Inhaler Audience in United States
Inhaler has an estimated audience of 722,646 people in United States. 57.6% are female, 42.4% are male, average age 26.5. Top brand affinities: Björk, Gorillaz, Sabrina Carpenter, The Championships, Wimbledon, The 1975.
Top brand affinities include Björk, Gorillaz, Sabrina Carpenter, with strongest over-indexing on Björk (50.19× the country average). Demographically, the Inhaler audience skews more female with an average age of 26.5, and over-indexes on personality traits such as Luxury Orientation, Tradition.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Inhaler fans
| Metric | Value |
|---|---|
| Female | 57.6% |
| Male | 42.4% |
| Average age | 26.5 |
| Estimated audience size | 722,646 |
Audience persona
The typical Inhaler fan in United States is more female, around 26.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Björk.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Björk | 50.19× | Music & Radio |
| Gorillaz | 31.78× | Music & Radio |
| Sabrina Carpenter | 10.77× | Music & Radio |
| The Championships, Wimbledon | 20.54× | Sports |
| The 1975 | 61.63× | Music & Radio |
| Bon Iver | 40.2× | Music & Radio |
| Lorde | 20.86× | Music & Radio |
| Tuna | 18.54× | Food & Beverages |
| Ozzy Osbourne | 10.02× | Music & Radio |
| Depop | 13.31× | Fashion & Accessoires |
| Hayley Williams | 17.09× | Music & Radio |
| Tame Impala | 19.49× | Music & Radio |
| Toyota Supra | 14.85× | Cars & Mobility |
| Dolls Kill | 19.98× | Shopping |
| The Kooks | 85× | Music & Radio |
| Dungeons & Dragons | 10.27× | Games |
| Massive Attack | 28.92× | Music & Radio |
| Travis Barker | 17.82× | Music & Radio |
| Hair Extensions | 5.27× | Beauty & Wellness |
| Beetlejuice | 4.19× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.65 |
| Tradition | CONSERVATISM | 2.13 |
| Sustainability | BALANCE | 1.79 |
| LGBTQ+ Identity | OPEN | 1.74 |
| Extroversion | THRILL | 1.34 |
| Mindfulness | BALANCE | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.5% |
| Indonesia | 20.4% |
| India | 18.8% |
See Inhaler audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Inhaler. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.