Katie Ledecky Audience in United States
Katie Ledecky has an estimated audience of 776,132 people in United States. 62.3% are female, 37.7% are male, average age 32.7. Top regions: California, Texas, Florida. Top brand affinities: Aaron Rodgers, Google Maps, Kia Sportage, Autism Awareness, Diabetes mellitus awareness.
The average Katie Ledecky fan in United States is 32.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Aaron Rodgers, Google Maps, Kia Sportage, with strongest over-indexing on Aaron Rodgers (8.57× the country average). Demographically, the Katie Ledecky audience skews more female with an average age of 32.7, and over-indexes on personality traits such as LGBTQ+ Identity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Swimming
Demographics of Katie Ledecky fans
| Metric | Value |
|---|---|
| Female | 62.3% |
| Male | 37.7% |
| Average age | 32.7 |
| Estimated audience size | 776,132 |
Audience persona
The typical Katie Ledecky fan in United States is more female, around 32.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Aaron Rodgers.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 73,765 | 0.86× |
| Texas | 53,105 | 0.8× |
| Florida | 45,687 | 0.87× |
| New York | 40,846 | 0.94× |
| Pennsylvania | 30,033 | 1.15× |
| Illinois | 25,729 | 1× |
| Ohio | 25,673 | 1.07× |
| North Carolina | 23,817 | 1.02× |
| Virginia | 22,063 | 1.17× |
| Georgia | 21,200 | 0.89× |
| Michigan | 20,914 | 1.03× |
| New Jersey | 20,446 | 1.04× |
| Maryland | 18,048 | 1.35× |
| Massachusetts | 17,807 | 1.16× |
| Indiana | 17,161 | 1.21× |
| Washington | 16,124 | 1.04× |
| Colorado | 15,821 | 1.29× |
| Tennessee | 14,463 | 0.93× |
| Minnesota | 13,932 | 1.25× |
| Missouri | 13,531 | 1.08× |
| Wisconsin | 12,781 | 1.09× |
| South Carolina | 11,660 | 1× |
| Arizona | 11,338 | 0.72× |
| Kentucky | 9,370 | 0.96× |
| Alabama | 9,209 | 0.85× |
| Oregon | 8,803 | 0.99× |
| Louisiana | 7,991 | 0.8× |
| Connecticut | 7,942 | 1.02× |
| Oklahoma | 7,779 | 0.9× |
| Iowa | 7,263 | 1.14× |
| Utah | 7,189 | 1.03× |
| Kansas | 6,249 | 1.02× |
| Arkansas | 5,355 | 0.84× |
| Nevada | 4,924 | 0.66× |
| Mississippi | 4,351 | 0.68× |
| Idaho | 3,725 | 0.96× |
| Nebraska | 3,676 | 0.94× |
| Washington, District of Columbia | 3,518 | 1.51× |
| New Hampshire | 3,231 | 1.06× |
| Maine | 3,100 | 1.12× |
| West Virginia | 3,035 | 0.84× |
| New Mexico | 2,878 | 0.74× |
| Hawaii | 2,646 | 0.79× |
| Montana | 2,524 | 1.17× |
| Delaware | 2,400 | 1.12× |
| Rhode Island | 2,349 | 0.95× |
| North Dakota | 1,892 | 1.19× |
| South Dakota | 1,663 | 0.93× |
| Alaska | 1,613 | 0.97× |
| Vermont | 1,388 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Aaron Rodgers | 8.57× | Sports |
| Google Maps | 3.76× | Internet & Social Media |
| Kia Sportage | 20× | Cars & Mobility |
| Autism Awareness | 8.79× | Health |
| Diabetes mellitus awareness | 5.87× | Health |
| Enterprise Rent-A-Car | 5.11× | Cars & Mobility |
| Major League Soccer | 5.56× | Sports |
| Capital One | 3.14× | Business & Career |
| Max Verstappen | 9.92× | Sports |
| James McAvoy | 14.84× | Movies & TV |
| Indeed.com | 3.11× | Business & Career |
| Singer-songwriter | 2.91× | Music & Radio |
| Margot Robbie | 6.42× | Movies & TV |
| Microblogging | 6.13× | Technology & Electronics |
| Lindsey Vonn | 5.96× | Sports |
| Swimming | 2.77× | Sports |
| Google News | 3.22× | News |
| Honda HR-V | 13.85× | Cars & Mobility |
| Income tax | 6.32× | Business & Career |
| Michael Fassbender | 9.48× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.64 |
| Sports Activity | POWER | 1.47 |
| Risk Appetite | THRILL | 1.25 |
| Early Adopter Mentality | POWER | 1.2 |
| Sustainability | BALANCE | 1.19 |
| Tradition | CONSERVATISM | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 44.7% |
| China | 7.2% |
| Italy | 5.0% |
See Katie Ledecky audiences in other countries
More Swimming audiences in United States
- michael phelps (1,385,376)
- Ryan Lochte (427,260)
- Caeleb Dressel (255,470)
- Mark Spitz (217,250)
- Adam Peaty (212,136)
Frequently asked questions
How many fans does Katie Ledecky have in United States?
Katie Ledecky has an estimated audience of 776,132 people in United States, concentrated in California and Texas.
What is the gender split and age of Katie Ledecky fans?
62.3% of Katie Ledecky fans are female, 37.7% are male, with an average age of 32.7 years.
Which brands do Katie Ledecky fans like most?
Katie Ledecky fans show strongest brand affinity for Aaron Rodgers (8.57×), Google Maps (3.76×), and Kia Sportage (20×) over the country average.
Where do Katie Ledecky fans live in United States?
Katie Ledecky fans in United States are most concentrated in California (reach 73,765), Texas (reach 53,105), and Florida (reach 45,687). These three regions account for the largest share of the active audience.
What other brands do Katie Ledecky fans also like?
Beyond Katie Ledecky itself, the audience over-indexes on Google Maps (3.76×), Kia Sportage (20×), Autism Awareness (8.79×), and Diabetes mellitus awareness (5.87×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Katie Ledecky. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.