Rascasse Audience Intelligence

Lombardy Audience in United States

A data profile of the people who buy, follow and care about Lombardy in United States — modelled from more than twelve digital signal sources. Lombardy has an estimated audience of 264,512 people in United States.

The average Lombardy fan in United States is 36.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Dynamo Dresden, Milwaukee Brewers, Detroit Tigers, with strongest over-indexing on Dynamo Dresden (92.96× the country average).

Demographically, the Lombardy audience skews more female with an average age of 36.8, and over-indexes on personality traits such as Career Orientation, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lombardy fan in United States is more female, around 36.8 years old, with strong Career Orientation tendencies and a notable affinity for Dynamo Dresden.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lombardy profile in United States.

Audience size
265K
in United States
Gender
61.5%
38.5% male
Age
36.8
average years
Country rank
#51450
POI in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lombardy fans

61.5% are female, 38.5% are male, average age 36.8.

Fig. 02

Gender split

61.5%
Female
38.5%
Male
Demographic split for Lombardy audience in United States
MetricValue
Female61.5%
Male38.5%
Average age36.8
Estimated audience size264,512
Fig. 03

Age distribution

Ø 36.8
average years
Age distribution of the Lombardy audience in United States
Age bracketShare%
16-1923%
20-2921%
30-3923%
40-4921%
50+12%
Fig. 04

Worldwide distribution

2.0%

of the worldwide Lombardy audience comes from United States.

Worldwide audience distribution share by country for Lombardy
CountryShare
Italy81.6%
Brazil2.2%
United States2.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lombardy audience in United States is strongest.

Fig. 05

Top regions by affinity

Lombardy fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~1K1.78×
02New York~20K1.55×
03Massachusetts~8K1.48×
04Connecticut~4K1.36×
05Virginia~9K1.34×
06Delaware<1K1.34×
07California~40K1.32×
08New Jersey~9K1.31×
09Washington~6K1.19×
10Vermont<1K1.19×
11Oregon~4K1.17×
12Rhode Island<1K1.15×
13New Hampshire~1K1.13×
14Colorado~5K1.09×
15Maryland~5K1.08×
16Pennsylvania~9K1.05×
17Florida~20K1.04×
18Maine<1K1.03×
19Montana<1K1.00×
20Alaska<1K0.99×
21Tennessee~5K0.98×
22Illinois~9K0.97×
23North Carolina~8K0.97×
24Minnesota~4K0.97×
25Utah~2K0.94×
26West Virginia~1K0.93×
27Hawaii~1K0.93×
28South Dakota<1K0.93×
29Idaho~1K0.92×
30North Dakota<1K0.92×
31Georgia~7K0.91×
32New Mexico~1K0.90×
33Michigan~6K0.89×
34Arizona~5K0.87×
35Missouri~4K0.87×
36South Carolina~3K0.87×
37Texas~20K0.86×
38Wisconsin~3K0.86×
39Indiana~4K0.85×
40Nevada~2K0.85×
41Iowa~2K0.85×
42Kansas~2K0.85×
43Nebraska~1K0.85×
44Ohio~7K0.83×
45Louisiana~3K0.83×
46Kentucky~3K0.83×
47Arkansas~2K0.83×
48Mississippi~2K0.83×
49Alabama~3K0.80×
50Oklahoma~2K0.79×
Fig. 06

Affinity by region

Affinity by region — Lombardy, United States
0.79×1.00×1.78×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lombardy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lombardy audience
#·InterestCategoryAffinity×
01Dynamo DresdenSports92.96×
02Real ValladolidSports38.92×
03Bologna F.C. 1909Sports34.09×
04Deportivo AlavésSports31.46×
05Atalanta B.C.Sports25.41×
06Getafe CFSports23.33×
07Real SociedadSports15.22×
08Atlético MadridSports9.44×
09Milwaukee BrewersSports7.87×
10Colorado RockiesSports7.50×
11Pittsburgh PiratesSports6.92×
12San Diego PadresSports6.71×
13Paris Saint-GermainSports5.97×
14Detroit TigersSports5.58×
15Non-alcoholic beverageFood & Beverages5.28×
16Jessica AlbaMovies & TV3.97×
17Atlanta BravesSports3.28×
18Sports clubSports3.22×
19FanaticsFashion & Accessoires3.10×
20FC BarcelonaSports2.18×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lombardy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Lombardy audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.68×
Quality AwarenessPREMIUM1.29×
TravellingTHRILL1.26×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Lombardy audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.55×
Social Media UsageJOY0.57×
MindfulnessBALANCE0.65×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Lombardy have in United States?

Lombardy has an estimated audience of 264,512 people in United States, concentrated in California and New York.

02

What is the gender split and age of Lombardy fans?

61.5% of Lombardy fans are female, 38.5% are male, with an average age of 36.8 years.

03

Which brands do Lombardy fans like most?

Lombardy fans show strongest brand affinity for Dynamo Dresden (92.96×), Milwaukee Brewers (7.87×), and Detroit Tigers (5.58×) over the country average.

04

Where do Lombardy fans live in United States?

Lombardy fans in United States are most concentrated in California (reach ~40K), New York (reach ~20K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Lombardy fans also like?

Beyond Lombardy itself, the audience over-indexes on Milwaukee Brewers (7.87×), Detroit Tigers (5.58×), Pittsburgh Pirates (6.92×), and Non-alcoholic beverage (5.28×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lombardy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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