Kourtney Kardashian Audience in United States

Kourtney Kardashian logo

Kourtney Kardashian has an estimated audience of 5,068,455 people in United States. 76.7% are female, 23.3% are male, average age 33.3. Top regions: California, Texas, Florida. Top brand affinities: Curly Hair, YouTube Music, Yahoo!奇摩名人娛樂, Marshalls, Taylor Swift.

The average Kourtney Kardashian fan in United States is 33.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Curly Hair, YouTube Music, Yahoo!奇摩名人娛樂, with strongest over-indexing on Curly Hair (2.32× the country average). Demographically, the Kourtney Kardashian audience skews more female with an average age of 33.3, and over-indexes on personality traits such as Extroversion, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Kourtney Kardashian fans

Demographic split for Kourtney Kardashian audience in United States
MetricValue
Female76.7%
Male23.3%
Average age33.3
Estimated audience size5,068,455

Audience persona

The typical Kourtney Kardashian fan in United States is more female, around 33.3 years old, with strong Extroversion tendencies and a notable affinity for Curly Hair.

Top regions in United States

Top regions ranked by reach for Kourtney Kardashian in United States
RegionReachAffinity
California772,9691.39×
Texas521,0291.2×
Florida368,3571.07×
New York333,2101.18×
Pennsylvania190,0671.11×
Illinois188,5041.12×
Ohio169,5201.09×
Georgia160,7461.03×
North Carolina154,4391.01×
New Jersey151,2981.17×
Michigan140,8391.06×
Arizona125,9631.22×
Virginia120,8100.98×
Massachusetts116,0341.16×
Washington100,2030.99×
Tennessee98,4980.97×
Indiana93,8031.01×
Maryland85,7770.98×
Colorado84,3781.06×
Missouri76,8430.94×
South Carolina72,6730.95×
Wisconsin72,5500.95×
Louisiana69,5361.06×
Alabama67,4450.95×
Minnesota65,9400.91×
Kentucky64,4451.01×
Connecticut62,1381.22×
Nevada58,1591.19×
Oklahoma57,7031.03×
Oregon57,4160.99×
Utah40,0480.88×
Arkansas39,5130.95×
Iowa37,0590.89×
Mississippi36,5670.88×
Kansas33,9150.85×
New Mexico30,3611.19×
Hawaii25,8691.19×
Idaho23,4390.92×
West Virginia22,5480.96×
Nebraska22,4670.88×
New Hampshire19,0860.96×
Rhode Island18,2341.13×
Maine14,6370.81×
Washington, District of Columbia12,9950.85×
Delaware12,2210.87×
Montana11,7050.83×
North Dakota9,5290.92×
South Dakota9,3530.8×
Alaska7,8200.72×
Vermont7,7140.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kourtney Kardashian audience
BrandAffinityCategory
Curly Hair2.32×Beauty & Wellness
YouTube Music2.13×Internet & Social Media
Yahoo!奇摩名人娛樂1.62×Internet & Social Media
Marshalls1.53×Fashion & Accessoires
Taylor Swift1.59×Music & Radio
Hair Extensions2.07×Beauty & Wellness
Lace wig1.91×Beauty & Wellness
Wig1.75×Beauty & Wellness
Fashion Nova1.79×Shopping
Home decorating ideas1.98×Home & Garden
Dog lovers1.76×Pets & Animals
Healthy habits1.61×Health
Health And Beauty1.91×Beauty & Wellness
Long hair1.85×Beauty & Wellness
Makeup Tutorials1.89×Beauty & Wellness
Sex and the City1.83×Movies & TV
Retro style1.54×Fashion & Accessoires
Underground hip hop1.69×Music & Radio
Sabrina Carpenter1.7×Music & Radio
Infant clothing1.61×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kourtney Kardashian audience
TraitClusterScore
ExtroversionTHRILL1.29
MindfulnessBALANCE1.18
LGBTQ+ IdentityOPEN1.18
Healthy LifestyleBALANCE1.15
Luxury OrientationPREMIUM1.13
CreativityOPEN1.12

Worldwide distribution

Worldwide audience distribution share by country for Kourtney Kardashian
CountryShare
United States39.9%
United Kingdom7.9%
Germany4.1%

See Kourtney Kardashian audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Kourtney Kardashian have in United States?

Kourtney Kardashian has an estimated audience of 5,068,455 people in United States, concentrated in California and Texas.

What is the gender split and age of Kourtney Kardashian fans?

76.7% of Kourtney Kardashian fans are female, 23.3% are male, with an average age of 33.3 years.

Which brands do Kourtney Kardashian fans like most?

Kourtney Kardashian fans show strongest brand affinity for Curly Hair (2.32×), YouTube Music (2.13×), and Yahoo!奇摩名人娛樂 (1.62×) over the country average.

Where do Kourtney Kardashian fans live in United States?

Kourtney Kardashian fans in United States are most concentrated in California (reach 772,969), Texas (reach 521,029), and Florida (reach 368,357). These three regions account for the largest share of the active audience.

What other brands do Kourtney Kardashian fans also like?

Beyond Kourtney Kardashian itself, the audience over-indexes on YouTube Music (2.13×), Yahoo!奇摩名人娛樂 (1.62×), Marshalls (1.53×), and Taylor Swift (1.59×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kourtney Kardashian. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.