 45.7 |
| Estimated audience size | 417,871 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 0% | |
| 20-29 | 15% | |
| 30-39 | 26% | |
| 40-49 | 35% | |
| 50+ | 24% |
Where the Harry Caray audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Illinois | ~100K | 6.87× | |
| 02 | Missouri | ~10K | 2.07× | |
| 03 | Iowa | ~7K | 1.96× | |
| 04 | Indiana | ~10K | 1.88× | |
| 05 | Wisconsin | ~10K | 1.86× | |
| 06 | Nebraska | ~3K | 1.34× | |
| 07 | Kentucky | ~6K | 1.20× | |
| 08 | Minnesota | ~7K | 1.14× | |
| 09 | Kansas | ~4K | 1.12× | |
| 10 | South Dakota | ~1K | 1.09× | |
| 11 | Ohio | ~10K | 1.07× | |
| 12 | Tennessee | ~9K | 1.07× | |
| 13 | Michigan | ~10K | 1.05× | |
| 14 | Arkansas | ~4K | 1.02× | |
| 15 | North Dakota | <1K | 1.01× | |
| 16 | Oklahoma | ~5K | 0.98× | |
| 17 | Montana | ~1K | 0.96× | |
| 18 | Arizona | ~8K | 0.93× | |
| 19 | Colorado | ~6K | 0.92× | |
| 20 | West Virginia | ~2K | 0.88× | |
| 21 | Alabama | ~5K | 0.84× | |
| 22 | Vermont | <1K | 0.84× | |
| 23 | Idaho | ~2K | 0.83× | |
| 24 | Maine | ~1K | 0.83× | |
| 25 | Alaska | <1K | 0.83× | |
| 26 | Oregon | ~4K | 0.81× | |
| 27 | Mississippi | ~3K | 0.81× | |
| 28 | New Hampshire | ~1K | 0.81× | |
| 29 | Rhode Island | ~1K | 0.79× | |
| 30 | South Carolina | ~5K | 0.78× | |
| 31 | Louisiana | ~4K | 0.77× | |
| 32 | New Mexico | ~2K | 0.76× | |
| 33 | Pennsylvania | ~10K | 0.75× | |
| 34 | Washington, District of Columbia | <1K | 0.75× | |
| 35 | Delaware | <1K | 0.75× | |
| 36 | North Carolina | ~9K | 0.74× | |
| 37 | Nevada | ~3K | 0.74× | |
| 38 | Utah | ~3K | 0.72× | |
| 39 | Washington | ~6K | 0.71× | |
| 40 | Massachusetts | ~6K | 0.69× | |
| 41 | Connecticut | ~3K | 0.69× | |
| 42 | Georgia | ~9K | 0.67× | |
| 43 | Virginia | ~7K | 0.67× | |
| 44 | Hawaii | ~1K | 0.67× | |
| 45 | Florida | ~20K | 0.65× | |
| 46 | Texas | ~20K | 0.59× | |
| 47 | New Jersey | ~6K | 0.57× | |
| 48 | Maryland | ~4K | 0.57× | |
| 49 | New York | ~10K | 0.55× | |
| 50 | California | ~20K | 0.54× |
The strongest cross-interests of the Harry Caray audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Weber Grills | Home & Garden | 21.86× | ||
| 02 | Kentucky Derby | Sports | 6.94× | ||
| 03 | Weather forecasting | Home & Garden | 4.75× | ||
| 04 | Masters Tournament | Sports | 4.07× | ||
| 05 | FedEx | Business & Career | 3.84× | ||
| 06 | Lottery | Games | 3.73× | ||
| 07 | Air pollution | Health | 3.42× | ||
| 08 | Solar energy | Home & Garden | 2.99× | ||
| 09 | Renewable energy | Business & Career | 2.77× | ||
| 10 | Subway | Food & Beverages | 2.65× | ||
| 11 | Fast casual restaurants | Food & Beverages | 2.59× | ||
| 12 | TV game shows | Movies & TV | 2.29× | ||
| 13 | McDonald's | Food & Beverages | 1.95× | ||
| 14 | The UPS Store | Shopping | 1.80× | ||
| 15 | United States Postal Service | Business & Career | 1.73× | ||
| 16 | Internet & Social Media | 1.71× | |||
| 17 | Barbecue | Food & Beverages | 1.68× | ||
| 18 | MLB | Sports | 1.62× | ||
| 19 | Pizza Hut | Food & Beverages | 1.59× | ||
| 20 | Podcast | Music & Radio | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.90× | |
| Patriotism | CONSERVATISM | 1.72× | |
| Indulgence | JOY | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.76× | |
| Healthy Lifestyle | BALANCE | 0.87× | |
| Creativity | OPEN | 0.89× |
Harry Caray has an estimated audience of 417,871 people in United States, concentrated in Illinois and California.
44.7% of Harry Caray fans are female, 55.3% are male, with an average age of 45.7 years.
Harry Caray fans show strongest brand affinity for Weber Grills (21.86×), FedEx (3.84×), and Weather forecasting (4.75×) over the country average.
Harry Caray fans in United States are most concentrated in Illinois (reach ~100K), California (reach ~20K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Harry Caray itself, the audience over-indexes on FedEx (3.84×), Weather forecasting (4.75×), Subway (2.65×), and Masters Tournament (4.07×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Harry Caray. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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