La Mer (cosmetics) Audience in United States

La Mer (cosmetics) logo

La Mer (cosmetics) has an estimated audience of 401,399 people in United States. 94.6% are female, 5.4% are male, average age 33.9. Top regions: California, New York, Texas. Top brand affinities: Jersey (fabric), Trish McEvoy, Fábio Porchat, Software widget, Cleavage enhancement.

The average La Mer (cosmetics) fan in United States is 33.9 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Jersey (fabric), Trish McEvoy, Fábio Porchat, with strongest over-indexing on Jersey (fabric) (52.13× the country average). Demographically, the La Mer (cosmetics) audience skews more female with an average age of 33.9, and over-indexes on personality traits such as Tradition, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 19 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Brand · Subtype: Cosmetics

Demographics of La Mer (cosmetics) fans

Demographic split for La Mer (cosmetics) audience in United States
MetricValue
Female94.6%
Male5.4%
Average age33.9
Estimated audience size401,399

Audience persona

The typical La Mer (cosmetics) fan in United States is more female, around 33.9 years old, with strong Tradition tendencies and a notable affinity for Jersey (fabric).

Top regions in United States

Top regions ranked by reach for La Mer (cosmetics) in United States
RegionReachAffinity
California101,8722.31×
New York61,9202.76×
Texas35,3571.02×
Florida31,0361.14×
New Jersey21,2652.08×
Illinois15,1471.13×
Pennsylvania14,0271.04×
Massachusetts13,8261.75×
Washington13,1701.64×
Georgia11,7540.95×
Hawaii11,4436.63×
Virginia11,0741.13×
North Carolina9,7700.81×
Ohio7,5360.61×
Maryland7,4701.08×
Arizona7,2670.89×
Michigan7,0510.67×
Tennessee5,3730.67×
Colorado5,2010.82×
Connecticut5,1741.29×
Nevada4,8141.24×
Oregon4,6451.01×
Indiana4,5280.62×
Missouri4,1220.64×
Minnesota4,0430.7×
South Carolina3,8590.64×
Wisconsin3,6540.61×
Louisiana3,5460.69×
Alabama3,4030.61×
Kentucky3,1180.62×
Oklahoma3,0950.69×
Utah2,3230.65×
Washington, District of Columbia1,7611.46×
Kansas1,7300.55×
Arkansas1,7170.52×
Mississippi1,5930.48×
Iowa1,5420.47×
New Hampshire1,3660.86×
New Mexico1,1990.6×
Idaho1,1560.57×
Rhode Island1,1270.88×
Delaware1,0300.93×
Nebraska1,0010.5×
Maine8990.63×
West Virginia7310.39×
Alaska6890.8×
Montana5610.5×
Vermont4860.69×
South Dakota3470.37×
North Dakota3390.41×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for La Mer (cosmetics) audience
BrandAffinityCategory
Jersey (fabric)52.13×Fashion & Accessoires
Trish McEvoy14.61×Beauty & Wellness
Fábio Porchat26.32×Movies & TV
Software widget4.65×Technology & Electronics
Cleavage enhancement15.53×Fashion & Accessoires
The End of Poverty17.74×Literature
Faakhir Mehmood16.69×Music & Radio
Community engagement1.78×Politics & Society
Chanticleer (ensemble)1.74×Music & Radio
Eyelashes Regrow1.57×Beauty & Wellness
XCOM: Enemy Within1.69×Games
Point Éphémère2.35×Music & Radio
GE Wind Energy2.4×Home & Garden
Enrique Pérez1.53×Sports
University of Évora2.69×Business & Career
Actu Environnement1.72×News
Evorich Flooring1.95×Home & Garden
Entremont, Haute-Savoie1.95×Travel & Leisure
Gazeta "Epoka e re", Prishtinë6.8×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by La Mer (cosmetics) audience
TraitClusterScore
TraditionCONSERVATISM2.35
Risk AppetiteTHRILL0.99
Pet OwnershipJOY0.87
MindfulnessBALANCE0.83
Urban LifestyleOPEN0.63
Sports ActivityPOWER0.52

Worldwide distribution

Worldwide audience distribution share by country for La Mer (cosmetics)
CountryShare
China16.3%
United States11.7%
Japan9.0%

See La Mer (cosmetics) audiences in other countries

More Cosmetics audiences in United States

Frequently asked questions

How many fans does La Mer (cosmetics) have in United States?

La Mer (cosmetics) has an estimated audience of 401,399 people in United States, concentrated in California and New York.

What is the gender split and age of La Mer (cosmetics) fans?

94.6% of La Mer (cosmetics) fans are female, 5.4% are male, with an average age of 33.9 years.

Which brands do La Mer (cosmetics) fans like most?

La Mer (cosmetics) fans show strongest brand affinity for Jersey (fabric) (52.13×), Trish McEvoy (14.61×), and Fábio Porchat (26.32×) over the country average.

Where do La Mer (cosmetics) fans live in United States?

La Mer (cosmetics) fans in United States are most concentrated in California (reach 101,872), New York (reach 61,920), and Texas (reach 35,357). These three regions account for the largest share of the active audience.

What other brands do La Mer (cosmetics) fans also like?

Beyond La Mer (cosmetics) itself, the audience over-indexes on Trish McEvoy (14.61×), Fábio Porchat (26.32×), Software widget (4.65×), and Cleavage enhancement (15.53×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for La Mer (cosmetics). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.