Hi-NRG Audience in United States
Hi-NRG has an estimated audience of 4,185,137 people in United States. 51.1% are female, 48.9% are male, average age 32.3. Top brand affinities: Home construction, Dog breed, Bank account, Natural rubber, 3D printing.
Top brand affinities include Home construction, Dog breed, Bank account, with strongest over-indexing on Home construction (3.51× the country average). Demographically, the Hi-NRG audience skews balanced with an average age of 32.3, and over-indexes on personality traits such as Risk Appetite, Design Affinity.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Hi-NRG fans
| Metric | Value |
|---|---|
| Female | 51.1% |
| Male | 48.9% |
| Average age | 32.3 |
| Estimated audience size | 4,185,137 |
Audience persona
The typical Hi-NRG fan in United States is balanced, around 32.3 years old, with strong Risk Appetite tendencies and a notable affinity for Home construction.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 3.51× | Home & Garden |
| Dog breed | 1.63× | Pets & Animals |
| Bank account | 2.89× | Business & Career |
| Natural rubber | 1.85× | Cars & Mobility |
| 3D printing | 1.5× | Technology & Electronics |
| Wow! Wow! Wubbzy! | 3.85× | Movies & TV |
| Acoustic music | 2.27× | Music & Radio |
| Panama | 1.72× | Travel & Leisure |
| N1 road (South Africa) | 1.83× | Travel & Leisure |
| Salman Khan | 3.5× | Movies & TV |
| Notre Dame Fighting Irish football | 2.15× | Sports |
| Ellen Burstyn | 3.25× | Movies & TV |
| Julius Caesar (play) | 2.18× | |
| Paul Dano | 1.76× | Movies & TV |
| Cachorro | 1.8× | Pets & Animals |
| Jack Skellington | 2.28× | Movies & TV |
| Hypertext | 1.82× | Technology & Electronics |
| Temple Grandin | 2.23× | Literature |
| Naomi Scott | 1.74× | Movies & TV |
| Wizards of Waverly Place | 1.9× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.01 |
| Design Affinity | PREMIUM | 1.93 |
| Extroversion | THRILL | 1.92 |
| Luxury Orientation | PREMIUM | 1.92 |
| Sports Activity | POWER | 1.82 |
| Early Adopter Mentality | POWER | 1.77 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.5% |
| Italy | 13.2% |
| Germany | 10.9% |
See Hi-NRG audiences in other countries
More Musical genre audiences in United States
- Rock music (108,887,607)
- Pop music (94,089,986)
- Hip hop music (93,915,196)
- Rhythm and blues music (83,645,489)
- Popular music (76,331,778)
How to read this data
Audience size is the estimated number of people in United States who actively search for Hi-NRG. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.