A data profile of the people who buy, follow and care about Jason Robertson in United States — modelled from more than twelve digital signal sources. Jason Robertson has an estimated audience of 633,320 people in United States.
The average Jason Robertson fan in United States is 37.8 years old, more male, and lives primarily in Texas.
The audience is concentrated in Texas, California, New York.
Top brand affinities include Dallas Stars, Bauer Hockey, NHL, with strongest over-indexing on Dallas Stars (56.82× the country average).
Demographically, the Jason Robertson audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Patriotism, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Jason Robertson fan in United States is more male, around 37.8 years old, with strong Patriotism tendencies and a notable affinity for Dallas Stars.
The key figures that characterise the Jason Robertson profile in United States.
35.0% are female, 65.0% are male, average age 37.8.
| Metric | Value |
|---|---|
| Female | 35.0% |
| Male | 65.0% |
| Average age | 37.8 |
| Estimated audience size | 633,320 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 20% | |
| 30-39 | 18% | |
| 40-49 | 19% | |
| 50+ | 18% |
of the worldwide Jason Robertson audience comes from United States.
| Country | Share |
|---|---|
| United States | 56.1% |
| Canada | 37.0% |
| Finland | 1.9% |
Where the Jason Robertson audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Texas | ~200K | 3.27× | |
| 02 | Minnesota | ~20K | 2.66× | |
| 03 | Michigan | ~30K | 2.01× | |
| 04 | Pennsylvania | ~40K | 1.79× | |
| 05 | Colorado | ~10K | 1.49× | |
| 06 | Illinois | ~30K | 1.48× | |
| 07 | North Dakota | ~2K | 1.43× | |
| 08 | Massachusetts | ~20K | 1.37× | |
| 09 | New York | ~50K | 1.36× | |
| 10 | New Jersey | ~20K | 1.33× | |
| 11 | Missouri | ~10K | 1.24× | |
| 12 | Alaska | ~2K | 1.24× | |
| 13 | New Hampshire | ~3K | 1.13× | |
| 14 | Nevada | ~6K | 1.10× | |
| 15 | Washington, District of Columbia | ~2K | 1.10× | |
| 16 | Vermont | ~1K | 1.04× | |
| 17 | Maine | ~2K | 1.02× | |
| 18 | Connecticut | ~6K | 1.00× | |
| 19 | Oklahoma | ~7K | 0.99× | |
| 20 | South Dakota | ~1K | 0.95× | |
| 21 | Washington | ~10K | 0.93× | |
| 22 | Rhode Island | ~2K | 0.92× | |
| 23 | Montana | ~2K | 0.92× | |
| 24 | North Carolina | ~20K | 0.89× | |
| 25 | Hawaii | ~2K | 0.88× | |
| 26 | Wisconsin | ~8K | 0.86× | |
| 27 | Utah | ~5K | 0.86× | |
| 28 | Delaware | ~1K | 0.86× | |
| 29 | California | ~60K | 0.83× | |
| 30 | Virginia | ~10K | 0.83× | |
| 31 | West Virginia | ~2K | 0.81× | |
| 32 | Maryland | ~8K | 0.80× | |
| 33 | Ohio | ~10K | 0.78× | |
| 34 | Iowa | ~4K | 0.78× | |
| 35 | Idaho | ~2K | 0.78× | |
| 36 | Kansas | ~4K | 0.75× | |
| 37 | Nebraska | ~2K | 0.75× | |
| 38 | Arkansas | ~4K | 0.74× | |
| 39 | New Mexico | ~2K | 0.74× | |
| 40 | Tennessee | ~9K | 0.73× | |
| 41 | Arizona | ~9K | 0.70× | |
| 42 | Louisiana | ~6K | 0.70× | |
| 43 | Indiana | ~7K | 0.66× | |
| 44 | South Carolina | ~6K | 0.66× | |
| 45 | Oregon | ~5K | 0.66× | |
| 46 | Mississippi | ~3K | 0.66× | |
| 47 | Florida | ~30K | 0.64× | |
| 48 | Kentucky | ~5K | 0.61× | |
| 49 | Alabama | ~5K | 0.56× | |
| 50 | Georgia | ~9K | 0.49× |
The strongest cross-interests of the Jason Robertson audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dallas Stars | Sports | 56.82× | ||
| 02 | Bauer Hockey | Sports | 39.25× | ||
| 03 | Calgary Flames | Sports | 18.68× | ||
| 04 | Ottawa Senators | Sports | 11.27× | ||
| 05 | Montreal Canadiens | Sports | 10.18× | ||
| 06 | Winnipeg Jets | Sports | 9.85× | ||
| 07 | Florida Panthers | Sports | 7.95× | ||
| 08 | Buffalo Sabres | Sports | 5.53× | ||
| 09 | Colorado Avalanche | Sports | 5.33× | ||
| 10 | World Series | Sports | 4.87× | ||
| 11 | NHL | Sports | 4.45× | ||
| 12 | Aaron Rodgers | Sports | 3.77× | ||
| 13 | Luka Dončić | Sports | 3.59× | ||
| 14 | Seattle Mariners | Sports | 2.96× | ||
| 15 | Fox Sports | Movies & TV | 2.79× | ||
| 16 | Ice hockey | Sports | 2.50× | ||
| 17 | San Francisco 49ers | Sports | 2.50× | ||
| 18 | CBS Sports | Movies & TV | 2.04× | ||
| 19 | Mixed martial arts | Sports | 1.89× | ||
| 20 | NBA Finals | Sports | 1.65× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.65× | |
| Risk Appetite | THRILL | 1.30× | |
| Convenience Orientation | PREMIUM | 1.28× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.76× | |
| Creativity | OPEN | 0.83× | |
| Mindfulness | BALANCE | 0.84× |
Jason Robertson has an estimated audience of 633,320 people in United States, concentrated in Texas and California.
35.0% of Jason Robertson fans are female, 65.0% are male, with an average age of 37.8 years.
Jason Robertson fans show strongest brand affinity for Dallas Stars (56.82×), Bauer Hockey (39.25×), and NHL (4.45×) over the country average.
Jason Robertson fans in United States are most concentrated in Texas (reach ~200K), California (reach ~60K), and New York (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Jason Robertson itself, the audience over-indexes on Bauer Hockey (39.25×), NHL (4.45×), Montreal Canadiens (10.18×), and Calgary Flames (18.68×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Jason Robertson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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