Kraków Audience in United States
Kraków has an estimated audience of 316,318 people in United States. 57.6% are female, 42.4% are male, average age 43.5. Top regions: California, New York, Texas. Top brand affinities: UK garage, Yoga Journal, Governor of Michigan, Grace Slick, Voter registration.
The average Kraków fan in United States is 43.5 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include UK garage, Yoga Journal, Governor of Michigan, with strongest over-indexing on UK garage (19.85× the country average). Demographically, the Kraków audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Design Affinity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Kraków fans
| Metric | Value |
|---|---|
| Female | 57.6% |
| Male | 42.4% |
| Average age | 43.5 |
| Estimated audience size | 316,318 |
Audience persona
The typical Kraków fan in United States is more female, around 43.5 years old, with strong Design Affinity tendencies and a notable affinity for UK garage.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 43,516 | 1.25× |
| New York | 28,461 | 1.61× |
| Texas | 28,140 | 1.03× |
| Florida | 23,562 | 1.1× |
| Illinois | 22,712 | 2.16× |
| New Jersey | 11,857 | 1.47× |
| Pennsylvania | 10,984 | 1.03× |
| Virginia | 10,821 | 1.4× |
| North Carolina | 9,541 | 1× |
| Washington | 9,461 | 1.49× |
| Massachusetts | 9,021 | 1.45× |
| Georgia | 8,633 | 0.89× |
| Michigan | 8,198 | 0.99× |
| Ohio | 7,568 | 0.78× |
| Colorado | 6,906 | 1.39× |
| Wisconsin | 5,711 | 1.2× |
| Arizona | 5,627 | 0.87× |
| Maryland | 5,565 | 1.02× |
| Minnesota | 5,162 | 1.14× |
| Tennessee | 4,950 | 0.78× |
| Indiana | 4,536 | 0.79× |
| Oregon | 4,370 | 1.21× |
| Connecticut | 4,238 | 1.34× |
| Utah | 3,824 | 1.35× |
| Missouri | 3,487 | 0.68× |
| South Carolina | 3,400 | 0.71× |
| Kentucky | 2,704 | 0.68× |
| Oklahoma | 2,666 | 0.76× |
| Alabama | 2,657 | 0.6× |
| Washington, District of Columbia | 2,406 | 2.53× |
| Nevada | 2,307 | 0.75× |
| Louisiana | 2,140 | 0.52× |
| Kansas | 2,052 | 0.82× |
| Iowa | 1,708 | 0.66× |
| Arkansas | 1,552 | 0.6× |
| New Hampshire | 1,381 | 1.11× |
| Mississippi | 1,369 | 0.53× |
| Maine | 1,208 | 1.07× |
| Idaho | 1,152 | 0.73× |
| Nebraska | 1,132 | 0.71× |
| New Mexico | 1,095 | 0.69× |
| Hawaii | 1,066 | 0.78× |
| West Virginia | 1,013 | 0.69× |
| Rhode Island | 868 | 0.86× |
| Montana | 847 | 0.97× |
| Alaska | 700 | 1.03× |
| Vermont | 579 | 1.04× |
| Delaware | 555 | 0.64× |
| North Dakota | 456 | 0.7× |
| South Dakota | 435 | 0.59× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| UK garage | 19.85× | Music & Radio |
| Yoga Journal | 42.9× | Sports |
| Governor of Michigan | 13.44× | Politics & Society |
| Grace Slick | 14.51× | Music & Radio |
| Voter registration | 7.31× | Politics & Society |
| Hebe | 9.66× | Home & Garden |
| Electrolyte | 6.92× | Health |
| Penn & Teller | 11.58× | Movies & TV |
| Historic site | 5.5× | Arts & Culture |
| Wok | 8.32× | Food & Beverages |
| Emperor Entertainment Group | 14.73× | Business & Career |
| Elsword | 20× | Games |
| Fairy godmother | 8.98× | Literature |
| Cherish (group) | 12.79× | Music & Radio |
| Google Home | 7.38× | Technology & Electronics |
| Cam Ward | 4.36× | Sports |
| Hibachi | 8.85× | Food & Beverages |
| Halsey, Oregon | 9.32× | Travel & Leisure |
| Goop | 5.87× | Internet & Social Media |
| headspace | 9.77× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 2.27 |
| Sustainability | BALANCE | 1.83 |
| Early Adopter Mentality | POWER | 1.82 |
| Patriotism | CONSERVATISM | 1.74 |
| Community Orientation | OPEN | 1.72 |
| Indulgence | JOY | 1.71 |
Worldwide distribution
| Country | Share |
|---|---|
| Poland | 56.7% |
| United Kingdom | 6.6% |
| Italy | 5.3% |
See Kraków audiences in other countries
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
Frequently asked questions
How many fans does Kraków have in United States?
Kraków has an estimated audience of 316,318 people in United States, concentrated in California and New York.
What is the gender split and age of Kraków fans?
57.6% of Kraków fans are female, 42.4% are male, with an average age of 43.5 years.
Which brands do Kraków fans like most?
Kraków fans show strongest brand affinity for UK garage (19.85×), Yoga Journal (42.9×), and Governor of Michigan (13.44×) over the country average.
Where do Kraków fans live in United States?
Kraków fans in United States are most concentrated in California (reach 43,516), New York (reach 28,461), and Texas (reach 28,140). These three regions account for the largest share of the active audience.
What other brands do Kraków fans also like?
Beyond Kraków itself, the audience over-indexes on Yoga Journal (42.9×), Governor of Michigan (13.44×), Grace Slick (14.51×), and Voter registration (7.31×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Kraków. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.