Rascasse Audience Intelligence

License Audience in United States

A data profile of the people who buy, follow and care about License in United States — modelled from more than twelve digital signal sources. License has an estimated audience of 8,851,199 people in United States.

#2536among Topic in United States#184in Technology & Electronics

The average License fan in United States is 39.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Josh Brolin, Spotify, Do it yourself (DIY), with strongest over-indexing on Josh Brolin (9.74× the country average).

Demographically, the License audience skews more male with an average age of 39.4, and over-indexes on personality traits such as Career Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical License fan in United States is more male, around 39.4 years old, with strong Career Orientation tendencies and a notable affinity for Josh Brolin.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the License profile in United States.

Audience size
8.9M
in United States
Gender
40.6%♀
59.4% male
Age
39.4
average years
Country rank
#4035
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of License fans

40.6% are female, 59.4% are male, average age 39.4.

Fig. 02

Gender split

40.6%
Female
59.4%
Male
Demographic split for License audience in United States
MetricValue
Female40.6%
Male59.4%
Average age39.4
Estimated audience size8,851,199
Fig. 03

Age distribution

Ø 39.4
average years
Age distribution of the License audience in United States
Age bracketShare%
16-1921%
20-2920%
30-3918%
40-4919%
50+23%
Fig. 04

Worldwide distribution

32.8%

of the worldwide License audience comes from United States.

Worldwide audience distribution share by country for License
CountryShare
United States32.8%
Italy5.8%
United Kingdom5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the License audience in United States is strongest.

Fig. 05

Top regions by affinity

License fans by region: top regions in United States
#RegionReachAffinity×
01Washington~400K2.05×
02Wisconsin~200K1.52×
03Georgia~300K1.20×
04Florida~700K1.10×
05Alabama~100K1.09×
06Louisiana~100K1.07×
07Kentucky~100K1.06×
08Tennessee~200K1.04×
09North Dakota~20K1.04×
10New York~500K1.03×
11North Carolina~300K1.03×
12Massachusetts~200K1.03×
13Missouri~100K1.01×
14Minnesota~100K1.01×
15Arkansas~70K1.01×
16Maryland~200K1.00×
17Mississippi~70K1.00×
18Virginia~200K0.99×
19Oregon~100K0.99×
20Oklahoma~100K0.99×
21California~1M0.98×
22Indiana~200K0.98×
23Iowa~70K0.98×
24Texas~700K0.97×
25Alaska~20K0.97×
26Ohio~300K0.96×
27South Carolina~100K0.96×
28Connecticut~90K0.96×
29Kansas~70K0.96×
30Nebraska~40K0.96×
31Maine~30K0.96×
32Illinois~300K0.95×
33Michigan~200K0.95×
34New Jersey~200K0.95×
35South Dakota~20K0.95×
36Pennsylvania~300K0.94×
37Idaho~40K0.94×
38Vermont~10K0.94×
39Arizona~200K0.93×
40Rhode Island~30K0.93×
41West Virginia~40K0.91×
42Montana~20K0.91×
43Utah~70K0.90×
44New Mexico~40K0.90×
45Washington, District of Columbia~20K0.90×
46Hawaii~30K0.89×
47Colorado~100K0.87×
48Nevada~70K0.87×
49New Hampshire~30K0.87×
50Delaware~20K0.86×
Fig. 06

Affinity by region

Affinity by region — License, United States
0.86×1.00×2.05×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the License audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for License audience
#·InterestCategoryAffinity×
01Josh BrolinMovies & TV9.74×
02Scott PilgrimLiterature8.50×
03DrakeMusic & Radio3.42×
04Nicki MinajMusic & Radio3.22×
05Millie Bobby BrownMovies & TV3.21×
06SoundCloudMusic & Radio2.87×
07Gangsta rapMusic & Radio2.62×
08Makeup TutorialsBeauty & Wellness2.54×
09Hair conditionerBeauty & Wellness2.53×
10NikeFashion & Accessoires2.43×
11Natural skin careBeauty & Wellness2.42×
12Real propertyHome & Garden2.38×
13SpotifyInternet & Social Media2.25×
14LeBron JamesSports2.21×
15AdidasFashion & Accessoires2.13×
16Do it yourself (DIY)Home & Garden1.87×
17Harry PotterMovies & TV1.76×
18Anime moviesMovies & TV1.60×
19Ultimate Fighting ChampionshipSports1.59×
20SupermanMovies & TV1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the License audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by License audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.60×
PatriotismCONSERVATISM1.59×
Early Adopter MentalityPOWER1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by License audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.78×
Family OrientationCONSERVATISM0.83×
MindfulnessBALANCE0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does License have in United States?

License has an estimated audience of 8,851,199 people in United States, concentrated in California and Texas.

02

What is the gender split and age of License fans?

40.6% of License fans are female, 59.4% are male, with an average age of 39.4 years.

03

Which brands do License fans like most?

License fans show strongest brand affinity for Josh Brolin (9.74×), Spotify (2.25×), and Do it yourself (DIY) (1.87×) over the country average.

04

Where do License fans live in United States?

License fans in United States are most concentrated in California (reach ~1M), Texas (reach ~700K), and Florida (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do License fans also like?

Beyond License itself, the audience over-indexes on Spotify (2.25×), Do it yourself (DIY) (1.87×), Superman (1.53×), and Nike (2.43×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See License audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for License. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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