License Audience in United States

License has an estimated audience of 8,851,199 people in United States. 40.6% are female, 59.4% are male, average age 39.4. Top regions: California, Texas, Florida. Top brand affinities: Jezebel (film), Israel, Combat sport, Home staging, Bank account.
The average License fan in United States is 39.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jezebel (film), Israel, Combat sport, with strongest over-indexing on Jezebel (film) (17.49× the country average). Demographically, the License audience skews more male with an average age of 39.4, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of License fans
| Metric | Value |
|---|---|
| Female | 40.6% |
| Male | 59.4% |
| Average age | 39.4 |
| Estimated audience size | 8,851,199 |
Audience persona
The typical License fan in United States is more male, around 39.4 years old, with strong Career Orientation tendencies and a notable affinity for Jezebel (film).
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 1,029,170 | 1.06× |
| Texas | 769,289 | 1.01× |
| Florida | 712,328 | 1.19× |
| New York | 535,243 | 1.08× |
| Washington | 406,347 | 2.29× |
| Georgia | 343,346 | 1.26× |
| Illinois | 292,372 | 0.99× |
| Pennsylvania | 276,649 | 0.93× |
| North Carolina | 268,887 | 1.01× |
| Ohio | 262,665 | 0.96× |
| Wisconsin | 217,418 | 1.63× |
| Michigan | 217,220 | 0.94× |
| New Jersey | 211,686 | 0.94× |
| Virginia | 209,529 | 0.97× |
| Massachusetts | 185,074 | 1.06× |
| Tennessee | 183,253 | 1.03× |
| Arizona | 166,982 | 0.92× |
| Indiana | 157,328 | 0.97× |
| Maryland | 153,875 | 1.01× |
| Missouri | 149,506 | 1.05× |
| Minnesota | 138,580 | 1.09× |
| Alabama | 131,443 | 1.06× |
| Colorado | 128,560 | 0.92× |
| South Carolina | 126,222 | 0.95× |
| Louisiana | 117,530 | 1.03× |
| Kentucky | 115,094 | 1.04× |
| Oregon | 106,711 | 1.05× |
| Oklahoma | 96,755 | 0.98× |
| Connecticut | 86,303 | 0.97× |
| Utah | 72,808 | 0.92× |
| Nevada | 72,593 | 0.85× |
| Iowa | 70,453 | 0.97× |
| Arkansas | 68,395 | 0.94× |
| Mississippi | 68,272 | 0.94× |
| Kansas | 67,566 | 0.97× |
| Nebraska | 42,572 | 0.96× |
| Idaho | 40,604 | 0.91× |
| New Mexico | 37,345 | 0.84× |
| West Virginia | 34,776 | 0.84× |
| Hawaii | 33,851 | 0.89× |
| Maine | 30,005 | 0.95× |
| New Hampshire | 28,654 | 0.82× |
| Washington, District of Columbia | 25,047 | 0.94× |
| Rhode Island | 24,998 | 0.89× |
| Montana | 21,316 | 0.87× |
| Delaware | 19,595 | 0.8× |
| North Dakota | 17,211 | 0.95× |
| South Dakota | 16,990 | 0.83× |
| Alaska | 16,754 | 0.88× |
| Vermont | 13,638 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jezebel (film) | 17.49× | Movies & TV |
| Israel | 3.91× | Travel & Leisure |
| Combat sport | 2.62× | Sports |
| Home staging | 4.02× | Home & Garden |
| Bank account | 1.81× | Business & Career |
| Google Photos | 1.69× | Technology & Electronics |
| Jeep Grand Cherokee (WJ) | 3.65× | Cars & Mobility |
| Jesse Plemons | 2.01× | Movies & TV |
| Jeep Wagoneer | 3.3× | Cars & Mobility |
| Wikia | 1.95× | Internet & Social Media |
| Hocus Pocus | 2.7× | Movies & TV |
| Hog Hunting | 1.92× | Sports |
| Monogram | 2.12× | Home & Garden |
| The Devil's Rejects | 5.41× | Movies & TV |
| Nebraska Cornhuskers football | 1.72× | Sports |
| Consequence (rapper) | 2.97× | Music & Radio |
| Tierra Cali | 3.39× | Travel & Leisure |
| Urban horticulture | 1.52× | Home & Garden |
| Cam Ward | 1.56× | Sports |
| Super Idol (Taiwan TV series) | 11.31× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.36 |
| Early Adopter Mentality | POWER | 1.34 |
| Extroversion | THRILL | 1.3 |
| Need for Security | CONSERVATISM | 1.24 |
| Luxury Orientation | PREMIUM | 1.18 |
| Patriotism | CONSERVATISM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 32.8% |
| Italy | 5.8% |
| United Kingdom | 5.4% |
See License audiences in other countries
More Technology & Electronics audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does License have in United States?
License has an estimated audience of 8,851,199 people in United States, concentrated in California and Texas.
What is the gender split and age of License fans?
40.6% of License fans are female, 59.4% are male, with an average age of 39.4 years.
Which brands do License fans like most?
License fans show strongest brand affinity for Jezebel (film) (17.49×), Israel (3.91×), and Combat sport (2.62×) over the country average.
Where do License fans live in United States?
License fans in United States are most concentrated in California (reach 1,029,170), Texas (reach 769,289), and Florida (reach 712,328). These three regions account for the largest share of the active audience.
What other brands do License fans also like?
Beyond License itself, the audience over-indexes on Israel (3.91×), Combat sport (2.62×), Home staging (4.02×), and Bank account (1.81×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for License. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.