Rascasse Audience Intelligence

Interval International Target Market in United States

A data profile of the people who buy, follow and care about Interval International in United States — modelled from more than twelve digital signal sources. Interval International has an estimated audience of 1,112,028 people in United States.

#2244among Brand in United States#1456in Business & Career

The average Interval International fan in United States is 45.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, New York.

Top brand affinities include CheapOair, Anjelica Huston, Copa Airlines, with strongest over-indexing on CheapOair (52.03× the country average).

Demographically, the Interval International audience skews more female with an average age of 45.9, and over-indexes on personality traits such as Family Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Interval International fan in United States is more female, around 45.9 years old, with strong Family Orientation tendencies and a notable affinity for CheapOair.

Category: Business & Career · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Interval International profile in United States.

Audience size
1.1M
in United States
Gender
67.1%♀
32.9% male
Age
45.9
average years
Country rank
#22030
Brand in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Interval International

67.1% are female, 32.9% are male, average age 45.9.

Fig. 02

Gender split

67.1%
Female
32.9%
Male
Demographic split for Interval International audience in United States
MetricValue
Female67.1%
Male32.9%
Average age45.9
Estimated audience size1,112,028
Fig. 03

Age distribution

Ø 45.9
average years
Age distribution of the Interval International audience in United States
Age bracketShare%
16-198%
20-2912%
30-3919%
40-4927%
50+35%
Fig. 04

Worldwide distribution

72.5%

of the worldwide Interval International audience comes from United States.

Worldwide audience distribution share by country for Interval International
CountryShare
United States72.5%
United Kingdom6.0%
Canada5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Interval International audience in United States is strongest.

Fig. 05

Top regions by affinity

Interval International customers by region in United States
#RegionReachAffinity×
01Maine~10K2.54×
02Rhode Island~7K2.11×
03New Jersey~50K1.83×
04Hawaii~8K1.79×
05Colorado~30K1.76×
06Massachusetts~40K1.67×
07New Hampshire~7K1.67×
08Delaware~5K1.60×
09Connecticut~20K1.55×
10Florida~100K1.49×
11South Carolina~20K1.37×
12Maryland~30K1.34×
13Pennsylvania~50K1.31×
14Utah~10K1.29×
15New York~80K1.26×
16Virginia~30K1.23×
17California~100K1.19×
18Arizona~30K1.16×
19Nevada~10K1.13×
20North Carolina~30K0.99×
21Vermont~2K0.93×
22Idaho~5K0.89×
23Indiana~20K0.82×
24Minnesota~10K0.82×
25Michigan~20K0.81×
26Missouri~10K0.81×
27Montana~2K0.81×
28Washington~20K0.80×
29Tennessee~20K0.79×
30Ohio~30K0.78×
31Kentucky~10K0.77×
32Oregon~10K0.77×
33Illinois~30K0.74×
34West Virginia~4K0.74×
35Georgia~20K0.73×
36Alaska~2K0.73×
37Wisconsin~10K0.72×
38Iowa~6K0.64×
39Kansas~5K0.61×
40Washington, District of Columbia~2K0.61×
41North Dakota~1K0.60×
42South Dakota~1K0.59×
43Louisiana~8K0.56×
44Nebraska~3K0.56×
45Alabama~8K0.55×
46Oklahoma~6K0.53×
47New Mexico~3K0.53×
48Arkansas~5K0.52×
49Mississippi~4K0.46×
50Texas~40K0.42×
Fig. 06

Affinity by region

Affinity by region — Interval International, United States
0.42×1.00×2.54×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Interval International audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Interval International audience
#·InterestCategoryAffinity×
01TUI CruisesTravel & Leisure155.11×
02AIDA CruisesTravel & Leisure154.04×
03P&O CruisesTravel & Leisure140.69×
04China Eastern AirlinesTravel & Leisure89.14×
05Renaissance HotelsTravel & Leisure75.33×
06Copa AirlinesTravel & Leisure73.78×
07Anjelica HustonMovies & TV68.82×
08CDWTechnology & Electronics56.83×
09LongchampFashion & Accessoires54.36×
10CheapOairTravel & Leisure52.03×
11The A-TeamMovies & TV49.67×
12AeroméxicoTravel & Leisure34.41×
13TransUnionTechnology & Electronics31.98×
14T. Rowe PriceBusiness & Career29.59×
15Laurence FishburneMovies & TV24.38×
16ExxonMobilCars & Mobility23.33×
17Hampton InnTravel & Leisure20.46×
18Bank of AmericaBusiness & Career11.21×
19Sustainable energyHome & Garden10.55×
20Renewable energyBusiness & Career8.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Interval International audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Interval International audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM4.19×
SustainabilityBALANCE3.50×
TravellingTHRILL2.97×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Interval International audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.62×
ExtroversionTHRILL0.83×
Healthy LifestyleBALANCE0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Interval International's target market in United States?

Interval International's target market in United States covers an estimated 1,112,028 people, concentrated in California and Florida.

02

What is the gender split and age of Interval International customers?

67.1% of the Interval International audience are female, 32.9% are male, with an average age of 45.9 years.

03

Which brands do Interval International fans like most?

Interval International fans show strongest brand affinity for CheapOair (52.03×), Anjelica Huston (68.82×), and Copa Airlines (73.78×) over the country average.

04

Where do Interval International fans live in United States?

Interval International fans in United States are most concentrated in California (reach ~100K), Florida (reach ~100K), and New York (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Interval International fans also like?

Beyond Interval International itself, the audience over-indexes on Anjelica Huston (68.82×), Copa Airlines (73.78×), Longchamp (54.36×), and Bank of America (11.21×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Interval International audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Interval International. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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