Rascasse Audience Intelligence

King Mongkut's University of Technology Thonburi Audience in United States

A data profile of the people who buy, follow and care about King Mongkut's University of Technology Thonburi in United States — modelled from more than twelve digital signal sources. King Mongkut's University of Technology Thonburi has an estimated audience of 307,802 people in United States.

#445among University in United States#5631among POI in United States#2949in Business & Career

The average King Mongkut's University of Technology Thonburi fan in United States is 31.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include BTS, Rakuten, Sweatpants, with strongest over-indexing on BTS (28.18× the country average).

Demographically, the King Mongkut's University of Technology Thonburi audience skews more female with an average age of 31.6, and over-indexes on personality traits such as Patriotism, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 39 regions tracked by Rascasse.

The typical King Mongkut's University of Technology Thonburi fan in United States is more female, around 31.6 years old, with strong Patriotism tendencies and a notable affinity for BTS.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the King Mongkut's University of Technology Thonburi profile in United States.

Audience size
308K
in United States
Gender
65.4%♀
34.6% male
Age
31.6
average years
Country rank
#47706
POI in United States
Fig. 01

Search interest · 12-month trend

+0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of King Mongkut's University of Technology Thonburi fans

65.4% are female, 34.6% are male, average age 31.6.

Fig. 02

Gender split

65.4%
Female
34.6%
Male
Demographic split for King Mongkut's University of Technology Thonburi audience in United States
MetricValue
Female65.4%
Male34.6%
Average age31.6
Estimated audience size307,802
Fig. 03

Age distribution

Ø 31.6
average years
Age distribution of the King Mongkut's University of Technology Thonburi audience in United States
Age bracketShare%
16-1940%
20-2922%
30-3918%
40-4913%
50+8%
Fig. 04

Worldwide distribution

7.9%

of the worldwide King Mongkut's University of Technology Thonburi audience comes from United States.

Worldwide audience distribution share by country for King Mongkut's University of Technology Thonburi
CountryShare
Thailand29.9%
Japan28.9%
United States7.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the King Mongkut's University of Technology Thonburi audience in United States is strongest.

Fig. 05

Top regions by affinity

King Mongkut's University of Technology Thonburi fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~2K1.22×
02Washington, District of Columbia~1K1.17×
03New Mexico~2K1.15×
04Nebraska~2K1.15×
05Mississippi~3K1.13×
06Arkansas~3K1.10×
07Kansas~3K1.07×
08Iowa~3K1.06×
09Oklahoma~4K1.04×
10Utah~3K1.03×
11Louisiana~4K1.02×
12Kentucky~4K1.02×
13Connecticut~3K1.02×
14Nevada~3K1.02×
15Alabama~4K1.00×
16Oregon~4K1.00×
17South Carolina~5K0.99×
18Indiana~6K0.98×
19Missouri~5K0.98×
20Wisconsin~5K0.98×
21Tennessee~6K0.97×
22Minnesota~4K0.97×
23Maryland~5K0.96×
24Colorado~5K0.96×
25Arizona~6K0.95×
26Washington~6K0.95×
27Massachusetts~6K0.95×
28North Carolina~9K0.94×
29Michigan~8K0.94×
30New Jersey~7K0.94×
31Virginia~7K0.94×
32Pennsylvania~10K0.93×
33Illinois~10K0.93×
34Ohio~9K0.93×
35Georgia~9K0.93×
36Florida~20K0.91×
37New York~20K0.90×
38Texas~20K0.89×
39California~30K0.81×
Fig. 06

Affinity by region

Affinity by region — King Mongkut's University of Technology Thonburi, United States
0.81×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the King Mongkut's University of Technology Thonburi audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for King Mongkut's University of Technology Thonburi audience
#·InterestCategoryAffinity×
0110 Cloverfield LaneMovies & TV55.57×
02Drake BellMovies & TV38.77×
03Park Ji-minMusic & Radio32.66×
04Astro (Malaysian satellite television)Movies & TV29.24×
05COSShopping28.29×
06BTSMusic & Radio28.18×
07IU (singer)Music & Radio25.27×
08RakutenShopping22.75×
09SweatpantsFashion & Accessoires22.35×
10International educationBusiness & Career20.00×
11AllkpopMusic & Radio17.85×
12JollibeeFood & Beverages16.74×
13WebtoonInternet & Social Media13.97×
14Group buyingShopping12.81×
15Obsessed (2009 film)Movies & TV10.78×
16JD SportsShopping10.78×
17Micro CenterShopping7.90×
18CrunchyrollGames6.61×
197-ElevenShopping4.67×
20Women's clothingFashion & Accessoires3.84×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the King Mongkut's University of Technology Thonburi audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by King Mongkut's University of Technology Thonburi audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.43×
Luxury OrientationPREMIUM1.93×
Pet OwnershipJOY1.88×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by King Mongkut's University of Technology Thonburi audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.66×
Need for SecurityCONSERVATISM0.78×
Family OrientationCONSERVATISM0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does King Mongkut's University of Technology Thonburi have in United States?

King Mongkut's University of Technology Thonburi has an estimated audience of 307,802 people in United States, concentrated in California and Texas.

02

What is the gender split and age of King Mongkut's University of Technology Thonburi fans?

65.4% of King Mongkut's University of Technology Thonburi fans are female, 34.6% are male, with an average age of 31.6 years.

03

Which brands do King Mongkut's University of Technology Thonburi fans like most?

King Mongkut's University of Technology Thonburi fans show strongest brand affinity for BTS (28.18×), Rakuten (22.75×), and Sweatpants (22.35×) over the country average.

04

Where do King Mongkut's University of Technology Thonburi fans live in United States?

King Mongkut's University of Technology Thonburi fans in United States are most concentrated in California (reach ~30K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do King Mongkut's University of Technology Thonburi fans also like?

Beyond King Mongkut's University of Technology Thonburi itself, the audience over-indexes on Rakuten (22.75×), Sweatpants (22.35×), COS (28.29×), and Jollibee (16.74×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for King Mongkut's University of Technology Thonburi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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