Kathy Ireland Audience in United States

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Kathy Ireland has an estimated audience of 1,069,237 people in United States. 64.4% are female, 35.6% are male, average age 46.5. Top regions: California, Texas, Florida. Top brand affinities: Mackenzie Foy, MK, Whataburger, Penn & Teller, Israel.

The average Kathy Ireland fan in United States is 46.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mackenzie Foy, MK, Whataburger, with strongest over-indexing on Mackenzie Foy (8.27× the country average). Demographically, the Kathy Ireland audience skews more female with an average age of 46.5, and over-indexes on personality traits such as Urban Lifestyle, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

Demographics of Kathy Ireland fans

Demographic split for Kathy Ireland audience in United States
MetricValue
Female64.4%
Male35.6%
Average age46.5
Estimated audience size1,069,237

Audience persona

The typical Kathy Ireland fan in United States is more female, around 46.5 years old, with strong Urban Lifestyle tendencies and a notable affinity for Mackenzie Foy.

Top regions in United States

Top regions ranked by reach for Kathy Ireland in United States
RegionReachAffinity
California99,8900.85×
Texas80,0610.87×
Florida59,3660.82×
New York48,0280.8×
Pennsylvania39,5101.1×
Illinois38,1261.07×
Ohio36,5781.11×
North Carolina34,3191.07×
Michigan27,9371×
Georgia27,5910.84×
Virginia23,9440.92×
Tennessee23,5621.1×
New Jersey23,4410.86×
Missouri22,4501.3×
Arizona21,5000.98×
Indiana20,9801.07×
Washington20,8100.97×
Massachusetts20,6870.98×
Colorado17,7871.06×
Wisconsin17,6701.1×
South Carolina15,8430.98×
Alabama15,6961.05×
Minnesota15,4701.01×
Maryland15,0120.82×
Kentucky15,0111.12×
Oklahoma13,0551.1×
Louisiana12,9530.94×
Oregon12,2001×
Utah10,4101.09×
Iowa10,3861.18×
Connecticut10,3320.96×
Kansas9,7621.16×
Nevada9,0720.88×
Arkansas8,5370.97×
Mississippi8,4890.96×
Idaho7,8311.46×
Nebraska6,5251.22×
West Virginia5,2141.05×
New Mexico5,1190.95×
New Hampshire4,5741.09×
Hawaii4,1180.9×
Maine3,6890.96×
Montana3,3411.13×
Rhode Island3,1560.93×
South Dakota2,7081.1×
Washington, District of Columbia2,2930.71×
Delaware2,1670.73×
Alaska2,1120.92×
North Dakota1,9800.9×
Vermont1,6890.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kathy Ireland audience
BrandAffinityCategory
Mackenzie Foy8.27×Fashion & Accessoires
MK4.35×Music & Radio
Whataburger1.57×Food & Beverages
Penn & Teller6.97×Movies & TV
Israel1.6×Travel & Leisure
Nationality1.57×Politics & Society
ARCO2×Cars & Mobility
Historic site2.74×Arts & Culture
Governor of Michigan4.75×Politics & Society
Goop3.2×Internet & Social Media
Fairy godmother4.23×Literature
Hipster5.15×Politics & Society
Bully (2011 film)3.55×Movies & TV
Elsword8.27×Games
Jaws2.76×Movies & TV
Wok3.21×Food & Beverages
Jesse Plemons1.67×Movies & TV
Wikia1.62×Internet & Social Media
Vocal harmony2.08×Music & Radio
Grinch1.84×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kathy Ireland audience
TraitClusterScore
Urban LifestyleOPEN1.77
Family OrientationCONSERVATISM1.38
Need for SecurityCONSERVATISM1.36
Career OrientationPOWER1.35
Community OrientationOPEN1.31
Price SensitivityPREMIUM1.31

Worldwide distribution

Worldwide audience distribution share by country for Kathy Ireland
CountryShare
United States84.9%
Germany4.6%
Italy1.5%

See Kathy Ireland audiences in other countries

More Fashion model audiences in United States

Frequently asked questions

How many fans does Kathy Ireland have in United States?

Kathy Ireland has an estimated audience of 1,069,237 people in United States, concentrated in California and Texas.

What is the gender split and age of Kathy Ireland fans?

64.4% of Kathy Ireland fans are female, 35.6% are male, with an average age of 46.5 years.

Which brands do Kathy Ireland fans like most?

Kathy Ireland fans show strongest brand affinity for Mackenzie Foy (8.27×), MK (4.35×), and Whataburger (1.57×) over the country average.

Where do Kathy Ireland fans live in United States?

Kathy Ireland fans in United States are most concentrated in California (reach 99,890), Texas (reach 80,061), and Florida (reach 59,366). These three regions account for the largest share of the active audience.

What other brands do Kathy Ireland fans also like?

Beyond Kathy Ireland itself, the audience over-indexes on MK (4.35×), Whataburger (1.57×), Penn & Teller (6.97×), and Israel (1.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kathy Ireland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.