Kiss Nails Audience in United States

Kiss Nails has an estimated audience of 339,056 people in United States. 76.5% are female, 23.5% are male, average age 32.4. Top regions: California, Texas, Michigan. Top brand affinities: Pedicure, essie, Hair Extensions, Good Charlotte, Kia Sportage.

The average Kiss Nails fan in United States is 32.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Michigan. Top brand affinities include Pedicure, essie, Hair Extensions, with strongest over-indexing on Pedicure (12.63× the country average). Demographically, the Kiss Nails audience skews more female with an average age of 32.4, and over-indexes on personality traits such as Extroversion, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Brand

Demographics of Kiss Nails fans

Demographic split for Kiss Nails audience in United States
MetricValue
Female76.5%
Male23.5%
Average age32.4
Estimated audience size339,056

Audience persona

The typical Kiss Nails fan in United States is more female, around 32.4 years old, with strong Extroversion tendencies and a notable affinity for Pedicure.

Top regions in United States

Top regions ranked by reach for Kiss Nails in United States
RegionReachAffinity
California33,7120.9×
Texas30,1811.04×
Michigan22,7612.57×
Florida21,7280.95×
New York19,2781.02×
Pennsylvania15,0651.32×
Ohio12,1671.16×
Illinois11,5121.02×
Georgia10,8051.03×
North Carolina10,7401.05×
New Jersey10,3221.2×
Virginia9,3361.13×
Arizona7,6381.1×
Tennessee7,5151.1×
Indiana6,8981.11×
Maryland5,7850.99×
Massachusetts5,7090.85×
Alabama5,6971.2×
Washington5,6850.84×
Missouri5,6621.04×
South Carolina5,6521.11×
Kentucky5,2041.22×
Wisconsin4,8990.96×
Colorado4,6240.87×
Minnesota4,4360.91×
Louisiana4,4031.01×
Oklahoma3,7230.99×
Oregon3,3880.87×
Connecticut3,3800.99×
Mississippi2,9501.06×
Arkansas2,8821.03×
Nevada2,8540.87×
Iowa2,7070.97×
Kansas2,6160.98×
Utah2,5210.83×
West Virginia1,8901.2×
New Mexico1,5600.92×
Nebraska1,5490.91×
Idaho1,5210.89×
New Hampshire1,1960.9×
Rhode Island1,1691.08×
Maine1,1070.91×
Delaware9331×
Hawaii8620.59×
Montana7470.79×
Washington, District of Columbia6430.63×
South Dakota6050.77×
Alaska6030.83×
North Dakota5750.82×
Vermont4170.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kiss Nails audience
BrandAffinityCategory
Pedicure12.63×Beauty & Wellness
essie54.39×Beauty & Wellness
Hair Extensions8.1×Beauty & Wellness
Good Charlotte39.76×Music & Radio
Kia Sportage20×Cars & Mobility
Yellowcard51.05×Music & Radio
Nail clipper20.69×Beauty & Wellness
Jimmy Eat World34.73×Music & Radio
Nine Inch Nails18.73×Music & Radio
Weezer14.6×Music & Radio
Superman1.76×Movies & TV
United States national football team10.45×Sports
Saxophone5.61×Music & Radio
Honda HR-V14.98×Cars & Mobility
Jason Momoa5.35×Movies & TV
Bass guitar2.93×Music & Radio
Metaphysics3.24×Business & Career
Livemusic2.89×Music & Radio
Anastasia Beverly Hills9.97×Beauty & Wellness
Planet Fitness2.03×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kiss Nails audience
TraitClusterScore
ExtroversionTHRILL1.48
Social Media UsageJOY1.3
Early Adopter MentalityPOWER1.26
LGBTQ+ IdentityOPEN1.21
TraditionCONSERVATISM1.17
Urban LifestyleOPEN1.11

Worldwide distribution

Worldwide audience distribution share by country for Kiss Nails
CountryShare
United States62.9%
United Kingdom7.5%
Germany6.1%

See Kiss Nails audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Kiss Nails have in United States?

Kiss Nails has an estimated audience of 339,056 people in United States, concentrated in California and Texas.

What is the gender split and age of Kiss Nails fans?

76.5% of Kiss Nails fans are female, 23.5% are male, with an average age of 32.4 years.

Which brands do Kiss Nails fans like most?

Kiss Nails fans show strongest brand affinity for Pedicure (12.63×), essie (54.39×), and Hair Extensions (8.1×) over the country average.

Where do Kiss Nails fans live in United States?

Kiss Nails fans in United States are most concentrated in California (reach 33,712), Texas (reach 30,181), and Michigan (reach 22,761). These three regions account for the largest share of the active audience.

What other brands do Kiss Nails fans also like?

Beyond Kiss Nails itself, the audience over-indexes on essie (54.39×), Hair Extensions (8.1×), Good Charlotte (39.76×), and Kia Sportage (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kiss Nails. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.