Rascasse Audience Intelligence

Level (video gaming) Audience in United States

A data profile of the people who buy, follow and care about Level (video gaming) in United States — modelled from more than twelve digital signal sources. Level (video gaming) has an estimated audience of 736,512 people in United States.

#9852among Topic in United States#606in Games

The average Level (video gaming) fan in United States is 36.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Michigan, Texas.

Top brand affinities include Fortinet, King crab, Hackers, with strongest over-indexing on Fortinet (158.44× the country average).

Demographically, the Level (video gaming) audience skews balanced with an average age of 36.2, and over-indexes on personality traits such as Need for Security, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Level (video gaming) fan in United States is balanced, around 36.2 years old, with strong Need for Security tendencies and a notable affinity for Fortinet.

Category: Games · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Level (video gaming) profile in United States.

Audience size
737K
in United States
Gender
52.4%♀
47.6% male
Age
36.2
average years
Country rank
#28972
Topic in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Level (video gaming) fans

52.4% are female, 47.6% are male, average age 36.2.

Fig. 02

Gender split

52.4%
Female
47.6%
Male
Demographic split for Level (video gaming) audience in United States
MetricValue
Female52.4%
Male47.6%
Average age36.2
Estimated audience size736,512
Fig. 03

Age distribution

Ø 36.2
average years
Age distribution of the Level (video gaming) audience in United States
Age bracketShare%
16-1930%
20-2920%
30-3916%
40-4916%
50+18%
Fig. 04

Worldwide distribution

18.4%

of the worldwide Level (video gaming) audience comes from United States.

Worldwide audience distribution share by country for Level (video gaming)
CountryShare
United States18.4%
Japan12.4%
Argentina7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Level (video gaming) audience in United States is strongest.

Fig. 05

Top regions by affinity

Level (video gaming) fans by region: top regions in United States
#RegionReachAffinity×
01Indiana~50K3.52×
02Michigan~60K3.01×
03Missouri~20K1.80×
04West Virginia~4K1.26×
05New York~50K1.24×
06Illinois~30K1.17×
07Massachusetts~20K1.14×
08Iowa~7K1.12×
09California~90K1.10×
10Washington~20K1.06×
11Wisconsin~10K1.00×
12New Hampshire~3K0.97×
13Maine~3K0.97×
14Louisiana~9K0.93×
15Rhode Island~2K0.93×
16Virginia~20K0.92×
17Colorado~10K0.92×
18Minnesota~10K0.92×
19Montana~2K0.92×
20Florida~50K0.91×
21Kentucky~8K0.90×
22Tennessee~10K0.89×
23Utah~6K0.89×
24Idaho~3K0.89×
25North Dakota~1K0.88×
26Oregon~7K0.87×
27Nebraska~3K0.87×
28South Dakota~1K0.87×
29Vermont~1K0.87×
30Texas~50K0.86×
31New Jersey~20K0.86×
32Arkansas~5K0.86×
33Ohio~20K0.85×
34North Carolina~20K0.83×
35Alabama~9K0.83×
36Oklahoma~7K0.83×
37Connecticut~6K0.83×
38Kansas~5K0.83×
39Alaska~1K0.83×
40Pennsylvania~20K0.82×
41Mississippi~5K0.82×
42Georgia~20K0.81×
43South Carolina~9K0.81×
44New Mexico~3K0.79×
45Washington, District of Columbia~2K0.78×
46Maryland~10K0.77×
47Arizona~10K0.76×
48Hawaii~2K0.74×
49Nevada~5K0.73×
50Delaware~1K0.69×
Fig. 06

Affinity by region

Affinity by region — Level (video gaming), United States
0.69×1.00×3.52×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Level (video gaming) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Level (video gaming) audience
#·InterestCategoryAffinity×
01FortinetTechnology & Electronics158.44×
02EuphoniumMusic & Radio67.45×
03Liza SoberanoMovies & TV48.98×
04HackersMovies & TV47.82×
05King crabPets & Animals46.33×
06American Truck SimulatorGames29.24×
07Avast!Technology & Electronics19.05×
08Manny MachadoSports17.94×
09International educationBusiness & Career12.14×
10Graphic novelLiterature7.93×
11Anne HathawayMovies & TV7.43×
12Web serverTechnology & Electronics6.13×
13Massively multiplayer online gamesGames5.87×
14ShrimpFood & Beverages5.50×
15Collectible card gameGames5.35×
16Internet celebrityInternet & Social Media4.06×
17Anime and manga fandomLiterature3.97×
18Diaper bagKids & Family3.85×
19Mobile gameGames3.80×
20RedditInternet & Social Media2.97×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Level (video gaming) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Level (video gaming) audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM4.18×
TravellingTHRILL1.53×
SpiritualityBALANCE1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Level (video gaming) audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.54×
Design AffinityPREMIUM0.60×
DIY MentalityTHRILL0.66×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Level (video gaming) have in United States?

Level (video gaming) has an estimated audience of 736,512 people in United States, concentrated in California and Michigan.

02

What is the gender split and age of Level (video gaming) fans?

52.4% of Level (video gaming) fans are female, 47.6% are male, with an average age of 36.2 years.

03

Which brands do Level (video gaming) fans like most?

Level (video gaming) fans show strongest brand affinity for Fortinet (158.44×), King crab (46.33×), and Hackers (47.82×) over the country average.

04

Where do Level (video gaming) fans live in United States?

Level (video gaming) fans in United States are most concentrated in California (reach ~90K), Michigan (reach ~60K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Level (video gaming) fans also like?

Beyond Level (video gaming) itself, the audience over-indexes on King crab (46.33×), Hackers (47.82×), Euphonium (67.45×), and Anne Hathaway (7.43×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Games audiences in United States

See Level (video gaming) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Level (video gaming). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →