Rascasse Audience Intelligence

Kris Bryant Audience in United States

A data profile of the people who buy, follow and care about Kris Bryant in United States — modelled from more than twelve digital signal sources. Kris Bryant has an estimated audience of 1,047,808 people in United States.

#146among Baseball in United States#5076among Person in United States#2109in Sports

The average Kris Bryant fan in United States is 39.4 years old, more male, and lives primarily in Illinois.

The audience is concentrated in Illinois, California, Texas.

Top brand affinities include MLB, Seattle Mariners, Colorado Rockies, with strongest over-indexing on MLB (2.33× the country average).

Demographically, the Kris Bryant audience skews more male with an average age of 39.4, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kris Bryant fan in United States is more male, around 39.4 years old, with strong Patriotism tendencies and a notable affinity for MLB.

Category: Sports · Type: Person · Subtype: Baseball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kris Bryant profile in United States.

Audience size
1M
in United States
Gender
39.3%♀
60.7% male
Age
39.4
average years
Country rank
#22946
Person in United States
Fig. 01

Search interest · 12-month trend

+24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kris Bryant fans

39.3% are female, 60.7% are male, average age 39.4.

Fig. 02

Gender split

39.3%
Female
60.7%
Male
Demographic split for Kris Bryant audience in United States
MetricValue
Female39.3%
Male60.7%
Average age39.4
Estimated audience size1,047,808
Fig. 03

Age distribution

Ø 39.4
average years
Age distribution of the Kris Bryant audience in United States
Age bracketShare%
16-1921%
20-2918%
30-3919%
40-4920%
50+22%
Fig. 04

Worldwide distribution

93.1%

of the worldwide Kris Bryant audience comes from United States.

Worldwide audience distribution share by country for Kris Bryant
CountryShare
United States93.1%
Canada3.0%
Japan1.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kris Bryant audience in United States is strongest.

Fig. 05

Top regions by affinity

Kris Bryant fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~200K5.64×
02Iowa~30K3.39×
03Indiana~50K2.55×
04Colorado~40K2.50×
05Wisconsin~30K1.91×
06Nevada~10K1.44×
07Nebraska~6K1.26×
08Missouri~20K1.17×
09Arizona~20K1.11×
10Wyoming~2K1.06×
11Kentucky~10K0.99×
12South Dakota~2K0.99×
13North Dakota~2K0.95×
14Montana~3K0.91×
15Tennessee~20K0.88×
16Kansas~7K0.86×
17Idaho~4K0.84×
18Ohio~30K0.83×
19California~90K0.82×
20Minnesota~10K0.82×
21Arkansas~7K0.82×
22Pennsylvania~30K0.81×
23Connecticut~8K0.81×
24Alaska~2K0.81×
25Michigan~20K0.80×
26Utah~7K0.79×
27Washington, District of Columbia~2K0.79×
28Massachusetts~20K0.78×
29New Mexico~4K0.78×
30New Jersey~20K0.77×
31Maine~3K0.77×
32Rhode Island~2K0.77×
33Delaware~2K0.77×
34West Virginia~4K0.76×
35Hawaii~3K0.75×
36New Hampshire~3K0.75×
37New York~40K0.73×
38Oklahoma~8K0.71×
39Mississippi~6K0.71×
40Washington~10K0.69×
41Louisiana~9K0.69×
42Alabama~10K0.68×
43South Carolina~10K0.67×
44Oregon~8K0.67×
45North Carolina~20K0.62×
46Virginia~20K0.62×
47Florida~40K0.60×
48Georgia~20K0.60×
49Maryland~10K0.59×
50Texas~50K0.55×
Fig. 06

Affinity by region

Affinity by region — Kris Bryant, United States
0.55×1.00×5.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kris Bryant audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kris Bryant audience
#·InterestCategoryAffinity×
01Colorado RockiesSports7.06×
02Seattle MarinersSports3.78×
03Major League Baseball All-Star GameSports3.75×
04World SeriesSports3.73×
05Aaron JudgeSports3.33×
06Minor League BaseballSports3.21×
07Boston Red SoxSports2.96×
08Houston AstrosSports2.42×
09MLBSports2.33×
10MLB.comSports2.28×
11Aaron RodgersSports2.04×
12New York YankeesSports2.03×
13Anime conventionLiterature1.86×
14House musicMusic & Radio1.80×
15Scooby-DooMovies & TV1.79×
16Detroit TigersSports1.78×
17CBS SportsMovies & TV1.75×
18Las VegasTravel & Leisure1.63×
19NBA FinalsSports1.58×
20High schoolBusiness & Career1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kris Bryant audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kris Bryant audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.28×
Risk AppetiteTHRILL1.13×
Career OrientationPOWER1.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kris Bryant audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.80×
CreativityOPEN0.84×
MindfulnessBALANCE0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kris Bryant have in United States?

Kris Bryant has an estimated audience of 1,047,808 people in United States, concentrated in Illinois and California.

02

What is the gender split and age of Kris Bryant fans?

39.3% of Kris Bryant fans are female, 60.7% are male, with an average age of 39.4 years.

03

Which brands do Kris Bryant fans like most?

Kris Bryant fans show strongest brand affinity for MLB (2.33×), Seattle Mariners (3.78×), and Colorado Rockies (7.06×) over the country average.

04

Where do Kris Bryant fans live in United States?

Kris Bryant fans in United States are most concentrated in Illinois (reach ~200K), California (reach ~90K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Kris Bryant fans also like?

Beyond Kris Bryant itself, the audience over-indexes on Seattle Mariners (3.78×), Colorado Rockies (7.06×), Major League Baseball All-Star Game (3.75×), and Boston Red Sox (2.96×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Baseball audiences in United States

See Kris Bryant audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Kris Bryant. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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