Rascasse Audience Intelligence

Hyaluronan Audience in United States

A data profile of the people who buy, follow and care about Hyaluronan in United States — modelled from more than twelve digital signal sources. Hyaluronan has an estimated audience of 5,354,985 people in United States.

#13among Skin in United States#3617among Topic in United States#131in Beauty & Wellness

The average Hyaluronan fan in United States is 42.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Skin care, Moisturizer, Collagen, with strongest over-indexing on Skin care (3.47× the country average).

Demographically, the Hyaluronan audience skews more female with an average age of 42.9, and over-indexes on personality traits such as Creativity, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Hyaluronan fan in United States is more female, around 42.9 years old, with strong Creativity tendencies and a notable affinity for Skin care.

Category: Beauty & Wellness · Type: Topic · Subtype: Skin

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hyaluronan profile in United States.

Audience size
5.4M
in United States
Gender
88.6%♀
11.4% male
Age
42.9
average years
Country rank
#6288
Topic in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Hyaluronan fans

88.6% are female, 11.4% are male, average age 42.9.

Fig. 02

Gender split

88.6%
Female
11.4%
Male
Demographic split for Hyaluronan audience in United States
MetricValue
Female88.6%
Male11.4%
Average age42.9
Estimated audience size5,354,985
Fig. 03

Age distribution

Ø 42.9
average years
Age distribution of the Hyaluronan audience in United States
Age bracketShare%
16-1913%
20-2915%
30-3918%
40-4928%
50+26%
Fig. 04

Worldwide distribution

20.4%

of the worldwide Hyaluronan audience comes from United States.

Worldwide audience distribution share by country for Hyaluronan
CountryShare
United States20.4%
Taiwan8.5%
Brazil5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Hyaluronan audience in United States is strongest.

Fig. 05

Top regions by affinity

Hyaluronan fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~100K1.17×
02Vermont~10K1.13×
03Alaska~10K1.11×
04North Dakota~10K1.11×
05Montana~20K1.07×
06South Dakota~10K1.07×
07New Jersey~100K1.06×
08Rhode Island~20K1.05×
09Connecticut~60K1.03×
10West Virginia~30K1.03×
11Delaware~20K1.03×
12Nebraska~30K1.01×
13New Hampshire~20K1.01×
14Maine~20K1.01×
15Hawaii~20K1.00×
16Washington, District of Columbia~20K1.00×
17Idaho~30K0.99×
18Wisconsin~80K0.98×
19Kentucky~70K0.98×
20Utah~50K0.98×
21Iowa~40K0.98×
22Missouri~80K0.97×
23Oregon~60K0.97×
24Mississippi~40K0.97×
25New Mexico~30K0.97×
26Arkansas~40K0.96×
27Kansas~40K0.96×
28New York~300K0.95×
29Virginia~100K0.95×
30Maryland~90K0.95×
31Minnesota~70K0.95×
32California~600K0.94×
33South Carolina~80K0.94×
34Alabama~70K0.94×
35Louisiana~70K0.94×
36Oklahoma~60K0.94×
37Pennsylvania~200K0.93×
38Illinois~200K0.93×
39Washington~100K0.93×
40Indiana~90K0.93×
41Nevada~50K0.93×
42Arizona~100K0.92×
43Georgia~100K0.91×
44North Carolina~100K0.91×
45Tennessee~100K0.91×
46Colorado~80K0.91×
47Michigan~100K0.89×
48Ohio~100K0.88×
49Florida~300K0.84×
50Texas~400K0.79×
Fig. 06

Affinity by region

Affinity by region — Hyaluronan, United States
0.79×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Hyaluronan audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Hyaluronan audience
#·InterestCategoryAffinity×
01PeptideHealth8.58×
02Serum (blood)Health5.90×
03CollagenBeauty & Wellness5.61×
04Life extensionHealth5.29×
05ConcealerBeauty & Wellness4.86×
06MoisturizerHome & Garden4.00×
07Cruelty-freeBeauty & Wellness3.94×
08LipBeauty & Wellness3.69×
09AgeingBeauty & Wellness3.52×
10Skin careBeauty & Wellness3.47×
11Human hair growthHealth3.38×
12Hair follicleBeauty & Wellness2.91×
13Macy'sShopping2.19×
14MarshallsFashion & Accessoires2.17×
15SephoraShopping2.11×
16Women's clothingFashion & Accessoires2.08×
17Kohl'sShopping2.03×
18SkinBeauty & Wellness1.93×
19Sales promotionShopping1.76×
20WomanKids & Family1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Hyaluronan audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Hyaluronan audience · What stands out
TraitClusterDeviationScore
CreativityOPEN1.49×
Price SensitivityPREMIUM1.40×
MindfulnessBALANCE1.33×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Hyaluronan audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.50×
Risk AppetiteTHRILL0.71×
Early Adopter MentalityPOWER0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Hyaluronan have in United States?

Hyaluronan has an estimated audience of 5,354,985 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Hyaluronan fans?

88.6% of Hyaluronan fans are female, 11.4% are male, with an average age of 42.9 years.

03

Which brands do Hyaluronan fans like most?

Hyaluronan fans show strongest brand affinity for Skin care (3.47×), Moisturizer (4×), and Collagen (5.61×) over the country average.

04

Where do Hyaluronan fans live in United States?

Hyaluronan fans in United States are most concentrated in California (reach ~600K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Hyaluronan fans also like?

Beyond Hyaluronan itself, the audience over-indexes on Moisturizer (4×), Collagen (5.61×), Ageing (3.52×), and Women's clothing (2.08×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Hyaluronan audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Hyaluronan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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