Ko Lydia Audience in United States

Ko Lydia has an estimated audience of 315,510 people in United States. 29.4% are female, 70.6% are male, average age 37.2. Top regions: California, Texas, Florida. Top brand affinities: LPGA, TopGolf, Ryder Cup, Phil Mickelson, PGA Tour.

The average Ko Lydia fan in United States is 37.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include LPGA, TopGolf, Ryder Cup, with strongest over-indexing on LPGA (21.48× the country average). Demographically, the Ko Lydia audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Family Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Golf

Demographics of Ko Lydia fans

Demographic split for Ko Lydia audience in United States
MetricValue
Female29.4%
Male70.6%
Average age37.2
Estimated audience size315,510

Audience persona

The typical Ko Lydia fan in United States is more male, around 37.2 years old, with strong Family Orientation tendencies and a notable affinity for LPGA.

Top regions in United States

Top regions ranked by reach for Ko Lydia in United States
RegionReachAffinity
California47,1701.36×
Texas21,8490.81×
Florida19,7960.93×
New York17,2520.98×
Ohio11,5111.18×
Pennsylvania11,4111.07×
Illinois11,4081.09×
North Carolina10,2271.08×
Michigan9,1291.11×
Georgia8,8670.91×
Massachusetts8,7461.41×
Virginia8,6791.13×
Washington8,6391.36×
New Jersey8,3021.03×
Arizona8,2021.27×
South Carolina5,6881.2×
Maryland5,6831.05×
Indiana5,3480.93×
Minnesota5,2641.16×
Colorado5,0491.02×
Wisconsin4,8821.03×
Tennessee4,7570.75×
Missouri4,5800.9×
Hawaii4,3443.2×
Connecticut4,3011.36×
Nevada3,6451.19×
Oregon3,6071×
Alabama3,5530.81×
Kentucky3,5060.89×
Oklahoma2,7230.78×
Louisiana2,4230.6×
Iowa2,3900.92×
Utah2,2000.78×
Kansas1,9550.79×
Arkansas1,5790.61×
Mississippi1,4490.56×
New Hampshire1,4371.16×
New Mexico1,3790.87×
Nebraska1,3410.85×
Idaho1,2610.8×
West Virginia1,0690.73×
Rhode Island1,0661.06×
Maine9760.86×
Washington, District of Columbia8420.89×
Delaware7800.9×
Montana7210.82×
South Dakota5530.76×
North Dakota5430.84×
Alaska4850.72×
Vermont4520.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ko Lydia audience
BrandAffinityCategory
LPGA21.48×Sports
TopGolf13.7×Sports
Ryder Cup14.4×Sports
Phil Mickelson31.67×Sports
PGA Tour7.19×Sports
Justin Rose20.39×Sports
Tiger Woods11.69×Sports
Houston Astros8.71×Sports
Aaron Rodgers6.02×Sports
The Players Championship31.24×Sports
Capital One2.98×Business & Career
Jack Nicklaus14.73×Sports
The Open Championship5.62×Sports
Family car7.14×Cars & Mobility
PGA TOUR Superstore20.44×Shopping
Brooks Koepka13.25×Sports
Golf2.36×Sports
Los Angeles Dodgers4.53×Sports
Kia Sportage13.25×Cars & Mobility
Dennis Rodman10.23×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ko Lydia audience
TraitClusterScore
Family OrientationCONSERVATISM2.05
Luxury OrientationPREMIUM1.66
LGBTQ+ IdentityOPEN1.6
Sports ActivityPOWER1.39
Early Adopter MentalityPOWER1.29
SustainabilityBALANCE1.23

Worldwide distribution

Worldwide audience distribution share by country for Ko Lydia
CountryShare
United States39.3%
Australia10.9%
China7.9%

See Ko Lydia audiences in other countries

More Golf audiences in United States

Frequently asked questions

How many fans does Ko Lydia have in United States?

Ko Lydia has an estimated audience of 315,510 people in United States, concentrated in California and Texas.

What is the gender split and age of Ko Lydia fans?

29.4% of Ko Lydia fans are female, 70.6% are male, with an average age of 37.2 years.

Which brands do Ko Lydia fans like most?

Ko Lydia fans show strongest brand affinity for LPGA (21.48×), TopGolf (13.7×), and Ryder Cup (14.4×) over the country average.

Where do Ko Lydia fans live in United States?

Ko Lydia fans in United States are most concentrated in California (reach 47,170), Texas (reach 21,849), and Florida (reach 19,796). These three regions account for the largest share of the active audience.

What other brands do Ko Lydia fans also like?

Beyond Ko Lydia itself, the audience over-indexes on TopGolf (13.7×), Ryder Cup (14.4×), Phil Mickelson (31.67×), and PGA Tour (7.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ko Lydia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.