Lamborghini Gallardo Audience in United States

Lamborghini Gallardo logo

Lamborghini Gallardo has an estimated audience of 715,636 people in United States. 24.4% are female, 75.6% are male, average age 37.5. Top regions: California, Texas, Florida. Top brand affinities: National Auto Sport Association, Siouxsie and the Banshees, Lamborghini Aventador, Porsche Macan, Impala.

The average Lamborghini Gallardo fan in United States is 37.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include National Auto Sport Association, Siouxsie and the Banshees, Lamborghini Aventador, with strongest over-indexing on National Auto Sport Association (61.56× the country average). Demographically, the Lamborghini Gallardo audience skews more male with an average age of 37.5, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

Demographics of Lamborghini Gallardo fans

Demographic split for Lamborghini Gallardo audience in United States
MetricValue
Female24.4%
Male75.6%
Average age37.5
Estimated audience size715,636

Audience persona

The typical Lamborghini Gallardo fan in United States is more male, around 37.5 years old, with strong Luxury Orientation tendencies and a notable affinity for National Auto Sport Association.

Top regions in United States

Top regions ranked by reach for Lamborghini Gallardo in United States
RegionReachAffinity
California107,8261.37×
Texas79,1081.29×
Florida67,1761.39×
New York39,0250.98×
Georgia25,7611.17×
Illinois25,7501.08×
Pennsylvania22,6680.94×
North Carolina21,5771×
Ohio20,2950.92×
Washington19,0481.33×
New Jersey18,7251.03×
Michigan18,1440.97×
Virginia18,1391.04×
Arizona16,3171.12×
Tennessee15,3401.07×
Indiana13,9661.07×
Massachusetts13,6820.97×
Colorado12,7541.13×
Maryland12,0800.98×
Missouri11,2640.98×
South Carolina9,9230.92×
Minnesota9,5880.94×
Wisconsin9,4570.88×
Oklahoma8,9571.13×
Kentucky8,8470.99×
Nevada8,8311.28×
Oregon8,7431.07×
Alabama8,7040.87×
Utah8,3741.31×
Louisiana8,3320.9×
Connecticut7,9311.1×
Kansas5,8141.03×
Iowa5,5190.94×
Arkansas5,4390.92×
Mississippi5,0890.86×
Idaho4,1231.15×
New Mexico3,8451.07×
Nebraska3,4020.95×
New Hampshire2,8231×
Hawaii2,7900.91×
West Virginia2,5120.75×
Maine2,2440.88×
Alaska1,9491.27×
Rhode Island1,9000.83×
Washington, District of Columbia1,6430.76×
Delaware1,5580.79×
Montana1,4030.71×
North Dakota1,2440.85×
South Dakota1,0650.64×
Wyoming8650.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lamborghini Gallardo audience
BrandAffinityCategory
National Auto Sport Association61.56×Sports
Siouxsie and the Banshees115.97×Music & Radio
Lamborghini Aventador40.14×Cars & Mobility
Porsche Macan44.3×Cars & Mobility
Impala65.51×Pets & Animals
Convertible20×Cars & Mobility
Lamborghini Urus28.33×Cars & Mobility
Audi R829.86×Cars & Mobility
Porsche 91123.78×Cars & Mobility
Mercedes-Benz GLA-Class38.06×Cars & Mobility
Porsche Boxster54.58×Cars & Mobility
Range Rover (L405)24.21×Cars & Mobility
Lamborghini Huracán35.58×Cars & Mobility
Lamborghini Miura84.18×Cars & Mobility
Station wagon18.84×Cars & Mobility
Coupé14.58×Cars & Mobility
Bugatti Veyron28.8×Cars & Mobility
Bullitt57.91×Movies & TV
Bugatti Chiron43.81×Cars & Mobility
Porsche Cayenne23.11×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lamborghini Gallardo audience
TraitClusterScore
Luxury OrientationPREMIUM3.46
Risk AppetiteTHRILL2.51
Family OrientationCONSERVATISM1.53
Early Adopter MentalityPOWER1.44
Need for SecurityCONSERVATISM1.44
Sports ActivityPOWER1.32

Worldwide distribution

Worldwide audience distribution share by country for Lamborghini Gallardo
CountryShare
United States20.1%
Brazil7.8%
Italy5.6%

See Lamborghini Gallardo audiences in other countries

More Car type audiences in United States

Frequently asked questions

How many fans does Lamborghini Gallardo have in United States?

Lamborghini Gallardo has an estimated audience of 715,636 people in United States, concentrated in California and Texas.

What is the gender split and age of Lamborghini Gallardo fans?

24.4% of Lamborghini Gallardo fans are female, 75.6% are male, with an average age of 37.5 years.

Which brands do Lamborghini Gallardo fans like most?

Lamborghini Gallardo fans show strongest brand affinity for National Auto Sport Association (61.56×), Siouxsie and the Banshees (115.97×), and Lamborghini Aventador (40.14×) over the country average.

Where do Lamborghini Gallardo fans live in United States?

Lamborghini Gallardo fans in United States are most concentrated in California (reach 107,826), Texas (reach 79,108), and Florida (reach 67,176). These three regions account for the largest share of the active audience.

What other brands do Lamborghini Gallardo fans also like?

Beyond Lamborghini Gallardo itself, the audience over-indexes on Siouxsie and the Banshees (115.97×), Lamborghini Aventador (40.14×), Porsche Macan (44.3×), and Impala (65.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lamborghini Gallardo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.