Rascasse Audience Intelligence

Kelly Olynyk Audience in United States

A data profile of the people who buy, follow and care about Kelly Olynyk in United States — modelled from more than twelve digital signal sources. Kelly Olynyk has an estimated audience of 599,791 people in United States.

#442among Basketball in United States#7816among Person in United States#3133in Sports

The average Kelly Olynyk fan in United States is 33.9 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Tobias Harris, Reggie Jackson, Citizen Kane, with strongest over-indexing on Tobias Harris (501.46× the country average).

Demographically, the Kelly Olynyk audience skews more male with an average age of 33.9, and over-indexes on personality traits such as Indulgence, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kelly Olynyk fan in United States is more male, around 33.9 years old, with strong Indulgence tendencies and a notable affinity for Tobias Harris.

Category: Sports · Type: Person · Subtype: Basketball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kelly Olynyk profile in United States.

Audience size
600K
in United States
Gender
24.3%♀
75.7% male
Age
33.9
average years
Country rank
#32822
Person in United States
Fig. 01

Search interest · 12-month trend

+391%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kelly Olynyk fans

24.3% are female, 75.7% are male, average age 33.9.

Fig. 02

Gender split

24.3%
Female
75.7%
Male
Demographic split for Kelly Olynyk audience in United States
MetricValue
Female24.3%
Male75.7%
Average age33.9
Estimated audience size599,791
Fig. 03

Age distribution

Ø 33.9
average years
Age distribution of the Kelly Olynyk audience in United States
Age bracketShare%
16-1916%
20-2937%
30-3934%
40-498%
50+5%
Fig. 04

Worldwide distribution

90.1%

of the worldwide Kelly Olynyk audience comes from United States.

Worldwide audience distribution share by country for Kelly Olynyk
CountryShare
United States90.1%
France5.0%
Spain1.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kelly Olynyk audience in United States is strongest.

Fig. 05

Top regions by affinity

Kelly Olynyk fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~10K2.70×
02Massachusetts~10K2.14×
03Texas~60K2.12×
04Utah~5K1.69×
05New Hampshire~2K1.52×
06Rhode Island~1K1.41×
07Maine~2K1.31×
08Washington~8K1.20×
09Idaho~2K1.12×
10Connecticut~4K1.11×
11Washington, District of Columbia~1K1.10×
12New York~20K1.06×
13Oklahoma~4K1.04×
14Montana<1K1.04×
15Vermont<1K1.04×
16Maryland~6K1.02×
17Ohio~10K0.98×
18New Jersey~8K0.98×
19Arizona~6K0.96×
20Mississippi~3K0.95×
21Indiana~5K0.93×
22Oregon~3K0.93×
23California~30K0.92×
24Minnesota~4K0.92×
25North Dakota<1K0.92×
26Illinois~10K0.91×
27Georgia~9K0.91×
28North Carolina~9K0.90×
29Kentucky~4K0.90×
30Florida~20K0.89×
31Virginia~7K0.88×
32Wisconsin~4K0.86×
33Delaware<1K0.86×
34South Dakota<1K0.86×
35Pennsylvania~9K0.85×
36Tennessee~6K0.85×
37Nevada~3K0.85×
38Alaska<1K0.85×
39Michigan~7K0.84×
40Hawaii~1K0.84×
41Colorado~4K0.81×
42Arkansas~2K0.81×
43South Carolina~4K0.79×
44Nebraska~1K0.78×
45Alabama~3K0.77×
46Iowa~2K0.77×
47Kansas~2K0.77×
48West Virginia~1K0.77×
49New Mexico~1K0.73×
50Missouri~4K0.72×
Fig. 06

Affinity by region

Affinity by region — Kelly Olynyk, United States
0.72×1.00×2.70×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kelly Olynyk audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kelly Olynyk audience
#·InterestCategoryAffinity×
01Reggie JacksonSports721.73×
02Tobias HarrisSports501.46×
03Citizen KaneMovies & TV472.22×
04Kevin LoveSports233.81×
05Dwight HowardSports183.09×
06Slam Dunk ContestSports175.31×
07Gordon HaywardSports132.41×
08Dirk NowitzkiSports111.31×
09Damian LillardSports97.50×
10Paul GeorgeSports63.41×
11SnickersFood & Beverages54.93×
12Kawhi LeonardSports48.68×
13StubHubTravel & Leisure37.96×
14Chris PaulSports27.77×
15Allen IversonSports25.70×
16Carmelo AnthonySports25.15×
17Sharon OsbourneMovies & TV20.00×
18Dennis RodmanSports20.00×
19Nathan FillionMovies & TV17.92×
20Winona RyderMovies & TV15.78×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kelly Olynyk audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kelly Olynyk audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.69×
Convenience OrientationPREMIUM1.53×
SpiritualityBALANCE1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kelly Olynyk audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.62×
CreativityOPEN0.72×
Pet OwnershipJOY0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kelly Olynyk have in United States?

Kelly Olynyk has an estimated audience of 599,791 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Kelly Olynyk fans?

24.3% of Kelly Olynyk fans are female, 75.7% are male, with an average age of 33.9 years.

03

Which brands do Kelly Olynyk fans like most?

Kelly Olynyk fans show strongest brand affinity for Tobias Harris (501.46×), Reggie Jackson (721.73×), and Citizen Kane (472.22×) over the country average.

04

Where do Kelly Olynyk fans live in United States?

Kelly Olynyk fans in United States are most concentrated in Texas (reach ~60K), California (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Kelly Olynyk fans also like?

Beyond Kelly Olynyk itself, the audience over-indexes on Reggie Jackson (721.73×), Citizen Kane (472.22×), Dwight Howard (183.09×), and Kevin Love (233.81×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Kelly Olynyk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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