Lombardy Audience in United States

Lombardy has an estimated audience of 264,512 people in United States. 61.5% are female, 38.5% are male, average age 36.8. Top regions: California, New York, Texas. Top brand affinities: Milwaukee Brewers, Detroit Tigers, San Diego Padres, Atlético Madrid, Pittsburgh Pirates.

The average Lombardy fan in United States is 36.8 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Milwaukee Brewers, Detroit Tigers, San Diego Padres, with strongest over-indexing on Milwaukee Brewers (10.66× the country average). Demographically, the Lombardy audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Quality Awareness, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Lombardy fans

Demographic split for Lombardy audience in United States
MetricValue
Female61.5%
Male38.5%
Average age36.8
Estimated audience size264,512

Audience persona

The typical Lombardy fan in United States is more female, around 36.8 years old, with strong Quality Awareness tendencies and a notable affinity for Milwaukee Brewers.

Top regions in United States

Top regions ranked by reach for Lombardy in United States
RegionReachAffinity
California40,1431.38×
New York26,0361.76×
Texas20,9330.92×
Florida19,8241.11×
Virginia9,4351.46×
Pennsylvania9,4131.06×
Illinois8,7420.99×
New Jersey7,7901.16×
North Carolina7,7210.97×
Georgia7,4180.91×
Massachusetts7,3681.41×
Washington6,8411.29×
Ohio6,6740.82×
Michigan6,3790.92×
Maryland5,3081.17×
Tennessee4,6970.89×
Colorado4,6581.12×
Arizona4,5660.85×
Indiana4,1780.86×
Minnesota3,8511.02×
Connecticut3,5751.35×
Oregon3,5491.17×
Missouri3,3380.78×
South Carolina3,1890.8×
Wisconsin3,0170.76×
Louisiana2,6790.79×
Alabama2,5500.69×
Kentucky2,4590.74×
Nevada2,1480.84×
Oklahoma2,1120.72×
Utah2,0860.88×
Washington, District of Columbia1,8902.38×
Iowa1,5860.73×
Arkansas1,5810.73×
Kansas1,5400.74×
Mississippi1,4040.64×
Delaware1,2481.71×
New Mexico1,1340.86×
Idaho1,0960.83×
Rhode Island1,0341.23×
Maine1,0111.07×
Nebraska1,0030.76×
New Hampshire1,0010.96×
Hawaii9720.86×
West Virginia7910.64×
Montana7130.97×
Vermont5751.24×
Alaska5360.95×
South Dakota4610.75×
North Dakota3780.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lombardy audience
BrandAffinityCategory
Milwaukee Brewers10.66×Sports
Detroit Tigers6.5×Sports
San Diego Padres9.78×Sports
Atlético Madrid13.04×Sports
Pittsburgh Pirates8.31×Sports
Real Madrid C.F.3.32×Sports
Bologna F.C. 190928.61×Sports
Colorado Rockies7.65×Sports
FC Barcelona3.13×Sports
Paris Saint-Germain6.25×Sports
Atalanta B.C.22.97×Sports
Non-alcoholic beverage3.65×Food & Beverages
Sports club3.63×Sports
Deportivo Alavés26.44×Sports
Atlanta Braves3.72×Sports
Kansas City Royals6.17×Sports
A.C. Milan5.46×Sports
Jessica Alba4.01×Movies & TV
Personal care1.79×Health
Manchester City F.C.3.53×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lombardy audience
TraitClusterScore
Quality AwarenessPREMIUM2.06
Sports ActivityPOWER1.86
TravellingTHRILL1.72
Luxury OrientationPREMIUM1.72
Career OrientationPOWER1.62
ExtroversionTHRILL1.53

Worldwide distribution

Worldwide audience distribution share by country for Lombardy
CountryShare
Italy81.6%
Brazil2.2%
United States2.0%

See Lombardy audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Lombardy have in United States?

Lombardy has an estimated audience of 264,512 people in United States, concentrated in California and New York.

What is the gender split and age of Lombardy fans?

61.5% of Lombardy fans are female, 38.5% are male, with an average age of 36.8 years.

Which brands do Lombardy fans like most?

Lombardy fans show strongest brand affinity for Milwaukee Brewers (10.66×), Detroit Tigers (6.5×), and San Diego Padres (9.78×) over the country average.

Where do Lombardy fans live in United States?

Lombardy fans in United States are most concentrated in California (reach 40,143), New York (reach 26,036), and Texas (reach 20,933). These three regions account for the largest share of the active audience.

What other brands do Lombardy fans also like?

Beyond Lombardy itself, the audience over-indexes on Detroit Tigers (6.5×), San Diego Padres (9.78×), Atlético Madrid (13.04×), and Pittsburgh Pirates (8.31×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lombardy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.