lorna jane Audience in United States
lorna jane has an estimated audience of 335,718 people in United States. 75.6% are female, 24.4% are male, average age 30.8. Top regions: California, Texas, New York. Top brand affinities: Product design, The Historian, JDSU, UK garage, Isometric exercise.
The average lorna jane fan in United States is 30.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Product design, The Historian, JDSU, with strongest over-indexing on Product design (31.58× the country average). Demographically, the lorna jane audience skews more female with an average age of 30.8, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Brand
Demographics of lorna jane fans
| Metric | Value |
|---|---|
| Female | 75.6% |
| Male | 24.4% |
| Average age | 30.8 |
| Estimated audience size | 335,718 |
Audience persona
The typical lorna jane fan in United States is more female, around 30.8 years old, with strong Sustainability tendencies and a notable affinity for Product design.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 143,423 | 3.88× |
| Texas | 32,347 | 1.12× |
| New York | 26,517 | 1.41× |
| Arizona | 18,439 | 2.69× |
| Florida | 16,600 | 0.73× |
| Washington | 15,485 | 2.3× |
| Illinois | 9,153 | 0.82× |
| Massachusetts | 9,000 | 1.36× |
| New Jersey | 8,952 | 1.05× |
| Pennsylvania | 8,417 | 0.74× |
| North Carolina | 7,418 | 0.73× |
| Virginia | 6,794 | 0.83× |
| Colorado | 6,352 | 1.2× |
| Georgia | 6,142 | 0.59× |
| Ohio | 5,139 | 0.5× |
| Michigan | 5,116 | 0.58× |
| Oregon | 4,803 | 1.25× |
| Nevada | 4,625 | 1.42× |
| Hawaii | 4,305 | 2.98× |
| Utah | 3,950 | 1.31× |
| Tennessee | 3,944 | 0.59× |
| Wisconsin | 3,944 | 0.78× |
| Maryland | 3,904 | 0.68× |
| Indiana | 3,330 | 0.54× |
| Minnesota | 3,296 | 0.69× |
| Missouri | 3,225 | 0.6× |
| South Carolina | 2,706 | 0.54× |
| Connecticut | 2,359 | 0.7× |
| Washington, District of Columbia | 2,240 | 2.22× |
| Alabama | 2,032 | 0.43× |
| Louisiana | 2,022 | 0.47× |
| Idaho | 1,733 | 1.03× |
| Kansas | 1,664 | 0.63× |
| Iowa | 1,514 | 0.55× |
| Oklahoma | 1,501 | 0.4× |
| Kentucky | 1,478 | 0.35× |
| Arkansas | 1,293 | 0.47× |
| Nebraska | 1,272 | 0.76× |
| Mississippi | 1,091 | 0.39× |
| New Mexico | 904 | 0.54× |
| West Virginia | 901 | 0.58× |
| Alaska | 899 | 1.25× |
| New Hampshire | 866 | 0.65× |
| Montana | 784 | 0.84× |
| Maine | 776 | 0.65× |
| South Dakota | 774 | 1× |
| North Dakota | 753 | 1.09× |
| Wyoming | 729 | 1.46× |
| Rhode Island | 717 | 0.67× |
| Vermont | 705 | 1.2× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Product design | 31.58× | Business & Career |
| The Historian | 62.13× | Literature |
| JDSU | 11.42× | Business & Career |
| UK garage | 18.6× | Music & Radio |
| Isometric exercise | 22.56× | Sports |
| Ludo (board game) | 22.45× | Games |
| Mothercare | 4.92× | Kids & Family |
| Pro-Ject | 6× | Music & Radio |
| Stamp collecting | 6.44× | Home & Garden |
| Home equity | 2.28× | Home & Garden |
| Staycation | 3.31× | Home & Garden |
| Ayrton Senna | 9.51× | Sports |
| Joshua Jackson | 4.13× | Movies & TV |
| Bank account | 2.1× | Business & Career |
| Natural rubber | 1.64× | Cars & Mobility |
| Tiffany Haddish | 3.97× | Movies & TV |
| Historic site | 3.09× | Arts & Culture |
| Home staging | 3.8× | Home & Garden |
| Tierra Cali | 5.09× | Travel & Leisure |
| Cachorro | 3.63× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.74 |
| Design Affinity | PREMIUM | 1.73 |
| Tradition | CONSERVATISM | 1.51 |
| Sports Activity | POWER | 1.47 |
| Quality Awareness | PREMIUM | 1.42 |
| Creativity | OPEN | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| Australia | 73.4% |
| United States | 15.1% |
| United Kingdom | 4.6% |
See lorna jane audiences in other countries
More Fashion & Accessoires audiences in United States
- Walmart (94,971,264)
- Target Corporation (79,586,810)
- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
Frequently asked questions
How many fans does lorna jane have in United States?
lorna jane has an estimated audience of 335,718 people in United States, concentrated in California and Texas.
What is the gender split and age of lorna jane fans?
75.6% of lorna jane fans are female, 24.4% are male, with an average age of 30.8 years.
Which brands do lorna jane fans like most?
lorna jane fans show strongest brand affinity for Product design (31.58×), The Historian (62.13×), and JDSU (11.42×) over the country average.
Where do lorna jane fans live in United States?
lorna jane fans in United States are most concentrated in California (reach 143,423), Texas (reach 32,347), and New York (reach 26,517). These three regions account for the largest share of the active audience.
What other brands do lorna jane fans also like?
Beyond lorna jane itself, the audience over-indexes on The Historian (62.13×), JDSU (11.42×), UK garage (18.6×), and Isometric exercise (22.56×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for lorna jane. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.