Rascasse Audience Intelligence

Jalen Duren Audience in United States

A data profile of the people who buy, follow and care about Jalen Duren in United States — modelled from more than twelve digital signal sources. Jalen Duren has an estimated audience of 1,971,938 people in United States.

#157among Basketball in United States#2638among Person in United States#1293in Sports

The average Jalen Duren fan in United States is 32.6 years old, more male, and lives primarily in Michigan.

The audience is concentrated in Michigan, California, Florida.

Top brand affinities include Brook Lopez, Reggie Jackson, Detroit Pistons, with strongest over-indexing on Brook Lopez (16.69× the country average).

Demographically, the Jalen Duren audience skews more male with an average age of 32.6, and over-indexes on personality traits such as Early Adopter Mentality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jalen Duren fan in United States is more male, around 32.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Brook Lopez.

Category: Sports · Type: Person · Subtype: Basketball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jalen Duren profile in United States.

Audience size
2M
in United States
Gender
40.4%♀
59.6% male
Age
32.6
average years
Country rank
#14402
Person in United States
Fig. 01

Search interest · 12-month trend

+79%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jalen Duren fans

40.4% are female, 59.6% are male, average age 32.6.

Fig. 02

Gender split

40.4%
Female
59.6%
Male
Demographic split for Jalen Duren audience in United States
MetricValue
Female40.4%
Male59.6%
Average age32.6
Estimated audience size1,971,938
Fig. 03

Age distribution

Ø 32.6
average years
Age distribution of the Jalen Duren audience in United States
Age bracketShare%
16-1940%
20-2920%
30-3915%
40-4913%
50+11%
Fig. 04

Worldwide distribution

68.9%

of the worldwide Jalen Duren audience comes from United States.

Worldwide audience distribution share by country for Jalen Duren
CountryShare
United States68.9%
Brazil5.8%
Canada5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jalen Duren audience in United States is strongest.

Fig. 05

Top regions by affinity

Jalen Duren fans by region: top regions in United States
#RegionReachAffinity×
01Michigan~300K6.00×
02Maryland~50K1.41×
03Delaware~8K1.40×
04New York~100K1.34×
05Louisiana~30K1.32×
06New Jersey~60K1.30×
07Ohio~80K1.26×
08Pennsylvania~80K1.22×
09Illinois~80K1.22×
10Massachusetts~50K1.22×
11Washington, District of Columbia~7K1.22×
12Georgia~70K1.20×
13North Carolina~70K1.16×
14Florida~200K1.14×
15Indiana~40K1.13×
16Connecticut~20K1.11×
17Tennessee~40K1.10×
18Virginia~50K1.08×
19California~200K1.04×
20Mississippi~20K1.04×
21Arizona~40K0.97×
22Arkansas~20K0.94×
23South Carolina~30K0.92×
24Kentucky~20K0.91×
25Rhode Island~6K0.90×
26Alabama~20K0.88×
27Missouri~30K0.87×
28Minnesota~20K0.85×
29Texas~100K0.84×
30Wisconsin~20K0.83×
31Maine~6K0.83×
32Nevada~20K0.82×
33Vermont~3K0.79×
34Oklahoma~20K0.78×
35New Hampshire~6K0.78×
36Hawaii~6K0.77×
37Oregon~20K0.74×
38Kansas~10K0.73×
39Colorado~20K0.72×
40Iowa~10K0.72×
41North Dakota~3K0.72×
42Alaska~3K0.69×
43West Virginia~6K0.66×
44Washington~30K0.65×
45South Dakota~3K0.64×
46Nebraska~6K0.61×
47Montana~3K0.58×
48Utah~10K0.56×
49New Mexico~5K0.52×
50Idaho~5K0.49×
Fig. 06

Affinity by region

Affinity by region — Jalen Duren, United States
0.49×1.00×6.00×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jalen Duren audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jalen Duren audience
#·InterestCategoryAffinity×
01Reggie JacksonSports17.88×
02Brook LopezSports16.69×
03Detroit PistonsSports3.76×
04Minnesota TimberwolvesSports2.92×
05Charlotte HornetsSports2.86×
06Brooklyn NetsSports2.83×
07Phoenix SunsSports2.79×
08Houston RocketsSports2.67×
09College basketballSports2.04×
10LeBron JamesSports1.97×
11NBA FinalsSports1.96×
12Anime conventionLiterature1.94×
13Golden State WarriorsSports1.92×
14Sneaker collectingFashion & Accessoires1.90×
15NBA playoffsSports1.86×
16Scooby-DooMovies & TV1.77×
17Mixed martial artsSports1.71×
18Mobile gameGames1.63×
19Los Angeles LakersSports1.57×
20ESPNMovies & TV1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jalen Duren audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jalen Duren audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.21×
Convenience OrientationPREMIUM1.17×
Career OrientationPOWER1.15×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jalen Duren audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.81×
MindfulnessBALANCE0.85×
Quality AwarenessPREMIUM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jalen Duren have in United States?

Jalen Duren has an estimated audience of 1,971,938 people in United States, concentrated in Michigan and California.

02

What is the gender split and age of Jalen Duren fans?

40.4% of Jalen Duren fans are female, 59.6% are male, with an average age of 32.6 years.

03

Which brands do Jalen Duren fans like most?

Jalen Duren fans show strongest brand affinity for Brook Lopez (16.69×), Reggie Jackson (17.88×), and Detroit Pistons (3.76×) over the country average.

04

Where do Jalen Duren fans live in United States?

Jalen Duren fans in United States are most concentrated in Michigan (reach ~300K), California (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Jalen Duren fans also like?

Beyond Jalen Duren itself, the audience over-indexes on Reggie Jackson (17.88×), Detroit Pistons (3.76×), NBA Finals (1.96×), and College basketball (2.04×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Jalen Duren. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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