Krav Maga Audience in United States
Krav Maga has an estimated audience of 2,180,224 people in United States. 24.1% are female, 75.9% are male, average age 33.7. Top regions: Florida, Texas, Tennessee. Top brand affinities: Product design, Urban Outfitters, Nebraska Cornhuskers football, Jaws, Queens College, City University of New York.
The average Krav Maga fan in United States is 33.7 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, Texas, Tennessee. Top brand affinities include Product design, Urban Outfitters, Nebraska Cornhuskers football, with strongest over-indexing on Product design (3.44× the country average). Demographically, the Krav Maga audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 21 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Krav Maga fans
| Metric | Value |
|---|---|
| Female | 24.1% |
| Male | 75.9% |
| Average age | 33.7 |
| Estimated audience size | 2,180,224 |
Audience persona
The typical Krav Maga fan in United States is more male, around 33.7 years old, with strong Patriotism tendencies and a notable affinity for Product design.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 50,147 | 0.34× |
| Texas | 49,859 | 0.27× |
| Tennessee | 49,792 | 1.14× |
| Missouri | 46,648 | 1.33× |
| California | 46,104 | 0.19× |
| North Carolina | 44,787 | 0.68× |
| Ohio | 44,606 | 0.66× |
| Georgia | 44,424 | 0.66× |
| Michigan | 44,405 | 0.78× |
| Arizona | 42,535 | 0.96× |
| Pennsylvania | 42,348 | 0.58× |
| Nevada | 41,708 | 1.98× |
| Utah | 40,930 | 2.1× |
| Virginia | 40,665 | 0.77× |
| New Jersey | 40,363 | 0.73× |
| Illinois | 39,720 | 0.55× |
| New York | 39,173 | 0.32× |
| Massachusetts | 39,058 | 0.91× |
| Washington | 38,127 | 0.87× |
| Colorado | 38,020 | 1.11× |
| Washington, District of Columbia | 26,820 | 4.09× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Product design | 3.44× | Business & Career |
| Urban Outfitters | 2.8× | Shopping |
| Nebraska Cornhuskers football | 3.64× | Sports |
| Jaws | 4.07× | Movies & TV |
| Queens College, City University of New York | 4.75× | Business & Career |
| Home staging | 3.27× | Home & Garden |
| Jesse Plemons | 2.13× | Movies & TV |
| Iowa Hawkeyes | 4.7× | Sports |
| Electrolyte | 2.68× | Health |
| Nipsey Hussle | 3.17× | Music & Radio |
| Staycation | 1.73× | Home & Garden |
| Grammarly | 2.39× | Business & Career |
| Monogram | 1.87× | Home & Garden |
| South Asian cuisine | 3.95× | Food & Beverages |
| Giorgio A. Tsoukalos | 9.55× | Literature |
| Sailor | 1.92× | Travel & Leisure |
| Glossier | 2.02× | Beauty & Wellness |
| Berenstain Bears | 3.02× | Literature |
| JFK (film) | 3.29× | Movies & TV |
| Charlamagne Tha God | 3.22× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.38 |
| Risk Appetite | THRILL | 1.49 |
| Urban Lifestyle | OPEN | 1.21 |
| Career Orientation | POWER | 1.18 |
| Early Adopter Mentality | POWER | 1.16 |
| Need for Security | CONSERVATISM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.2% |
| Italy | 8.1% |
| Germany | 7.1% |
See Krav Maga audiences in other countries
More Sports audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Krav Maga have in United States?
Krav Maga has an estimated audience of 2,180,224 people in United States, concentrated in Florida and Texas.
What is the gender split and age of Krav Maga fans?
24.1% of Krav Maga fans are female, 75.9% are male, with an average age of 33.7 years.
Which brands do Krav Maga fans like most?
Krav Maga fans show strongest brand affinity for Product design (3.44×), Urban Outfitters (2.8×), and Nebraska Cornhuskers football (3.64×) over the country average.
Where do Krav Maga fans live in United States?
Krav Maga fans in United States are most concentrated in Florida (reach 50,147), Texas (reach 49,859), and Tennessee (reach 49,792). These three regions account for the largest share of the active audience.
What other brands do Krav Maga fans also like?
Beyond Krav Maga itself, the audience over-indexes on Urban Outfitters (2.8×), Nebraska Cornhuskers football (3.64×), Jaws (4.07×), and Queens College, City University of New York (4.75×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Krav Maga. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.