Jalen Hurts Audience in United States

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Jalen Hurts has an estimated audience of 7,246,059 people in United States. 43.6% are female, 56.4% are male, average age 36.1. Top regions: Pennsylvania, Texas, California. Top brand affinities: Goop, Grinch, Governor of Michigan, Alaska, Mathcore.

The average Jalen Hurts fan in United States is 36.1 years old, more male, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, Texas, California. Top brand affinities include Goop, Grinch, Governor of Michigan, with strongest over-indexing on Goop (6.78× the country average). Demographically, the Jalen Hurts audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Jalen Hurts fans

Demographic split for Jalen Hurts audience in United States
MetricValue
Female43.6%
Male56.4%
Average age36.1
Estimated audience size7,246,059

Audience persona

The typical Jalen Hurts fan in United States is more male, around 36.1 years old, with strong Extroversion tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Jalen Hurts in United States
RegionReachAffinity
Pennsylvania772,6233.17×
Texas685,4261.1×
California646,4560.81×
Florida489,5071×
New York416,6361.03×
New Jersey348,2721.89×
Georgia298,0531.34×
Virginia246,2801.4×
Illinois241,0491×
North Carolina239,7811.1×
Ohio221,3990.99×
Maryland206,9931.66×
Michigan173,1960.91×
Tennessee160,4621.1×
Massachusetts142,3711×
Louisiana130,9271.4×
South Carolina119,1331.09×
Indiana112,1360.85×
Missouri106,0570.91×
Colorado103,7310.91×
Washington100,6670.69×
Alabama99,3370.98×
Wisconsin94,4550.87×
Oklahoma88,3031.1×
Minnesota83,8050.81×
Kentucky76,7350.84×
Connecticut72,9561×
Mississippi72,9231.22×
Arizona67,7210.46×
Nevada58,4460.83×
Oregon55,9660.67×
Arkansas53,3560.89×
Kansas52,9090.93×
Delaware52,7432.64×
Iowa48,1900.81×
Utah45,1640.7×
Washington, District of Columbia32,5991.5×
West Virginia29,5190.87×
Nebraska27,7940.76×
New Mexico25,5230.7×
Hawaii23,9600.77×
Idaho21,1340.58×
New Hampshire19,7140.69×
Rhode Island18,6090.81×
Maine15,8760.61×
Montana13,4860.67×
South Dakota12,0410.72×
North Dakota10,5200.71×
Vermont8,6230.68×
Wyoming6,3120.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jalen Hurts audience
BrandAffinityCategory
Goop6.78×Internet & Social Media
Grinch4.84×Movies & TV
Governor of Michigan8.51×Politics & Society
Alaska1.85×Travel & Leisure
Mathcore8.37×Music & Radio
Elsword16.79×Games
Wok6.53×Food & Beverages
Vocal harmony4.46×Music & Radio
Hipster8.98×Politics & Society
Graham Greene (actor)5.48×
No Escape (1994 film)9.56×Movies & TV
Harlow9.64×Travel & Leisure
Google Home5.29×Technology & Electronics
Fairy godmother5.65×Literature
Hibachi5.84×Food & Beverages
Guitarist (magazine)8.45×Music & Radio
La Jolla6.67×Travel & Leisure
TV Fanatic7.38×Movies & TV
Historic site2.92×Arts & Culture
Grace Slick5.33×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jalen Hurts audience
TraitClusterScore
ExtroversionTHRILL1.13
Early Adopter MentalityPOWER1.1
Risk AppetiteTHRILL1.08
Sports ActivityPOWER1.05
Social Media UsageJOY1.02
PatriotismCONSERVATISM1.02

Worldwide distribution

Worldwide audience distribution share by country for Jalen Hurts
CountryShare
United States86.6%
Canada2.9%
Mexico1.3%

See Jalen Hurts audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Jalen Hurts have in United States?

Jalen Hurts has an estimated audience of 7,246,059 people in United States, concentrated in Pennsylvania and Texas.

What is the gender split and age of Jalen Hurts fans?

43.6% of Jalen Hurts fans are female, 56.4% are male, with an average age of 36.1 years.

Which brands do Jalen Hurts fans like most?

Jalen Hurts fans show strongest brand affinity for Goop (6.78×), Grinch (4.84×), and Governor of Michigan (8.51×) over the country average.

Where do Jalen Hurts fans live in United States?

Jalen Hurts fans in United States are most concentrated in Pennsylvania (reach 772,623), Texas (reach 685,426), and California (reach 646,456). These three regions account for the largest share of the active audience.

What other brands do Jalen Hurts fans also like?

Beyond Jalen Hurts itself, the audience over-indexes on Grinch (4.84×), Governor of Michigan (8.51×), Alaska (1.85×), and Mathcore (8.37×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jalen Hurts. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.