Kelly Olynyk Audience in United States

Kelly Olynyk logo

Kelly Olynyk has an estimated audience of 324,409 people in United States. 24.3% are female, 75.7% are male, average age 33.9. Top regions: California, Texas, Florida. Top brand affinities: Kiwoko, Com2uS, Song Il-gook, Nationality, Alaska.

The average Kelly Olynyk fan in United States is 33.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Kiwoko, Com2uS, Song Il-gook, with strongest over-indexing on Kiwoko (271.33× the country average). Demographically, the Kelly Olynyk audience skews more male with an average age of 33.9, and over-indexes on personality traits such as Early Adopter Mentality, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Basketball

Demographics of Kelly Olynyk fans

Demographic split for Kelly Olynyk audience in United States
MetricValue
Female24.3%
Male75.7%
Average age33.9
Estimated audience size324,409

Audience persona

The typical Kelly Olynyk fan in United States is more male, around 33.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Kiwoko.

Top regions in United States

Top regions ranked by reach for Kelly Olynyk in United States
RegionReachAffinity
California39,2821.1×
Texas22,8810.82×
Florida21,2680.97×
New York21,0031.16×
Louisiana14,6153.49×
Massachusetts14,4072.25×
Ohio10,6071.06×
Illinois10,5250.97×
North Carolina9,7601×
Pennsylvania9,6890.89×
Georgia9,2810.93×
New Jersey8,2961.01×
Michigan7,8360.92×
Washington7,7651.19×
Arizona7,6901.16×
Virginia7,0240.89×
Tennessee6,1440.94×
Utah5,7411.98×
Indiana5,6910.96×
Maryland5,4940.98×
Colorado4,3140.84×
Wisconsin4,1000.84×
Minnesota4,0850.88×
Kentucky3,7770.93×
South Carolina3,7640.77×
Connecticut3,6621.13×
Missouri3,6220.69×
Alabama3,4700.77×
Oregon3,2200.87×
Oklahoma3,1180.87×
Mississippi2,7711.04×
Nevada2,7140.87×
Iowa2,0150.75×
Arkansas1,9250.72×
New Hampshire1,8291.43×
Kansas1,7790.7×
Idaho1,7611.08×
Maine1,5391.32×
Rhode Island1,4701.42×
Washington, District of Columbia1,0661.09×
Nebraska1,0490.64×
Hawaii1,0440.75×
West Virginia9580.63×
New Mexico7930.49×
Montana7480.83×
Delaware6830.76×
Vermont5660.99×
Alaska4390.63×
South Dakota4200.56×
North Dakota3920.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kelly Olynyk audience
BrandAffinityCategory
Kiwoko271.33×Shopping
Com2uS144.6×Games
Song Il-gook126.97×Movies & TV
Nationality4.32×Politics & Society
Alaska3.1×Travel & Leisure
Minnesota2.85×Travel & Leisure
Cardio Kickboxing50.31×Sports
Iranian folklore28.68×Politics & Society
Elsword20×Games
Chili con carne8.91×Food & Beverages
Graham Greene6.7×Literature
Horeca16.95×Travel & Leisure
Hauptschule11.42×Kids & Family
Litter box1.56×Pets & Animals
Nick Jr. (Australia)6.53×Kids & Family
Consequence (rapper)4.59×Music & Radio
Pro-Ject2.79×Music & Radio
Google Photos1.6×Technology & Electronics
Nebraska1.62×Travel & Leisure
Sinaloa2.11×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kelly Olynyk audience
TraitClusterScore
Early Adopter MentalityPOWER1.36
IndulgenceJOY1.26
LGBTQ+ IdentityOPEN1.23
Risk AppetiteTHRILL1.22
Social Media UsageJOY1.16
Luxury OrientationPREMIUM1.15

Worldwide distribution

Worldwide audience distribution share by country for Kelly Olynyk
CountryShare
United States87.3%
France6.5%
Germany2.1%

See Kelly Olynyk audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Kelly Olynyk have in United States?

Kelly Olynyk has an estimated audience of 324,409 people in United States, concentrated in California and Texas.

What is the gender split and age of Kelly Olynyk fans?

24.3% of Kelly Olynyk fans are female, 75.7% are male, with an average age of 33.9 years.

Which brands do Kelly Olynyk fans like most?

Kelly Olynyk fans show strongest brand affinity for Kiwoko (271.33×), Com2uS (144.6×), and Song Il-gook (126.97×) over the country average.

Where do Kelly Olynyk fans live in United States?

Kelly Olynyk fans in United States are most concentrated in California (reach 39,282), Texas (reach 22,881), and Florida (reach 21,268). These three regions account for the largest share of the active audience.

What other brands do Kelly Olynyk fans also like?

Beyond Kelly Olynyk itself, the audience over-indexes on Com2uS (144.6×), Song Il-gook (126.97×), Nationality (4.32×), and Alaska (3.1×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kelly Olynyk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.