Logan International Airport Audience in United States

Logan International Airport logo

Logan International Airport has an estimated audience of 1,205,294 people in United States. 58.7% are female, 41.3% are male, average age 42.0. Top regions: Massachusetts, New Hampshire, California. Top brand affinities: Alaska, Life of Pi, Northrop Grumman, Hammock camping, Hipster.

The average Logan International Airport fan in United States is 42.0 years old, more female, and lives primarily in Massachusetts. The audience is concentrated in Massachusetts, New Hampshire, California. Top brand affinities include Alaska, Life of Pi, Northrop Grumman, with strongest over-indexing on Alaska (20.57× the country average). Demographically, the Logan International Airport audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Family Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Airport

Demographics of Logan International Airport fans

Demographic split for Logan International Airport audience in United States
MetricValue
Female58.7%
Male41.3%
Average age42.0
Estimated audience size1,205,294

Audience persona

The typical Logan International Airport fan in United States is more female, around 42.0 years old, with strong Family Orientation tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Logan International Airport in United States
RegionReachAffinity
Massachusetts428,02018.02×
New Hampshire41,3768.71×
California30,4750.23×
New York29,8670.44×
Florida29,7670.36×
Texas22,4080.22×
Rhode Island21,0685.49×
Connecticut20,0911.66×
Maine18,3764.26×
Virginia12,3520.42×
North Carolina11,1410.31×
Pennsylvania10,9270.27×
Illinois10,8610.27×
Georgia10,3280.28×
New Jersey9,1210.3×
Ohio8,8610.24×
Michigan7,8090.25×
Maryland6,9480.34×
Washington6,3660.26×
Arizona6,0200.24×
Colorado5,5910.29×
Tennessee5,4700.23×
South Carolina4,7490.26×
Vermont4,3082.04×
Indiana4,1810.19×
Minnesota3,8950.23×
Missouri3,7160.19×
Wisconsin3,3640.19×
Oregon3,3010.24×
Utah3,0910.29×
Kentucky2,9690.2×
Alabama2,8540.17×
Louisiana2,6800.17×
Washington, District of Columbia2,4320.67×
Nevada2,1780.19×
Kansas1,7730.19×
Iowa1,7580.18×
Oklahoma1,7250.13×
Hawaii1,4520.28×
Arkansas1,2650.13×
Montana1,2380.37×
Mississippi9970.1×
Nebraska9960.16×
Idaho9950.16×
New Mexico8960.15×
West Virginia7770.14×
Delaware7260.22×
Alaska5600.22×
Wyoming3590.2×
North Dakota3550.14×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Logan International Airport audience
BrandAffinityCategory
Alaska20.57×Travel & Leisure
Life of Pi18.74×Movies & TV
Northrop Grumman10.04×Business & Career
Hammock camping10.22×Travel & Leisure
Hipster12.92×Politics & Society
Pro-Ject5.34×Music & Radio
Arrietty18.74×Movies & TV
Emperor Entertainment Group14.39×Business & Career
Elsword18.74×Games
Academy Award for Best Production Design18.74×Movies & TV
Minnesota1.81×Travel & Leisure
Academy Award for Best Original Score16.97×Movies & TV
Omaha Storm Chasers18.74×Sports
Israel1.95×Travel & Leisure
Rapid prototyping16.03×Business & Career
N1 road (South Africa)3.74×Travel & Leisure
Hog Hunting2.98×Sports
Naperville, Illinois7.03×Travel & Leisure
Notre Dame Fighting Irish football4.09×Sports
Acoustic music3.61×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Logan International Airport audience
TraitClusterScore
Family OrientationCONSERVATISM2.54
Risk AppetiteTHRILL1.81
LGBTQ+ IdentityOPEN1.68
Luxury OrientationPREMIUM1.54
PatriotismCONSERVATISM1.52
Early Adopter MentalityPOWER1.43

Worldwide distribution

Worldwide audience distribution share by country for Logan International Airport
CountryShare
United States95.6%
Germany2.1%
United Kingdom1.5%

See Logan International Airport audiences in other countries

More Airport audiences in United States

Frequently asked questions

How many fans does Logan International Airport have in United States?

Logan International Airport has an estimated audience of 1,205,294 people in United States, concentrated in Massachusetts and New Hampshire.

What is the gender split and age of Logan International Airport fans?

58.7% of Logan International Airport fans are female, 41.3% are male, with an average age of 42.0 years.

Which brands do Logan International Airport fans like most?

Logan International Airport fans show strongest brand affinity for Alaska (20.57×), Life of Pi (18.74×), and Northrop Grumman (10.04×) over the country average.

Where do Logan International Airport fans live in United States?

Logan International Airport fans in United States are most concentrated in Massachusetts (reach 428,020), New Hampshire (reach 41,376), and California (reach 30,475). These three regions account for the largest share of the active audience.

What other brands do Logan International Airport fans also like?

Beyond Logan International Airport itself, the audience over-indexes on Life of Pi (18.74×), Northrop Grumman (10.04×), Hammock camping (10.22×), and Hipster (12.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Logan International Airport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.