Independiente Santa Fe Audience in United States

Independiente Santa Fe has an estimated audience of 468,417 people in United States. 49.3% are female, 50.7% are male, average age 36.6. Top regions: Florida, New York, California. Top brand affinities: Orla Kiely, Hebe, Nationality, Kento Yamazaki, Home construction.
The average Independiente Santa Fe fan in United States is 36.6 years old, balanced, and lives primarily in Florida. The audience is concentrated in Florida, New York, California. Top brand affinities include Orla Kiely, Hebe, Nationality, with strongest over-indexing on Orla Kiely (122.12× the country average). Demographically, the Independiente Santa Fe audience skews balanced with an average age of 36.6, and over-indexes on personality traits such as Urban Lifestyle, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of Independiente Santa Fe fans
| Metric | Value |
|---|---|
| Female | 49.3% |
| Male | 50.7% |
| Average age | 36.6 |
| Estimated audience size | 468,417 |
Audience persona
The typical Independiente Santa Fe fan in United States is balanced, around 36.6 years old, with strong Urban Lifestyle tendencies and a notable affinity for Orla Kiely.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 167,879 | 5.29× |
| New York | 82,633 | 3.16× |
| California | 58,312 | 1.13× |
| Texas | 55,568 | 1.38× |
| New Jersey | 44,849 | 3.76× |
| Virginia | 26,223 | 2.3× |
| Illinois | 25,136 | 1.61× |
| Georgia | 19,482 | 1.35× |
| Massachusetts | 15,249 | 1.65× |
| North Carolina | 14,544 | 1.03× |
| Maryland | 10,145 | 1.26× |
| Colorado | 9,744 | 1.32× |
| Connecticut | 9,714 | 2.07× |
| Pennsylvania | 9,051 | 0.57× |
| Utah | 7,498 | 1.79× |
| Indiana | 7,219 | 0.84× |
| Arizona | 6,808 | 0.71× |
| South Carolina | 6,449 | 0.92× |
| Tennessee | 6,219 | 0.66× |
| Missouri | 6,215 | 0.82× |
| Nevada | 5,981 | 1.32× |
| Michigan | 5,464 | 0.45× |
| Ohio | 5,406 | 0.37× |
| Minnesota | 4,783 | 0.71× |
| Louisiana | 4,519 | 0.75× |
| Washington | 4,374 | 0.47× |
| Kentucky | 4,196 | 0.71× |
| Wisconsin | 2,779 | 0.39× |
| Washington, District of Columbia | 2,283 | 1.62× |
| Alabama | 2,079 | 0.32× |
| Oregon | 1,943 | 0.36× |
| Iowa | 1,903 | 0.49× |
| Kansas | 1,782 | 0.48× |
| Rhode Island | 1,765 | 1.18× |
| South Dakota | 1,408 | 1.3× |
| Oklahoma | 1,218 | 0.23× |
| Nebraska | 1,206 | 0.51× |
| Mississippi | 935 | 0.24× |
| Arkansas | 934 | 0.24× |
| Idaho | 846 | 0.36× |
| New Mexico | 813 | 0.35× |
| Delaware | 687 | 0.53× |
| Hawaii | 638 | 0.32× |
| New Hampshire | 636 | 0.34× |
| West Virginia | 579 | 0.27× |
| Alaska | 578 | 0.58× |
| North Dakota | 524 | 0.54× |
| Montana | 504 | 0.39× |
| Maine | 499 | 0.3× |
| Wyoming | 468 | 0.67× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Orla Kiely | 122.12× | Fashion & Accessoires |
| Hebe | 15.73× | Home & Garden |
| Nationality | 4.38× | Politics & Society |
| Kento Yamazaki | 13.61× | Movies & TV |
| Home construction | 1.61× | Home & Garden |
| Algebra | 14.36× | Business & Career |
| Combat sport | 1.67× | Sports |
| Carnival of Souls | 20× | Movies & TV |
| Voter registration | 4.49× | Politics & Society |
| Nebraska Cornhuskers football | 3.17× | Sports |
| Kendra Scott | 2.45× | Fashion & Accessoires |
| Panama | 2.94× | Travel & Leisure |
| Buying and Selling Real Estate | 5.41× | Home & Garden |
| JDSU | 2.11× | Business & Career |
| Grinch | 2.7× | Movies & TV |
| James Madison University | 8.44× | Business & Career |
| Google Photos | 1.61× | Technology & Electronics |
| Historic site | 2.57× | Arts & Culture |
| Vocal harmony | 2.7× | Music & Radio |
| Hog Hunting | 2.01× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.26 |
| Spirituality | BALANCE | 1.17 |
| Quality Awareness | PREMIUM | 1.17 |
| Social Media Usage | JOY | 1.08 |
| Risk Appetite | THRILL | 1.06 |
| Need for Security | CONSERVATISM | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| Colombia | 37.1% |
| Mexico | 14.5% |
| United States | 12.1% |
See Independiente Santa Fe audiences in other countries
More Soccer audiences in United States
- FIFA World Cup (61,294,206)
- Real Madrid C.F. (40,048,870)
- FC Barcelona (28,585,997)
- Major League Soccer (21,146,379)
- FC Bayern Munich (20,584,963)
Frequently asked questions
How many fans does Independiente Santa Fe have in United States?
Independiente Santa Fe has an estimated audience of 468,417 people in United States, concentrated in Florida and New York.
What is the gender split and age of Independiente Santa Fe fans?
49.3% of Independiente Santa Fe fans are female, 50.7% are male, with an average age of 36.6 years.
Which brands do Independiente Santa Fe fans like most?
Independiente Santa Fe fans show strongest brand affinity for Orla Kiely (122.12×), Hebe (15.73×), and Nationality (4.38×) over the country average.
Where do Independiente Santa Fe fans live in United States?
Independiente Santa Fe fans in United States are most concentrated in Florida (reach 167,879), New York (reach 82,633), and California (reach 58,312). These three regions account for the largest share of the active audience.
What other brands do Independiente Santa Fe fans also like?
Beyond Independiente Santa Fe itself, the audience over-indexes on Hebe (15.73×), Nationality (4.38×), Kento Yamazaki (13.61×), and Home construction (1.61×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Independiente Santa Fe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.