A data profile of the people who buy, follow and care about Lombardy in United States — modelled from more than twelve digital signal sources. Lombardy has an estimated audience of 264,512 people in United States.
The average Lombardy fan in United States is 36.8 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Dynamo Dresden, Milwaukee Brewers, Detroit Tigers, with strongest over-indexing on Dynamo Dresden (92.96× the country average).
Demographically, the Lombardy audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Career Orientation, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Lombardy fan in United States is more female, around 36.8 years old, with strong Career Orientation tendencies and a notable affinity for Dynamo Dresden.
The key figures that characterise the Lombardy profile in United States.
61.5% are female, 38.5% are male, average age 36.8.
| Metric | Value |
|---|---|
| Female | 61.5% |
| Male | 38.5% |
| Average age | 36.8 |
| Estimated audience size | 264,512 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 21% | |
| 30-39 | 23% | |
| 40-49 | 21% | |
| 50+ | 12% |
Where the Lombardy audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~1K | 1.78× | |
| 02 | New York | ~20K | 1.55× | |
| 03 | Massachusetts | ~8K | 1.48× | |
| 04 | Connecticut | ~4K | 1.36× | |
| 05 | Virginia | ~9K | 1.34× | |
| 06 | Delaware | <1K | 1.34× | |
| 07 | California | ~40K | 1.32× | |
| 08 | New Jersey | ~9K | 1.31× | |
| 09 | Washington | ~6K | 1.19× | |
| 10 | Vermont | <1K | 1.19× | |
| 11 | Oregon | ~4K | 1.17× | |
| 12 | Rhode Island | <1K | 1.15× | |
| 13 | New Hampshire | ~1K | 1.13× | |
| 14 | Colorado | ~5K | 1.09× | |
| 15 | Maryland | ~5K | 1.08× | |
| 16 | Pennsylvania | ~9K | 1.05× | |
| 17 | Florida | ~20K | 1.04× | |
| 18 | Maine | <1K | 1.03× | |
| 19 | Montana | <1K | 1.00× | |
| 20 | Alaska | <1K | 0.99× | |
| 21 | Tennessee | ~5K | 0.98× | |
| 22 | Illinois | ~9K | 0.97× | |
| 23 | North Carolina | ~8K | 0.97× | |
| 24 | Minnesota | ~4K | 0.97× | |
| 25 | Utah | ~2K | 0.94× | |
| 26 | West Virginia | ~1K | 0.93× | |
| 27 | Hawaii | ~1K | 0.93× | |
| 28 | South Dakota | <1K | 0.93× | |
| 29 | Idaho | ~1K | 0.92× | |
| 30 | North Dakota | <1K | 0.92× | |
| 31 | Georgia | ~7K | 0.91× | |
| 32 | New Mexico | ~1K | 0.90× | |
| 33 | Michigan | ~6K | 0.89× | |
| 34 | Arizona | ~5K | 0.87× | |
| 35 | Missouri | ~4K | 0.87× | |
| 36 | South Carolina | ~3K | 0.87× | |
| 37 | Texas | ~20K | 0.86× | |
| 38 | Wisconsin | ~3K | 0.86× | |
| 39 | Indiana | ~4K | 0.85× | |
| 40 | Nevada | ~2K | 0.85× | |
| 41 | Iowa | ~2K | 0.85× | |
| 42 | Kansas | ~2K | 0.85× | |
| 43 | Nebraska | ~1K | 0.85× | |
| 44 | Ohio | ~7K | 0.83× | |
| 45 | Louisiana | ~3K | 0.83× | |
| 46 | Kentucky | ~3K | 0.83× | |
| 47 | Arkansas | ~2K | 0.83× | |
| 48 | Mississippi | ~2K | 0.83× | |
| 49 | Alabama | ~3K | 0.80× | |
| 50 | Oklahoma | ~2K | 0.79× |
The strongest cross-interests of the Lombardy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dynamo Dresden | Sports | 92.96× | ||
| 02 | Real Valladolid | Sports | 38.92× | ||
| 03 | Bologna F.C. 1909 | Sports | 34.09× | ||
| 04 | Deportivo Alavés | Sports | 31.46× | ||
| 05 | Atalanta B.C. | Sports | 25.41× | ||
| 06 | Getafe CF | Sports | 23.33× | ||
| 07 | Real Sociedad | Sports | 15.22× | ||
| 08 | Atlético Madrid | Sports | 9.44× | ||
| 09 | Milwaukee Brewers | Sports | 7.87× | ||
| 10 | Colorado Rockies | Sports | 7.50× | ||
| 11 | Pittsburgh Pirates | Sports | 6.92× | ||
| 12 | San Diego Padres | Sports | 6.71× | ||
| 13 | Paris Saint-Germain | Sports | 5.97× | ||
| 14 | Detroit Tigers | Sports | 5.58× | ||
| 15 | Non-alcoholic beverage | Food & Beverages | 5.28× | ||
| 16 | Jessica Alba | Movies & TV | 3.97× | ||
| 17 | Atlanta Braves | Sports | 3.28× | ||
| 18 | Sports club | Sports | 3.22× | ||
| 19 | Fanatics | Fashion & Accessoires | 3.10× | ||
| 20 | FC Barcelona | Sports | 2.18× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.68× | |
| Quality Awareness | PREMIUM | 1.29× | |
| Travelling | THRILL | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.55× | |
| Social Media Usage | JOY | 0.57× | |
| Mindfulness | BALANCE | 0.65× |
Lombardy has an estimated audience of 264,512 people in United States, concentrated in California and New York.
61.5% of Lombardy fans are female, 38.5% are male, with an average age of 36.8 years.
Lombardy fans show strongest brand affinity for Dynamo Dresden (92.96×), Milwaukee Brewers (7.87×), and Detroit Tigers (5.58×) over the country average.
Lombardy fans in United States are most concentrated in California (reach ~40K), New York (reach ~20K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Lombardy itself, the audience over-indexes on Milwaukee Brewers (7.87×), Detroit Tigers (5.58×), Pittsburgh Pirates (6.92×), and Non-alcoholic beverage (5.28×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Lombardy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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