Lollipop Audience in United States

Lollipop logo

Lollipop has an estimated audience of 1,203,774 people in United States. 75.8% are female, 24.2% are male, average age 34.0. Top regions: California, Texas, Florida. Top brand affinities: WAPT, Ichiro Suzuki, Combat sport, Racing, 3D printing.

The average Lollipop fan in United States is 34.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include WAPT, Ichiro Suzuki, Combat sport, with strongest over-indexing on WAPT (34.17× the country average). Demographically, the Lollipop audience skews more female with an average age of 34.0, and over-indexes on personality traits such as Price Sensitivity, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Sweet

Demographics of Lollipop fans

Demographic split for Lollipop audience in United States
MetricValue
Female75.8%
Male24.2%
Average age34.0
Estimated audience size1,203,774

Audience persona

The typical Lollipop fan in United States is more female, around 34.0 years old, with strong Price Sensitivity tendencies and a notable affinity for WAPT.

Top regions in United States

Top regions ranked by reach for Lollipop in United States
RegionReachAffinity
California167,3331.26×
Texas133,2001.29×
Florida102,8441.26×
New York93,0471.38×
Pennsylvania51,4811.27×
Illinois47,6081.19×
Georgia43,7231.18×
New Jersey39,0371.28×
North Carolina38,7341.07×
Virginia38,2401.3×
Ohio35,0990.95×
Michigan31,1550.99×
Washington26,7501.11×
Maryland24,9381.2×
Tennessee24,0170.99×
Arizona23,3150.95×
Massachusetts23,1210.97×
Indiana21,8250.99×
South Carolina18,4261.02×
Minnesota17,8811.04×
Missouri17,7280.91×
Colorado16,1160.85×
Louisiana16,0041.03×
Alabama15,8900.94×
Wisconsin15,4940.86×
Oklahoma14,9161.12×
Kentucky14,6800.97×
Oregon13,7220.99×
Connecticut12,6461.05×
Nevada11,5830.99×
Mississippi10,7541.08×
Utah10,6490.99×
Arkansas9,8811×
Kansas9,3730.99×
Iowa9,0430.91×
Nebraska6,1481.02×
New Mexico5,6170.93×
Hawaii5,3891.04×
West Virginia5,0670.9×
Idaho4,5970.76×
Maine3,8480.89×
New Hampshire3,7150.78×
Delaware3,6201.09×
Rhode Island3,3950.89×
Washington, District of Columbia3,2600.9×
Montana2,2430.67×
South Dakota2,1160.76×
North Dakota2,0810.84×
Alaska2,0150.78×
Vermont1,4710.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lollipop audience
BrandAffinityCategory
WAPT34.17×Movies & TV
Ichiro Suzuki15.28×Sports
Combat sport2.15×Sports
Racing1.67×Cars & Mobility
3D printing1.51×Technology & Electronics
Arnold Palmer3.35×Sports
Mothercare1.53×Kids & Family
Kerala2.23×Travel & Leisure
Picnic2.26×Kids & Family
Roger Daltrey2.8×Movies & TV
Janitor1.71×Home & Garden
Assassin's Creed: Brotherhood2.99×Games
Waterford2.32×Travel & Leisure
Buying a House1.79×Home & Garden
Solo climbing1.51×Sports
Gaelic football1.53×Sports
Empresarios3.04×Politics & Society
Software widget3.13×Technology & Electronics
Cockpit1.95×Travel & Leisure
Lebanese cuisine1.54×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lollipop audience
TraitClusterScore
Price SensitivityPREMIUM1.26
Convenience OrientationPREMIUM1.2
CreativityOPEN1.18
ExtroversionTHRILL1.17
Family OrientationCONSERVATISM1.14
DIY MentalityTHRILL1.06

Worldwide distribution

Worldwide audience distribution share by country for Lollipop
CountryShare
United States18.1%
United Kingdom5.8%
Spain4.2%

See Lollipop audiences in other countries

More Sweet audiences in United States

Frequently asked questions

How many fans does Lollipop have in United States?

Lollipop has an estimated audience of 1,203,774 people in United States, concentrated in California and Texas.

What is the gender split and age of Lollipop fans?

75.8% of Lollipop fans are female, 24.2% are male, with an average age of 34.0 years.

Which brands do Lollipop fans like most?

Lollipop fans show strongest brand affinity for WAPT (34.17×), Ichiro Suzuki (15.28×), and Combat sport (2.15×) over the country average.

Where do Lollipop fans live in United States?

Lollipop fans in United States are most concentrated in California (reach 167,333), Texas (reach 133,200), and Florida (reach 102,844). These three regions account for the largest share of the active audience.

What other brands do Lollipop fans also like?

Beyond Lollipop itself, the audience over-indexes on Ichiro Suzuki (15.28×), Combat sport (2.15×), Racing (1.67×), and 3D printing (1.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lollipop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.