Rascasse Audience Intelligence

Key lime Audience in United States

Name: Key lime — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Key lime in United States — modelled from more than twelve digital signal sources. Key lime has an estimated audience of 414,531 people in United States.

#33among Fruit in United States #12163among Topic in United States #2158in Food & Beverages

The average Key lime fan in United States is 41.3 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include FedEx, Ottawa Senators, Baking powder, with strongest over-indexing on FedEx (4.5× the country average).

Demographically, the Key lime audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Convenience Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Key lime fan in United States is more female, around 41.3 years old, with strong Convenience Orientation tendencies and a notable affinity for FedEx.

Category: Food & Beverages · Type: Topic · Subtype: Fruit

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Key lime profile in United States.

Audience size

415K

in United States

Gender

71.3%♀

28.7% male

Age

41.3

average years

Country rank

#40796

Topic in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Key lime fans

71.3% are female, 28.7% are male, average age 41.3.

Fig. 02

Gender split

71.3%

Female

28.7%

Male

Demographic split for Key lime audience in United States
Metric	Value
Female	71.3%
Male	28.7%
Average age	41.3
Estimated audience size	414,531

Fig. 03

Age distribution

Age distribution of the Key lime audience in United States
Age bracket	Share	%
16-19		15%
20-29		16%
30-39		21%
40-49		26%
50+		22%

Fig. 04

Worldwide distribution

35.5%

of the worldwide Key lime audience comes from United States.

Worldwide audience distribution share by country for Key lime
Country	Share
Italy	35.9%
United States	35.5%
Thailand	5.6%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Key lime audience in United States is strongest.

Fig. 05

Top regions by affinity

Key lime fans by region: top regions in United States
#	Region	Reach	×
01	Florida	~70K	2.33×
02	Georgia	~20K	1.25×
03	South Carolina	~8K	1.23×
04	California	~60K	1.21×
05	Maryland	~8K	1.18×
06	Hawaii	~2K	1.15×
07	Illinois	~20K	1.11×
08	New York	~30K	1.10×
09	Virginia	~10K	1.09×
10	North Carolina	~10K	1.08×
11	Washington, District of Columbia	~1K	1.08×
12	Alabama	~6K	1.05×
13	Connecticut	~4K	1.05×
14	Delaware	~1K	1.04×
15	New Jersey	~10K	1.03×
16	Arizona	~9K	1.03×
17	Louisiana	~5K	1.02×
18	Oklahoma	~5K	1.02×
19	Nevada	~4K	1.02×
20	Arkansas	~3K	1.02×
21	Washington	~8K	1.01×
22	Tennessee	~8K	1.00×
23	Oregon	~5K	1.00×
24	Massachusetts	~8K	0.99×
25	Mississippi	~3K	0.98×
26	Missouri	~7K	0.97×
27	Colorado	~6K	0.97×
28	Utah	~4K	0.97×
29	Texas	~30K	0.96×
30	Michigan	~10K	0.96×
31	Maine	~1K	0.95×
32	Rhode Island	~1K	0.95×
33	Alaska	<1K	0.94×
34	Wisconsin	~6K	0.93×
35	Vermont	<1K	0.93×
36	Indiana	~7K	0.92×
37	Minnesota	~5K	0.91×
38	Kansas	~3K	0.91×
39	Idaho	~2K	0.91×
40	Pennsylvania	~10K	0.90×
41	New Hampshire	~1K	0.90×
42	Iowa	~3K	0.89×
43	Montana	~1K	0.89×
44	Kentucky	~5K	0.88×
45	West Virginia	~2K	0.88×
46	Ohio	~10K	0.86×
47	New Mexico	~2K	0.86×
48	Nebraska	~2K	0.85×
49	South Dakota	<1K	0.85×
50	North Dakota	<1K	0.84×

Affinity by region — Key lime, United States

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Key lime audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Key lime audience
#	Interest	Category	×
01	Ottawa Senators	Sports	20.00×
02	Baking powder	Food & Beverages	13.27×
03	Florida Panthers	Sports	9.60×
04	Potato chip	Food & Beverages	5.33×
05	Kelly Osbourne	Music & Radio	5.23×
06	QVC	Movies & TV	4.81×
07	FedEx	Business & Career	4.50×
08	Weather forecasting	Home & Garden	4.40×
09	Sustainable energy	Home & Garden	4.35×
10	Renewable energy	Business & Career	3.62×
11	Discount stores	Shopping	3.55×
12	Mortgage loans	Business & Career	2.72×
13	Pizza Hut	Food & Beverages	2.71×
14	Shopping malls	Shopping	2.71×
15	Subway	Food & Beverages	2.54×
16	Organic food	Food & Beverages	2.43×
17	Domino's Pizza	Food & Beverages	2.36×
18	Pinterest	Internet & Social Media	2.33×
19	McDonald's	Food & Beverages	2.31×
20	Airbnb	Travel & Leisure	2.06×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Key lime audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Key lime audience · What stands out
Trait	Cluster	Score
Convenience Orientation	PREMIUM	1.99×
Family Orientation	CONSERVATISM	1.85×
Indulgence	JOY	1.74×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Key lime audience · Rather not
Trait	Cluster	Score
Risk Appetite	THRILL	0.80×
Early Adopter Mentality	POWER	0.80×
Pet Ownership	JOY	0.85×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Key lime have in United States?

Key lime has an estimated audience of 414,531 people in United States, concentrated in Florida and California.

What is the gender split and age of Key lime fans?

71.3% of Key lime fans are female, 28.7% are male, with an average age of 41.3 years.

Which brands do Key lime fans like most?

Key lime fans show strongest brand affinity for FedEx (4.5×), Ottawa Senators (20×), and Baking powder (13.27×) over the country average.

Where do Key lime fans live in United States?

Key lime fans in United States are most concentrated in Florida (reach ~70K), California (reach ~60K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

What other brands do Key lime fans also like?

Beyond Key lime itself, the audience over-indexes on Ottawa Senators (20×), Baking powder (13.27×), Discount stores (3.55×), and Pinterest (2.33×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Key lime audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Key lime. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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