Rascasse Audience Intelligence

Kimora Lee Simmons Audience in United States

A data profile of the people who buy, follow and care about Kimora Lee Simmons in United States — modelled from more than twelve digital signal sources. Kimora Lee Simmons has an estimated audience of 1,809,390 people in United States.

#54among Fashion model in United States#2913among Person in United States#678in Fashion & Accessoires

The average Kimora Lee Simmons fan in United States is 35.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Teyana Taylor, TMZ, Discount stores, with strongest over-indexing on Teyana Taylor (10.12× the country average).

Demographically, the Kimora Lee Simmons audience skews more female with an average age of 35.0, and over-indexes on personality traits such as Convenience Orientation, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kimora Lee Simmons fan in United States is more female, around 35.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Teyana Taylor.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kimora Lee Simmons profile in United States.

Audience size
1.8M
in United States
Gender
90.5%♀
9.5% male
Age
35.0
average years
Country rank
#15398
Person in United States
Fig. 01

Search interest · 12-month trend

+24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kimora Lee Simmons fans

90.5% are female, 9.5% are male, average age 35.0.

Fig. 02

Gender split

90.5%
Female
9.5%
Male
Demographic split for Kimora Lee Simmons audience in United States
MetricValue
Female90.5%
Male9.5%
Average age35.0
Estimated audience size1,809,390
Fig. 03

Age distribution

Ø 35.0
average years
Age distribution of the Kimora Lee Simmons audience in United States
Age bracketShare%
16-1921%
20-2927%
30-3929%
40-4918%
50+6%
Fig. 04

Worldwide distribution

82.7%

of the worldwide Kimora Lee Simmons audience comes from United States.

Worldwide audience distribution share by country for Kimora Lee Simmons
CountryShare
United States82.7%
Canada6.2%
Germany4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kimora Lee Simmons audience in United States is strongest.

Fig. 05

Top regions by affinity

Kimora Lee Simmons fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~60K1.92×
02Georgia~100K1.86×
03Hawaii~10K1.80×
04Washington, District of Columbia~9K1.70×
05New York~200K1.58×
06Louisiana~30K1.51×
07Delaware~7K1.47×
08Mississippi~20K1.45×
09California~300K1.40×
10Nevada~20K1.36×
11New Jersey~60K1.35×
12Virginia~60K1.32×
13Alabama~30K1.32×
14North Carolina~70K1.26×
15South Carolina~30K1.26×
16Texas~200K1.24×
17Illinois~70K1.18×
18Florida~100K1.16×
19Michigan~50K1.13×
20Pennsylvania~70K1.11×
21Connecticut~20K1.11×
22Missouri~30K1.10×
23Tennessee~40K1.04×
24Arizona~40K1.00×
25Massachusetts~30K0.99×
26Ohio~50K0.98×
27Arkansas~10K0.98×
28Rhode Island~6K0.98×
29Indiana~30K0.91×
30Washington~30K0.88×
31Oklahoma~20K0.86×
32New Mexico~7K0.85×
33Kentucky~20K0.79×
34Alaska~3K0.77×
35Minnesota~20K0.74×
36Kansas~10K0.74×
37Wisconsin~20K0.72×
38Oregon~10K0.69×
39Colorado~20K0.67×
40Nebraska~6K0.66×
41North Dakota~2K0.65×
42West Virginia~5K0.64×
43New Hampshire~4K0.62×
44Vermont~2K0.62×
45South Dakota~2K0.60×
46Maine~4K0.58×
47Iowa~8K0.56×
48Montana~3K0.56×
49Idaho~5K0.52×
50Utah~8K0.50×
Fig. 06

Affinity by region

Affinity by region — Kimora Lee Simmons, United States
0.50×1.00×1.92×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kimora Lee Simmons audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kimora Lee Simmons audience
#·InterestCategoryAffinity×
01Borussia DortmundSports11.27×
02RonaldinhoSports11.27×
03Erin AndrewsSports11.11×
04Teyana TaylorMovies & TV10.12×
05Bernie MacMovies & TV8.50×
06Circle KShopping5.29×
07QVCMovies & TV5.21×
08Discount storesShopping4.23×
09TMZInternet & Social Media3.84×
10FedExBusiness & Career3.41×
11Internet celebrityInternet & Social Media3.37×
12Mortgage loansBusiness & Career2.72×
13Shopping mallsShopping2.72×
14Pizza HutFood & Beverages2.57×
15SubwayFood & Beverages2.47×
16TV talkshowsMovies & TV2.46×
17Domino's PizzaFood & Beverages2.10×
18McDonald'sFood & Beverages2.00×
19PinterestInternet & Social Media1.67×
20FurnitureHome & Garden1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kimora Lee Simmons audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kimora Lee Simmons audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.00×
Price SensitivityPREMIUM1.60×
Career OrientationPOWER1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kimora Lee Simmons audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.69×
Pet OwnershipJOY0.80×
Early Adopter MentalityPOWER0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kimora Lee Simmons have in United States?

Kimora Lee Simmons has an estimated audience of 1,809,390 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kimora Lee Simmons fans?

90.5% of Kimora Lee Simmons fans are female, 9.5% are male, with an average age of 35.0 years.

03

Which brands do Kimora Lee Simmons fans like most?

Kimora Lee Simmons fans show strongest brand affinity for Teyana Taylor (10.12×), TMZ (3.84×), and Discount stores (4.23×) over the country average.

04

Where do Kimora Lee Simmons fans live in United States?

Kimora Lee Simmons fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Kimora Lee Simmons fans also like?

Beyond Kimora Lee Simmons itself, the audience over-indexes on TMZ (3.84×), Discount stores (4.23×), Circle K (5.29×), and QVC (5.21×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Kimora Lee Simmons. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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