Rascasse Audience Intelligence

Juicy Juice Target Market in United States

A data profile of the people who buy, follow and care about Juicy Juice in United States — modelled from more than twelve digital signal sources. Juicy Juice has an estimated audience of 746,941 people in United States.

#2958among Brand in United States#1589in Food & Beverages

The average Juicy Juice fan in United States is 36.6 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, New York, Texas.

Top brand affinities include CVS Pharmacy, Key Food, Walgreens, with strongest over-indexing on CVS Pharmacy (13.93× the country average).

Demographically, the Juicy Juice audience skews more female with an average age of 36.6, and over-indexes on personality traits such as Convenience Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Juicy Juice fan in United States is more female, around 36.6 years old, with strong Convenience Orientation tendencies and a notable affinity for CVS Pharmacy.

Category: Food & Beverages · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Juicy Juice profile in United States.

Audience size
747K
in United States
Gender
60.9%♀
39.1% male
Age
36.6
average years
Country rank
#28712
Brand in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Juicy Juice

60.9% are female, 39.1% are male, average age 36.6.

Fig. 02

Gender split

60.9%
Female
39.1%
Male
Demographic split for Juicy Juice audience in United States
MetricValue
Female60.9%
Male39.1%
Average age36.6
Estimated audience size746,941
Fig. 03

Age distribution

Ø 36.6
average years
Age distribution of the Juicy Juice audience in United States
Age bracketShare%
16-1922%
20-2925%
30-3922%
40-4916%
50+15%
Fig. 04

Worldwide distribution

93.6%

of the worldwide Juicy Juice audience comes from United States.

Worldwide audience distribution share by country for Juicy Juice
CountryShare
United States93.6%
Indonesia3.6%
Malaysia1.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Juicy Juice audience in United States is strongest.

Fig. 05

Top regions by affinity

Juicy Juice customers by region in United States
#RegionReachAffinity×
01Georgia~40K1.55×
02Indiana~20K1.46×
03Alabama~20K1.46×
04North Carolina~30K1.42×
05Louisiana~10K1.37×
06Pennsylvania~30K1.36×
07Kentucky~10K1.34×
08Mississippi~8K1.32×
09New York~50K1.31×
10Tennessee~20K1.31×
11Connecticut~10K1.28×
12Michigan~20K1.27×
13South Carolina~10K1.25×
14Delaware~2K1.19×
15Ohio~30K1.17×
16Wisconsin~10K1.17×
17Maine~3K1.17×
18Illinois~30K1.16×
19Massachusetts~20K1.15×
20Maryland~10K1.14×
21Florida~60K1.11×
22New Jersey~20K1.11×
23Iowa~7K1.08×
24West Virginia~4K1.08×
25New Hampshire~3K1.07×
26Arkansas~6K1.03×
27Rhode Island~2K1.00×
28Oklahoma~8K0.99×
29Washington, District of Columbia~2K0.98×
30Virginia~20K0.96×
31Vermont~1K0.95×
32North Dakota~1K0.94×
33Minnesota~9K0.89×
34Nebraska~3K0.87×
35South Dakota~1K0.87×
36Alaska~1K0.87×
37Kansas~5K0.86×
38Hawaii~3K0.86×
39Missouri~10K0.83×
40Nevada~6K0.81×
41Montana~2K0.81×
42Texas~50K0.79×
43Idaho~3K0.76×
44New Mexico~3K0.74×
45Arizona~10K0.69×
46Colorado~8K0.69×
47Oregon~6K0.66×
48Washington~10K0.64×
49Utah~4K0.64×
50California~50K0.61×
Fig. 06

Affinity by region

Affinity by region — Juicy Juice, United States
0.61×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Juicy Juice audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Juicy Juice audience
#·InterestCategoryAffinity×
01LibreOfficeTechnology & Electronics107.66×
02Abt ElectronicsShopping58.36×
03Key FoodShopping55.96×
04Hickory FarmsShopping50.49×
05P. C. Richard & SonShopping43.32×
06Trend MicroTechnology & Electronics37.88×
07RingCentralTechnology & Electronics33.01×
08Paperless PostShopping32.95×
09RubbermaidHome & Garden30.43×
10La Roche-PosayBeauty & Wellness25.82×
11Friendly'sFood & Beverages24.33×
12Thandie NewtonMovies & TV20.00×
13ElectroluxHome & Garden18.65×
14CVS PharmacyShopping13.93×
15Lip balmBeauty & Wellness12.56×
16WalgreensShopping10.87×
17Discount storesShopping5.56×
18Pizza HutFood & Beverages5.49×
19The UPS StoreShopping4.50×
20SubwayFood & Beverages4.20×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Juicy Juice audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Juicy Juice audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.89×
IndulgenceJOY2.55×
Price SensitivityPREMIUM2.18×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Juicy Juice audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.78×
IndividualismJOY0.82×
PatriotismCONSERVATISM0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Juicy Juice's target market in United States?

Juicy Juice's target market in United States covers an estimated 746,941 people, concentrated in Florida and New York.

02

What is the gender split and age of Juicy Juice customers?

60.9% of the Juicy Juice audience are female, 39.1% are male, with an average age of 36.6 years.

03

Which brands do Juicy Juice fans like most?

Juicy Juice fans show strongest brand affinity for CVS Pharmacy (13.93×), Key Food (55.96×), and Walgreens (10.87×) over the country average.

04

Where do Juicy Juice fans live in United States?

Juicy Juice fans in United States are most concentrated in Florida (reach ~60K), New York (reach ~50K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Juicy Juice fans also like?

Beyond Juicy Juice itself, the audience over-indexes on Key Food (55.96×), Walgreens (10.87×), LibreOffice (107.66×), and La Roche-Posay (25.82×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Juicy Juice. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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