Jet Propulsion Laboratory Audience in United States

Jet Propulsion Laboratory has an estimated audience of 393,721 people in United States. 47.5% are female, 52.5% are male, average age 43.6. Top regions: California, Texas, New York. Top brand affinities: Lavazza, International Space Station, Neuroscience, Stargate, Booz Allen Hamilton.

The average Jet Propulsion Laboratory fan in United States is 43.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Lavazza, International Space Station, Neuroscience, with strongest over-indexing on Lavazza (42.08× the country average). Demographically, the Jet Propulsion Laboratory audience skews balanced with an average age of 43.6, and over-indexes on personality traits such as Patriotism, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Brand

Demographics of Jet Propulsion Laboratory fans

Demographic split for Jet Propulsion Laboratory audience in United States
MetricValue
Female47.5%
Male52.5%
Average age43.6
Estimated audience size393,721

Audience persona

The typical Jet Propulsion Laboratory fan in United States is balanced, around 43.6 years old, with strong Patriotism tendencies and a notable affinity for Lavazza.

Top regions in United States

Top regions ranked by reach for Jet Propulsion Laboratory in United States
RegionReachAffinity
California266,7346.16×
Texas29,0300.86×
New York20,6640.94×
Florida16,3770.61×
Virginia12,6301.32×
Washington12,1471.54×
Illinois11,7640.9×
Colorado10,8651.75×
Pennsylvania10,6440.8×
Massachusetts10,3801.34×
Maryland10,0731.49×
Arizona8,7841.09×
Georgia8,5700.71×
Ohio8,4620.7×
Michigan8,0690.78×
North Carolina7,7440.65×
New Jersey7,5280.75×
Oregon7,1521.58×
Missouri5,4520.86×
Wisconsin5,3390.9×
Nevada5,1751.36×
Minnesota4,9280.87×
Tennessee4,8230.61×
Indiana4,6650.65×
Utah4,5211.28×
Alabama3,2630.59×
Connecticut3,2270.82×
Washington, District of Columbia2,9202.47×
South Carolina2,8490.48×
Oklahoma2,8110.64×
Louisiana2,7870.55×
Iowa2,4520.76×
Kentucky2,4200.49×
New Mexico2,1771.1×
Kansas2,1590.7×
Arkansas1,9310.6×
Idaho1,7730.9×
Hawaii1,7671.04×
New Hampshire1,4440.93×
Mississippi1,3140.41×
Nebraska1,2120.61×
Maine1,0290.73×
Montana9800.9×
Rhode Island9300.74×
West Virginia8350.46×
Vermont6530.94×
South Dakota6450.71×
Alaska6250.74×
Delaware6240.57×
North Dakota5580.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jet Propulsion Laboratory audience
BrandAffinityCategory
Lavazza42.08×Food & Beverages
International Space Station17.88×Cars & Mobility
Neuroscience4.98×Business & Career
Stargate21.84×Movies & TV
Booz Allen Hamilton29.08×Business & Career
Florida Panthers9.59×Sports
Model building12.3×Kids & Family
Nature1.88×Home & Garden
George Orwell14.53×Literature
MSN2.22×News
PSV Eindhoven20×Sports
Fox News Channel1.6×Movies & TV
American Museum of Natural History12.73×Arts & Culture
Tradesy20×Shopping
Stop & Shop5.83×Shopping
Charles Dickens13.64×Literature
Aubrey Plaza5.98×Movies & TV
LiveScience14.71×Business & Career
Staples (Canada)2.53×Business & Career
General Dynamics21.02×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jet Propulsion Laboratory audience
TraitClusterScore
PatriotismCONSERVATISM4.13
TravellingTHRILL1.68
Early Adopter MentalityPOWER1.61
Need for SecurityCONSERVATISM1.59
Risk AppetiteTHRILL1.52
Urban LifestyleOPEN1.51

Worldwide distribution

Worldwide audience distribution share by country for Jet Propulsion Laboratory
CountryShare
United States78.8%
United Kingdom3.6%
Italy2.3%

See Jet Propulsion Laboratory audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Jet Propulsion Laboratory have in United States?

Jet Propulsion Laboratory has an estimated audience of 393,721 people in United States, concentrated in California and Texas.

What is the gender split and age of Jet Propulsion Laboratory fans?

47.5% of Jet Propulsion Laboratory fans are female, 52.5% are male, with an average age of 43.6 years.

Which brands do Jet Propulsion Laboratory fans like most?

Jet Propulsion Laboratory fans show strongest brand affinity for Lavazza (42.08×), International Space Station (17.88×), and Neuroscience (4.98×) over the country average.

Where do Jet Propulsion Laboratory fans live in United States?

Jet Propulsion Laboratory fans in United States are most concentrated in California (reach 266,734), Texas (reach 29,030), and New York (reach 20,664). These three regions account for the largest share of the active audience.

What other brands do Jet Propulsion Laboratory fans also like?

Beyond Jet Propulsion Laboratory itself, the audience over-indexes on International Space Station (17.88×), Neuroscience (4.98×), Stargate (21.84×), and Booz Allen Hamilton (29.08×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jet Propulsion Laboratory. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.